A study of pet owner perceptions offers insight on how appearance influences first impressions of animal health professionals. Professional medical attire and consistency among staff members was noted in the key takeaways. Shakespeare, Mark Twain and Henry Ward Beecher all wrote about the importance of attire. Clothes and manners do not make the man; but, when he is made, … [Read more...]
Pet Age introduces pet industry’s 2021 Power 50 list
In its inaugural Power 50 list, Pet Age recognizes the people whose vital work has made a substantial impact on the pet market. Note the cross section of businesses represented. The criteria were simple: Identify the people influencing the pet care community in positive ways, whether they be company leaders, heads of organizations or officials whose decisions affect the pet … [Read more...]
Worth a Glance – November 11, 2021
Last week’s. . . . . . most read post Cost of veterinary care concerns consistent among generations. Link. . . . AHD Bulletin Animal Health Digest Bulletin – November 4, 2021. Link. . . . Archives Archived AHD posts for October 2021. Link. This 11-year-old is helping hard-to-place dogs in shelters get attention – and find new … [Read more...]
Pandemic coronavirus is widespread in Iowa deer
About 80 percent of Iowa deer tested between late November 2020 and early January were infected with the pandemic coronavirus according to a New York Times report. The deer picked up mutations and variants in similar patterns to humans across the state, suggesting humans passed infections to deer multiple times. The rapid rise in the prevalence of infections indicates … [Read more...]
Tackling listeriosis on the farm
Listeriosis is a bacterial disease caused by the bacteria Listeria monocytogenes. It is present everywhere in the environment and survives well in moist soil for about one year. A synopsis explaining the infection path of Listeria and how farmers can keep the infection at bay is provided here written by Clare Holmes from Northern Ireland’s Agri-Food and Biosciences … [Read more...]
10 early interventions to rescue sick calves
Scours and pneumonia are the twin challenges of every calf raiser, especially heading into winter. However, early detection along with proven interventions, will help many calves pull through temporary setbacks and thrive. . . . supportive care is more valuable than antibiotics.” - Pamela Ruegg, DVM, MPVM Source: Dairy Herd Management, November 3, 2021. Link. Develop … [Read more...]
Understanding how horses learn may keep veterinarians safe
Concerned about the frequency of injuries to equine veterinarians, researchers in Scotland sought to determine if the vets understood how horses learn. Vets were asked if they understood positive reinforcement. Eighty-four percent said they did, but only 19 percent were correct when tested. Nearly 80 percent of vets said they understood negative reinforcement, but only 33 … [Read more...]
We’re overfeeding like crazy
Studies show that keeping dogs lean contributes significantly to their health and well-being, writes Denise Flaim. A 14-year Purina Life Span Study found dogs with restricted diets lived 15 percent longer than those with less-restricted diets. That’s almost two years. Despite the compelling evidence for the upside of slimming down, the reality is that thin isn’t In . . . when … [Read more...]
How dogs see the world and TV
Dogs hear better than us for sure. When it comes to sight dogs see the world differently. Two articles from PetMD offer a look at dog vision, including TV watching. Sources: How do dogs see the world? Pet MD. Link. Can dogs see TV? Pet MD. Link. INSIGHTS: Consider these articles for social media or newsletters. … [Read more...]
Which dogs live the longest?
Some breeds live longer than others . This article shares dog breeds with long average life expectancies. For a canine companion that has a long average life, choose small dog breeds.” Source: Puppies and Pooches, January 2021. Link. … [Read more...]
The weird way we’re changing cats
Truly allergen-free cats are a myth. However, biotechnology may help where genetics has failed, writes Sarah Zhang. An obnoxious little protein, Fel d 1, found in feline saliva and oil glands causes most cat allergies. Zhang discusses the various ways scientists have been working to reduce the production of Fel d 1 with diets and immune approaches. Source: The Atlantic, … [Read more...]
Looking into 2022. Mark Cushing, The Bridge Club
Complimentary No one has a crystal ball, but industry insiders like Mark Cushing have perspectives worth consideration. Cushing will be the guest of The Bridge Club for a casual zoom discussion of what 2022 might present as hot topics or challenges for animal health professionals. Location: The Bridge Club Zoom Date/Time: November 17, 2021. 6:00 PM – 7:00 PM … [Read more...]
Front desk persons anchor customer experiences and are more important than ever
In a post from June 7, 2016, Katherine Dobbs, RVT, CVPM, PHR reminded front desk persons that people NEED you, and you need them. Fast forward to 2021 and we find the importance of first contact personnel setting the tone for each visit hasn’t changed. In fact, their roles may be more important than ever. Every single client that walks through your door has a worry (or need), … [Read more...]
