Dechra’s recent approvals reflect their commitment to the sustainable improvement of local animal health and welfare and veterinarians. Sources: Dechra Announces Veterinary Oral Health Council (VOHC®) acceptance of VETRADENT® Dental Wipes for Dogs, recognizing proven tartar control performance, February 26, 2026. Link. Dechra Announces FDA approval of Zygolide® … [Read more...]
Worth a Glance – March 5, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, February 26, 2026. Link. Most read posts from February 26, 2026 AHD Bulletin – Most common Gen Z, Gen Alpha terms now circulating in workplaces. Link. Is staffing eroding customer experience? Link. Designing the visit before the patient arrives. Link. Decision goals. Link. Start NOW to reduce … [Read more...]
Cats grow to 25 percent of visits, signals $34 billion market opportunity
According to new data from the CATalyst Council Feline Veterinary Market Insights: Volume V, the overall companion-animal veterinary market continued to contract throughout 2025. But feline clinical visits grew in every quarter of the year, extending an outperformance streak to 12 consecutive quarters and fundamentally reshaping the veterinary landscape. The report, … [Read more...]
Client satisfaction stays strong according to AVMA data
Data from the AVMA’s 2025 Pet Ownership and Demographic Sourcebook offer reassuring and actionable insights into how U.S. pet owners feel about their regular veterinary practice. Kudos to the teams working hard to deliver every day. Source: AVMA, February 19, 2026. Link. Small, incremental changes—paired with intentional communication—can reinforce client satisfaction, … [Read more...]
Start NOW to reduce barriers to heartworm prevention
A growing body of evidence-based protocols can help more pets get the care they need, while also supporting practice efficiency and revenue, writes Kristin Jankowski, VMD, CCRP, and Jenni Rizzo in this article. The key lies in understanding and removing barriers at every step of care: prevention, diagnosis and treatment. Consider this article as a reminder and resource to … [Read more...]
IBPSA Fast Bites – February 23, 2026
In this week’s Fast Bites: How to be a good listener, TED Talk. Link. [11:42] Listening experts unpack the four different ways to listen, sharing a practical framework that could change how you respond, build trust and get results — starting with just one simple question. Social media posts are telling hackers everything. Link. What can Southwest Airlines teach us … [Read more...]
Debunking the cat lady stereotype
Katie Lever, PhD, addresses the harmful origins of negative “cat lady” stereotypes and why the data suggests that cat owners are far from lonely, childless or “crazy.” The roots of the cat lady trope are much more harmful than the common stereotype initially suggests. Source: AAHA Trends, April 18, 2025. Link. Today’s cat ownership statistics paint an entirely different … [Read more...]
Crate training a puppy: 22 tricks and tips
Commercial links in content Crate training a puppy often challenges dog owners. While there is a plethora of guidance about the topic, this article offers solid information that can be shared with new puppy owners. Every dog is different, so reviewing ways to help puppies accept the crate as their own is an important component of helping them adapt to a new … [Read more...]
Worth a Glance – February 25, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, February 19, 2026. Link. Most read posts from February 19, 2026 AHD Bulletin – Avoiding difficult conversations. Link. Yes, they really do make TV for cats and dogs. Link. Oral care at home helps pets stay healthy. Link. Command respect with your voice. Link. Most employees see their jobs as … [Read more...]
FDA issues emergency use authorizations for drugs to treat New World Screwworm in dogs and cats
The U.S. Food and Drug Administration issued two Emergency Use Authorizations: one for NexGard (afoxolaner) chewable tablets for the treatment of New World screwworm infestations (myiasis) in dogs, and the second for NexGard COMBO (esafoxolaner, eprinomectin, and praziquantel topical solution) for the treatment of NWS myiasis in cats. These EUAs will be effective until they are … [Read more...]
