Animal health pros know what John Hutcheons, DVM shares. What is important is how he demonstrates the problems with string. Kudos to Dr. Hutcheons for using his camera and sharing the images. Keep string, yarn and other like materials away from pets. This includes frayed or damaged rope toys.” – John Hutcheons, DVM Source: LinkedIn, June 2020. Link. INSIGHTS: Practitioners … [Read more...]
Pet pain points and tools for assessment
Pain! It’s one of the biggest challenges and important topics in veterinary medicine. Pets naturally avoid showing pain. Clients do not recognize pain and taking a pet to a practice likely masks pain even more with an adrenal response. Fortunately, there are now tools to identify and differentiate pain. Source: JAVMA, April 1, 2020. Link. Katie Burns shares these tools for … [Read more...]
Who is shopping for pet insurance?
Carley Lintz reviews takeaways from a recent survey of 20,000 pet owners who expressed interest in pet insurance. The results show both the importance and the urgency of having pet insurance as COVID-19 pushes many into financial insecurity, according to Woody Mawhinney of Pawlicity Advisor, the survey company < link >. We noted the dominant interest from dog owners … [Read more...]
For cat owners
Cat owners are passionate about all things cat. The number of media items on a monthly basis aimed at cat enthusiasts can be intimidating. It is always fascinating to curate some of these articles that interest animal health pros, including those suitable for sharing in client communications. We assembled a selection you can easily use. Source: Why do cats purr? Animal … [Read more...]
For dog owners
As much as animal health pros prefer to share knowledge and education from their own perspective, time limits the ability to create new content to share. To help keep communication going, we assembled articles for dog owners worthy of sharing. Source: Steve Dale; Ban retractable leashes, PetVet Magazine, April/May 2020. Link. Source: Chiggers on dogs: What you need to … [Read more...]
It takes all kinds
Sporting dog and working dog owners are supporting a resurgence for dogs to do what they were bred to do. Like many peri-urban dog owners, Hannah Hays’ experiences with her pet Vizla lit a fire in her to help her dog become himself. Dog owners like her support wildlife conservation, habitat and organizations for dog enthusiasts. For those who have never … [Read more...]
AKC: Signs of chronic pain in dogs
Pain is personal to the pet, the owner and the veterinary team and can be hard to identify. Kevin T. Fitzgerald, DVM, provides solid information for dog owners, including a list of top signs of chronic pain in dogs and how it can be eased. Source: AKC Family Dog, March/April 2020. Link. Diet is perhaps the most underused pain relief method.” - Kevin T. Fitzgerald, … [Read more...]
Groomers sound off on skin care
Whether dog or cat, groomers are often the first to discover skin issues. We assembled articles published by GroomertoGroomer to provide perspective on groomers’ involvement in skin care. Source: Stepping up skin care in the salon, Groomer to Groomer, March 2020, page 34. Link. Source: Feline skin issues? Take a bubble bath! Groomer to Groomer, March 2020, page 46. … [Read more...]
Advising pet owners on nutritional adequacy
“Is this kibble okay to feed my dog?” This is a common question asked of veterinary team members. With the amount of press pet obesity garners, animal owners are sensitized to get the right food for their pets. Human food trends also impact pet owner choice. Label confusion and lack of knowledge about nutrients and ingredients add to the challenges. Clinicians need to focus … [Read more...]
Discovering and speaking to consumer types
Lindsay Beaton translates recent consumer research in the context of pet food consumer mindsets. There are 11 types of consumers, each with its own habits, priorities, and influences. Notably, she identifies four commonalities that overlap most types: Convenience Ease of online access Customization of experiences Product clarity Source: Petfood Industry, July … [Read more...]
Choosing a backup generator
Weather events are the most common reasons for the power to go out. Aging power grids in the U.S. are susceptible to outages as more and more electricity is demanded. Daniel D. Chapel shares factors to consider when making an electrical backup generator decision. Source: DVM 360 Hospital Design, June 2020, page 6. Link. . . . the average duration of an electrical power … [Read more...]
Signs of a coyote attack
Complimentary commercial content from Nite Guard, LLC Canis latrans, the coyote, is an increasingly present inhabitant of suburban landscapes. One of the more adaptable of all wild mammals, the coyote is implicated in the deaths of chickens, livestock and backyard pets. They are bold and yet stealthy predators with appetites befitting a 25- to 40-pound working dog. … [Read more...]
Articles to help cat owners
Cat owners can be as curious as their cats. Many religiously participate in feline social media groups and share their experiences peer to peer. B-to-C publications also provide perspective on feline health, owner issues and wellness solutions, although the cover-to-cover reading habits for which cat owners are known has not drastically changed their habits with wellness … [Read more...]
Articles to help dog owners
Meeting the needs and curiosities of dog owners is part of what B-to-C publications seek to provide. Not all the material gets read thoroughly, so we assembled recent articles that can help dog owners better understand their canine pals. Source: How to satisfy your working dog’s instincts, Animal Wellness, July 6, 2020. Link. Satisfying a working dog’s instincts begins with … [Read more...]
Training and behavior products category booming
Let’s face it, there is a growing need for canine companions to be well-behaved in a variety of settings. In fact, the need has created a fast-growing product/services category that includes innovative training and behavior products. Client education is also a strategy for retailers to serve clients who need help with improving their pets’ behaviors. Source: Pet Product … [Read more...]
