Hill’s Pet Nutrition announced the debut of Hill’s Science Diet Single Protein Dog Food Rolls in the refrigerated section. The launch signifies Hill’s entry into the fresh dog food category. The new format will be available at pet specialty retailers beginning July 2026. Science Diet Single Protein Dog Food Rolls can be fed as the sole source of nutrition or used as a mix-in … [Read more...]
Worth a Glance – July 2, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, June 25, 2026. Link. Most read posts from June 25, 2026 AHD Bulletin – SSDD does not produce different results. Link. Killing innovation. Link. It may be time to consider leptospirosis in cats. Link. The truth about MSG and dog food. Link. The horse industry’s social license to operate. Link. … [Read more...]
SSDD does not produce different results
Commentary Same strategy different decade does not remove the barriers that undermine purpose <Link>. This theme supports the recent assertions from Gershon Alaluf DVM, MBA, DBA, about challenges in veterinary medicine <Link>, who says, “Veterinary medicine takes the most fit among us and makes them feel like the misfits.” Over the next few weeks, Alaluf … [Read more...]
Questioning single-use and reuse of medical supplies
The reuse of single-use medical supplies is not unheard of in veterinary medicine. Whether an established practice, cost-driven or to support environmental waste reductions, reusing single-use medical supplies is an accident or patient death, waiting to happen. Emily Singler, VMD, and Kristen Green Seymour discuss the issues, cross-contamination, infection transmission and … [Read more...]
Killing innovation
Most leaders assume that a quiet room means everyone agrees. It often means people have decided it's safer not to disagree. But, quiet ≠ agreement. Source: LinkedIn, May 31, 2026. Link. What answer does the boss want?" Once that shift occurs, innovation slows down because people are no longer optimizing for outcomes. They're optimizing for approval.” INSIGHTS: Leaders need … [Read more...]
Knowing when to disengage
Excellent advice and responses when it’s time to diffuse tense situations. Protect your energy, not your ego. Choose response over revenge. Walk away with confidence. Source: Lawyer Vince, LinkedIn, May 2026. Link. [0:36] Emotionally intelligent people don’t react when they’re annoyed. They protect their energy, stay focused, and know when to walk away.” … [Read more...]
IBPSA Fast Bites – June 22, 2026
In this week’s Fast Bites find member webinars, future market predictions, a different way to provide health insurance, getting ready for the upcoming holidays and more . . . Source: IBPSA, June 22, 2026. Link. Also see: Animal Health Digest Bulletin, June 18th. Link. Seasonal drift, ineffective accountability, "rust out", keeping dogs calm, and more! … [Read more...]
Pet wellness market tops $5 billion, growing faster than predicted
The U.S. pet wellness market is larger and growing faster than many industry estimates suggest. According to Lauren DeVestern, long-term demand, channel success, high customer retention and clear brand differentiation support the pet wellness category's value. Source: PETFOOD Industry, June 18, 2026. Link. Pet wellness products remain heavily online, but expanding into … [Read more...]
The truth about MSG and dog food
The topic of MSG in dog food is full of myth and hearsay, write Joe Holyoake and Andrew Dickens. They offer no definitive answer to the question, “Is MSG safe for a dog?” but relate FDA guidance, share concerns for dogs with certain conditions and the belief it sometimes helps reduce coprophagia. Source: Dog Food Advisor, June 15, 2026. Link. The scientific research … [Read more...]
Study of turmeric extract tolerance in cats
Turmeric extract has been widely studied in humans and increasingly in dogs but data on its safety in cats remains limited. The study reviewed in this article provides reassuring evidence that turmeric extract, at dietary levels up to 1040 ppm curcuminoids, can be safely fed to cats for four months. For veterinarians, this opens the door to considering TE as a functional … [Read more...]
It may be time to consider leptospirosis in cats
In this 2023 literature review, George E. Moore, DVM, PhD, DACVIM, DACVPM, opines cats may have an underrecognized role in the epidemiology of leptospirosis. His review’s tenets continue to be supported in more recent pieces despite cats rarely showing clinical signs. Notable takeaways include: Cats, particularly free-roaming or stray cats, may have serologic evidence of … [Read more...]
The horse industry’s social license to operate
Breakdowns in racing. Questionable training practices. Medication and tack use in competition horses. Welfare of horses with minimal access to pasture. Well-being of horses asked to do a “job.” The list goes on, frequently shaping how society views horse sports. “Every horse person plays a part in shaping the future of the sport,” says Naomi Hurdle. “One of the most … [Read more...]
Liver abscesses not just a harvest-day finding
It is now believed the true impact of liver abscesses may begin long before harvest. Shifting energy use from maintenance to production and growth is central to the discussion of liver abscess. Recent research provides evidence that liver abscesses may begin earlier in life. Source: Bovine Veterinarian, June 17, 2026. Link. Veterinarians may need to view liver abscesses not … [Read more...]
25 heifer candidates are better than 10 replacement heifers
Stop only picking replacement heifers one time at weaning. Evaluate heifer candidates at five critical phases and let selection pressure identify your herd's future, writes Wesley Tucker. He asserts that producers continue sacrificing their younger, better-genetic heifers by selecting replacements too early and limiting a more natural selection process over the heifer … [Read more...]
One extra pound per consumer would change the pork industry
The opportunity to grow pork demand has never been greater, writes Jennifer Shike in her article supporting the ‘Pursuing One More Pound’ Pork Podcast episode. Her podcast guests discuss the National Pork Board’s efforts to use a pull versus push strategy with the Taste What Pork Can Do campaign <Link>. The NPB seeks to redefine where pork fits into the modern meals … [Read more...]