World class VMX 2026 attendance, dates set for VMX 2027
Complimentary NAVC reports VMX 2026 saw more than 28,500 veterinarians, veterinary nurses/technicians, support staff, students, exhibitors and guests in attendance from 78 countries. During the five-day event, attendees could select from 1,200+ hours of continuing education credits, interact with over 720 exhibiting companies and attend nightly entertainment and network with … [Read more...]
9 insider tips to drive dental product sales
Wendy S. Myers, CVJ, shares ways to introduce dental products to improve patients' health and bolster retail revenue. Her tips include eye-level displays and placing carefully selected products in animal owners’ hands. Ideas from Mary L. Berg, BS, LATG, RVT, VTS (Dentistry), FVTE, are also included. Source: Veterinary Practice News, February 6, 2026. Link. Berg suggests … [Read more...]
Building a robust, diverse innovation ecosystem in the animal health industry
Complimentary Delivering cutting-edge innovations continues to be a strong driver of sales in the animal health industry. While this need remains constant, the model for delivering it is fundamentally changing. Amanda McDavid shares insights from the Brakke Consulting 2026 Annual Animal Health Industry Overview here. Source: Brakke Consulting, Animal Health Jobs blog, … [Read more...]
IBPSA Fast Bites – February 16, 2026
In this week’s Fast Bites: Anna Radle brings her experience and expertise to the IBPSA board A guide to changing your Professional Employment Organization Local legislative update for Austin, Texas February 12th Animal Health Digest Bulletin. Link. Emotional marketing, drug testing, winter cat health, wildlife comedy, and more! Source: IBPSA, February 16, 2026. … [Read more...]
Oral care at home helps pets stay healthy
Dental month resources expand every year as our industry works on preventive measures to keep pets’ mouths healthy. The dental care video here is a good tutorial and worth sharing with your clients. Still, for busy pet owners, getting pets into an oral care routine is often difficult, especially with rescued pets. Besides home and in-clinic care, some groomers occasionally … [Read more...]
Review: Q&A on leptospirosis; urban risk, missed vaccines and diagnostic mistakes
This Q&A by Jane Sykes, BVSc, DACVIM (SAIM), PhD, MPH, MBA, FNAP, is a good review for all animal health pros. Keep in mind that leptospirosis is zoonotic. She discusses how urban environment, social conditions and vaccination gaps have been reshaping how and where veterinarians encounter leptospirosis. Her references to rodents are also important for disease prevention … [Read more...]
A Facebook post worth sharing
This American Heartworm Society’s Facebook post is worth sharing. It addresses many of the falsehoods people believe about heartworm in dogs and cats. Share it with your Facebook network and print some to use as posters in clinics and pet services businesses. Source: American Heartworm Society, Facebook, February 14, 2026. Link. PDF <Link>. … [Read more...]
Review: Feline chronic pain assessment
New pain therapies and scoring systems constantly evolve and research is ongoing. This allows cats to live longer lives without pain or with well-managed pain. Wendy Davies, BS, CVT, CCRVN, VTS, shares the importance of performing a thorough veterinary examination and educating cat owners on what to look for to collectively do a better job of treating chronic pain in … [Read more...]
Yes, they really do make TV for cats and dogs
TV programs for dogs and cats are multiplying faster than feral cats have kittens. From YouTube, DOGTV, TVBINI and more, this first-person article presents a pet owner’s and her pets’ experiences with the viewing options. She also features links to studies that indicate what and how long cats and dogs like to watch – or not watch. Source: The New York Times, February 12, … [Read more...]
KBroVet® (potassium bromide chewable tablets) now fully approved for the control of seizures associated with idiopathic epilepsy in dogs
Pegasus Laboratories, Inc., announced that under its registered trademark PRN® Pharmacal, KBroVet® (potassium bromide chewable tablets) has received full approval from the U.S. Food and Drug Administration for the control of seizures associated with idiopathic epilepsy in dogs. The fully approved product labeling is expected to transition in the marketplace beginning … [Read more...]