The experts every dog owner needs
It takes a village, writes Bryn Nowell. From veterinary team to social media groups, she identifies resources for pet owners. Source: Dogster, June 25, 2020. Link. INSIGHTS: The list of those who offer input on the care of any given pet is extensive. We have asserted the importance of seeing beyond the DVM dialogue to be more visible in local and social media to help set … [Read more...]
Dog year not equal to 7 human years
Research published last week in the Cell Systems journal debunks the thinking that multiplying a dog’s age by seven is equivalent to its real age. Researchers at the University of California San Diego School of Medicine developed a new formula that tracks molecular changes, mainly the changing patterns of methyl groups, in the DNA of Labrador retrievers. It shows dogs age … [Read more...]
Family dogs likely encourage toddler’s social and emotional development
Animal health pros likely have a good grasp on the value of dogs in homes. A newly published study focuses on children too young for school. Toddlers from dog-owning families who participated in the study published in Pediatric Research were 30 percent less likely to have conduct and peer problems compared to preschoolers from families who didn't own dogs. Source: CNN, July … [Read more...]
Make the oral health discussion memorable
Amanda Carrozza shares suggestions for making actionable recommendations in the examination room and promoting ongoing oral care at home. Her ideas reflect a team approach and prioritizing home care as part of communications. Source: DVM 360, June 29, 2020. Link. Too often clients perceive discussions about their pet’s oral health as “friendly suggestions” instead of … [Read more...]
Pet owner views during social distancing
Fewer than 40 percent of veterinarians are confident about how well they understand what pet owners think, according to Diggo research. There is a definite gap between what pet owners think and what veterinarians think they think. This gap is getting wider. The infographic in this article summarizes pet owner responses and includes their current intentions, thoughts about … [Read more...]
French dogs 95-percent effective at smelling Covid-19 virus
Weeks of trials produced positive results at veterinary school and research centre l'École Nationale Vétérinaire in Maisons-Alfort, where researchers say German Shepherds trained to detect coronavirus showed a 95-percent success rate in sniffing out the coronavirus that causes Covid-19.. . . . the dogs had to identify the presence of the virus by smelling sweat samples taken … [Read more...]
Rabies reported in cattle in 3 states
Considered rare, five rabies cases in cattle have been reported in three states. Rhonda Brooks shares information about historic incidences in cattle, rabies forms and protecting livestock. In the U.S., several distinct rabies virus variants have been identified in terrestrial mammals, including raccoons, skunks and foxes. In addition to these reservoirs, multiple species of … [Read more...]
Quiz: Boost your fly warfare expertise
Whether on the farm, in the stable, near the kennels or backyard patio, flies are a nuisance. Barb Crabbe, DVM, offers a 10-point quiz followed by the answers and some facts about each question. It’s likely there will be few perfect scores! Source: Horse and Rider, June 15, 2020. Link. INSIGHTS: At least half of the answers can be used in social media posts, newsletters or … [Read more...]
Keep pets safe during July 4th celebrations
Independence Day is Saturday and celebrations are already underway. While fun for us, the noisy festivities can scare pets and some run away. Plus, the foods we like can be unhealthful for them and firework debris can be dangerous. The American Veterinary Medical Association has helpful safety tips worth sharing. Source: American Veterinary Medical Association. Link. Make … [Read more...]
Sponsored content from May’s AAHA NEWStat
Covering industry trends and breaking news, innovative new research and technology, and legislative updates, AAHA’s NEWStat blog and weekly e-newsletter keep a finger on the pulse of current events that matter to the veterinary community. Commercial content is an important part of animal health pro awareness and education media. Source: AAHA NEWStat. Link. Current … [Read more...]
The Bridge Club now engaging two audiences
The Bridge Club expansion into the consumer pet segment with The Bridge Club Pets is keeping Bridgers engaged with this unique virtual community platform. Catherine Haskins leads discussions focused on guest speakers and educators. The schedule for The Bridge Club (industry group) events, as well as registration can be found here as available <link> The Bridge Club … [Read more...]
Top 5 complications of gonadectomy
Clinicians must weigh the risks and benefits of gonadectomy with the pet owner and determine the most appropriate age to neuter different breeds and species. Although gonadectomy is considered a routine procedure, complications can arise. Karen M. Tobias, DVM, MS, DACVS, reviews five common complications of gonadectomy: Incisional complications Intra-abdominal … [Read more...]
Quiz: Exam room behavior cases (video)
Test your ability to spot the signs of anxiety in a patient with this video quiz. It is a timely review topic as animal health pros re-open after the first phase of Covid-19. Fear and anxiety are under-recognized and pervasive problems in veterinary medicine, says Leslie Sinn, CPDT-KA, DVM, DACVB. Common signs of distress include panting, lip licking, dilated pupils, avoiding … [Read more...]
Cleaning product misuse doubles Pet Poison Helpline calls (video)
Pets have been an indirect victim of increased household chemical use. Pet Poison Helpline reports a 100 percent increase in calls about the misuse of cleaning items compared to last year. In response, the Helpline put together a new video < link > with tips on how to help keep pets safe from cleaning chemicals. Source: Pet Business, June 23, 2020. Link. INSIGHTS: … [Read more...]
Friday, June 26th is National Take Your Dog to Work Day
Recognized for the first time in 1999, National Take Your Dog to Work Day celebrates our immense love for dogs. It was conceived to celebrate companion dogs and as a way to encourage adoptions. 2020 may be different this year as many are still WFH!” Source: National Today. Link. … [Read more...]