Elanco to launch Elanco Ventures with $25 million multi-year commitment to accelerate innovation in animal health
Elanco Animal Health Incorporated announced plans to establish Elanco Ventures, a dedicated corporate venture capital platform designed to support, invest and advance innovation in animal health. Backed by a $25 million multi-year commitment, Elanco Ventures will initially focus on strategic investments in therapeutic advancements and supportive technologies across the animal … [Read more...]
Free CE opportunities for veterinary professionals with Chewy Health
Complimentary Chewy Health’s 2026 Continuing Education calendar offers free educational opportunities for veterinary professionals throughout 2026. The program features 14 virtual on-demand sessions spanning both clinical and professional development topics. Sessions are led by veterinary professionals, pharmacists and industry experts from within Chewy Health, alongside … [Read more...]
Worth a Glance – June 25, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, June 18, 2026. Link. Most read posts from June 18, 2026 AHD Bulletin – Puppocalypse, Kitten Craze, resetting industry expectations. Link. ‘Rust-out’ is the new burnout. It requires a different fix. Link. 7 stories to help your customers come home at night. Link. Why the future of veterinary … [Read more...]
Puppocalypse, Kitten Craze, and an industry expectations reset
A new CATalyst Council white paper, “Puppocalypse, Kitten Craze, and the Expectations Reset,” uses the age demographics of dogs and cats that visit full-service practices to forecast combined U.S. clinical visit growth of -2 percent to 0 percent through 2030. Those numbers are well below the 2 percent to 3 percent the industry expects. The report’s central, empirically … [Read more...]
Why the future of veterinary medicine depends on its people
“Veterinary medicine is about more than clinical care. It is about the people who deliver it and the conditions that enable them to thrive,” writes Jeannette Ferran Astorga. Commentary Astorga’s closing words* prompt sharing this article. Not a veterinarian, she articulates the responsibility those of us in industry and support roles share in ADVOCATING for the … [Read more...]
Seasonal drift
Most organizational momentum doesn’t disappear all at once. It fades gradually. Priorities become less clear. Communication becomes less intentional. Source: LinkedIn, May 28, 2026. Link. The organizations that navigate summer well … are the ones whose leaders continue creating connection, reinforcing purpose, and keeping teams focused even as the pace and rhythm of work … [Read more...]
IBPSA Fast Bites – June 15, 2026
In this week’s Fast Bites: Webinar opportunities The Pet Industry Leaderboard <Link> MoeGo Live: The Summer Survival Guide for Boarding and Daycare Businesses Vetting pet care providers Treating screwworm in dogs and cats Source: IBPSA, June 15, 2026. Link. Also see: Animal Health Digest Bulletin, June 11th. Link. Digital overload, choose the … [Read more...]
e-Book: A Clinician’s Guide to Dermatology
A new e-book, A Clinician’s Guide to Dermatology, compiles five how-tos on skin biopsies, fungal cultures, trichograms, skin scraping and otoscopy to help clinicians do common procedures in-house. The book contains a curated collection of articles on dermatology diagnostic topics ranging from various skin scraping techniques to case and site selection for skin biopsies to an … [Read more...]
Massage and myofascial therapy for cats
Cats require just as much effort from their owners as dogs do to ensure they get adequate enrichment in their lives <Link>. Massage and myofascial therapy are two hands-on techniques that are gaining attention in the world of integrative veterinary care. Myofascial therapy uses slow, gentle pressure to release those restrictions in the fascia and help restore normal … [Read more...]
Beyond obedience
Grahmn Garrison’s article argues that behavior is not an “obedience issue” but a core component of veterinary health, influencing diagnosis, treatment access, welfare, family dynamics and longevity. In it, experts encourage focusing on behavior changes in an individual pet’s normal patterns versus behavior problems. Garrison paints a broader behavior landscape, … [Read more...]
Post-weaning diseases and how to prepare
Understanding how stress impacts cattle health and how to intervene to decrease stressors before weaning, at weaning and after weaning is fundamental in preventing post-weaning disease, writes Taylor Engle, DVM. He discusses low-stress weaning, vaccination, timing, handling and more. Source: BEEF, May/June 2026. Link. The prevention magic we are looking for, is the work we … [Read more...]
NAVC announces theme for VMX 2027
VMX kicks off January 16, 2027, with a new theme: Off the Grid. Attendees, in person and virtually, are invited to Disconnect to Reconnect and plan time for learning with more than 1,000 hours of continuing education, skill-specific tracks and brand-new electives. Source: NAVC, June 4, 2026. Link. We live in a busy, noisy world where finding time to disconnect is almost … [Read more...]
Animal Health Pulse survey – WILMAH wants your help!
If you have worked in animal health at any point in your career, your perspective is valuable. This survey is open to anyone with industry experience, and the more voices included, the stronger the results will be. It will take about 15 minutes to complete and includes 38 questions. Source: WILMAH, June 15, 2026. Link. Animal health is an industry built on relationships, … [Read more...]
Florida’s new veterinary prescription law takes effect July 1st. Here’s what you need to do.
A new Florida state law requires veterinarians to formally inform clients of their right to fill prescriptions at a pharmacy of their choosing rather than purchasing medication directly from the clinic. The law creates specific disclosure, documentation and signage requirements that every Florida practice must have in place before the effective date. Source: Vet Candy, June … [Read more...]
Worth a Glance – June 18, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, June 11, 2026. Link. Most read posts from June 11, 2026 AHD Bulletin – The missing piece in most pet physical exams. Link. Hard or easy, it’s your choice. Link. Employee engagement sinks, workers struggle with digital distractions. Link. Dog daycare lepto outbreak in L.A. reveals broader public … [Read more...]