Worth a Glance – February 19, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, February 12, 2026. Link. Most read posts from February 12, 2026 AHD Bulletin – 90% of cat owners make winter mistakes. Cats suffer unnoticed. Link. Waiting is not free. Link. How emotional marketing creates moral injury in vet med, pet care. Link. NEW resource strengthens biosecurity practices, … [Read more...]
How emotional marketing creates moral injury in vet med, pet care
Commentary This piece addresses what many animal health pros realize but don’t express. Dr. Alaluf exposes real challenges as consequences of pet owners and marketers positioning animals as children. Here are key elements from his article that make it a must-read. Animals matter deeply. They deserve care, dignity and respect. But pretending they exist outside of … [Read more...]
AVMA’s new resource strengthens biosecurity practices, advances One Health
AVMA’s new biosecurity webpage brings together trusted guidance and tools to help prevent and control infectious diseases across a range of animal species and settings. The newly launched webpage <Link> was developed in direct response to AVMA member requests. Source: AVMA, February 4, 2026. Link. INSIGHTS: Well done! The webpage provides foundational information … [Read more...]
Sterile fly dispersal facility completed in Texas
Noted as a significant achievement in the fight against New World Screwworm, the USDA announced the completion of a U.S.-based sterile fly dispersal facility in Edinburg, Texas. This facility expands USDA’s ability to disperse sterile flies along the border and into the United States, if necessary. Source: USDA, February 9, 2026. Link. This sterile fly dispersal facility is … [Read more...]
IBPSA Fast Bites – February 9, 2026
In this week’s Fast Bites: Association received positive note from customer of K9 Resorts Brookfield, Wisconsin Seats still open for Pet End-of-Life Legal and Emotional Guidance symposium Legislative news from: Rhode Island; Iowa; Austin, Texas The Modern Reservation Strategy member webinar: February 18th at 1:00 p.m CST. Reservation Link. Source: IBPSA, … [Read more...]
Pet insurance data shows a surprising Valentine’s Day hazard for dogs
Insurance data can be very useful to veterinarians and pet owners alike, writes Ann Hohenhaus, DVM, DACVIM. Around Valentine’s Day, it suggests that while chocolate remains a classic risk, jewelry ingestion may be an even more common cause of veterinary visits for dogs. Source: Schwarzman Animal Medical Center, February 11, 2026. Link. Image: Link. … [Read more...]
CAAMS seeking DVM feedback regarding antimicrobial use in dogs
Companion Animal Antimicrobial Stewards committee is recruiting participants to participate in a research study to learn more about veterinarians’ preferences for perioperative and postoperative antimicrobial use in dogs. To participate, you must be a licensed veterinarian who treats dogs greater than 18 years of age. Source: AAHA Trends, February 4, 2026. Link. Link to … [Read more...]
JAVMA article reinforces strong safety profile of Synovetin OA
An article in JAVMA <Link> confirms that any radiotherapy exposure to veterinary staff and pet owners from dogs treated with Synovetin OA® is insignificant; just a fraction of the U.S. Nuclear Regulatory Commission’s allowance of 100 millirem per year of radiation. The studies show that exposure is very low; practically insignificant. This is important because some … [Read more...]
Worth a Glance – February 12, 2026
Last week’s AHD Bulletin – Animal Health Digest Bulletin, February 5, 2026. Link. Most read posts from February 5, 2026 AHD Bulletin – Pet humanization predicted to double global pet care market by 2035. Link. Why Ro is spending $233,000 per second on a Super Bowl ad. Link. The pro/con list – useless. Link. Dental revenue remains behind; 90 percent of … [Read more...]
90 percent of cat owners make these winter mistakes. The cat suffers, but they don’t notice
Commentary Kristin Wuhrman often says, “The smallest changes in daily routines are often where the biggest health signals begin.” So, when we discovered the video shared here, it was logical to ask Kristin to review it and write a post we could share on Animal Health Digest. Guest Post by Kristin Wuhrman, Certified Cat Behavior Consultant This video is an excellent … [Read more...]