IBPSA Fast Bites – November 8, 2021
Small Business Saturday tips, pet industry growth projected to continue, outside investors wild about online pet industry opportunities, CBD more mainstream, pet owners seeking healthy pet food attributes and more. Achieving certified pet care status has become increasingly important and acts as a differentiator for pet care community businesses and for advancing the skills … [Read more...]
Best practices for legal and ethical issues with delivering virtual care
The Veterinary Virtual Care Association provides a free resource for veterinary practices considering or implementing virtual care and navigating legal and ethical considerations. The free resource covers topics like: VCPRs Licensing Medical Record Keeping Malpractice Insurance Client Communication Prescribing Source: VVCA, June 2020. … [Read more...]
Medical exemptions to mandates? 5 answers from a legal expert.
The Equal Employment Opportunity Commission continues to issue guidance to employers on how to evaluate medical exemption requests, but not every situation will be covered. Helene Hechtkopf* shares the basic process by which an employer should evaluate a medical exemption request and presents factors that will impact decisions. Source: Human Resource Executive, November 1, … [Read more...]
Time to FOCUS on biosecurity
Opinion The theme for the Kate Dion’s discussion of the biosecurity research currently in progress could be begin with the end in mind. She describes current work at Iowa State University to understand the rate of disease transmission in growing pigs and associate the timing of disease introduction with <location> biosecurity characteristics or events that could cause … [Read more...]
Veterinarian shortage or not, many pet owners dislike waiting
Not all U.S. industry leaders agree on whether there are enough veterinarians to meet pet owner demands for care. Still, veterinary positions* are anticipated to grow 16% by 2029, according to the Bureau of Labor Statistics. Veterinarian scarcity or only a perception of one . . . pet owners dislike waiting.” Source: Voice of America (VOA), November 6, 2021. Link. INSIGHTS: … [Read more...]
Worth a Glance – November 3, 2021
Last week’s. . . . . . most read post Beef upcycles well. It’s a great story we all can share. Link. . . . AHD Bulletin Animal Health Digest Bulletin - October 28, 2021. Link. Culling moose in Maine to control ticks Source: Wall Street Journal, November 1, 2021. Link to PDF. To save Maine’s moose population from being decimated by ticks, … [Read more...]
60 percent more milk from 30 percent fewer cows
Karen Bohnert shares some of the drivers changing the future of U.S. dairy including areas where cows will be milked in the future. Source: Dairy Herd Management, August 31, 2021. Link. Sponsored Content Our industry’s researchers have investigated all aspects of individual cow health during, ahead of and at the end of milk production. Early detection of infection at … [Read more...]
Paired housing in lieu of group housing
Group housing for dairy calves is not an easy system for all farms to implement. Dairies can still reap the benefits that come from raising calves in social groups by housing two calves together as a pair. I really like pair housing because we get a lot of the advantages of social housing without the detrimental effects of large groups. There is a lot of opportunity to modify … [Read more...]
Equine eye microbiota assessed for fungi
A look at the eyes of 24 horses and applying advanced genomic sequencing technology have revealed which fungi are most common in healthy eyes and how those microscopic populations differ in pastured horses compared to stalled horses <Link>. The research team determined that the most common fungi in their study horses’ eyes were: Leptosphaerulina, 22.7 percent … [Read more...]
New study suggests vegan pet food as healthful* for dogs and cats as meat
A controversial new research study showed that cats and dogs on a plant-based diet had health outcomes that were as good or better as those pets being fed diets containing meat. *Study leader Dr. Andrew Knight was quick to point out that the results only apply to vegan meals that have been formulated to include added nutrients that ensure that dogs and cats are getting a … [Read more...]
The secret to hiring customer service employees
A great customer experience depends on great employees, says Micah Solomon. The secret is to hire your customer-facing team based on psychological traits, in addition to thinking about the specific skill set you’re looking for. Solomon shares five key traits using the acronym W.E.T.C.O.: Warmth Empathy Teamwork Conscientiousness Optimism Source: Forbes, … [Read more...]
IBPSA Fast Bites – November 1, 2021
Shelter dog makeovers, conservation dogs helping endangered species, digital marketing for small business, who spends the most on their pets, how to get paid as a small business owner and more . . . Source: IBPSA Fast Bites, November 1, 2021. Link. … [Read more...]
Leadership word of the day: DISAPPOINTED
Eventually, we all get upset or angry. Loosing our cool is simply not effective when dealing with employees or with recalcitrant clients. The key is to convey these feelings of discontent in ways that will evoke an emotional reaction, capture attention and heighten the immediate pressures of reality. But it’s essential to evoke the right response because not just any feelings … [Read more...]
Know and share the signs, risk of EHD in deer and livestock
We’re posting this because deer seasons have opened around the country. Please consider sharing it with local media to encourage hunters and livestock producers to be on the lookout for deer, particularly whitetail deer, and livestock exhibiting symptoms. EHD is a reportable disease in North Dakota where drought has caused many producers to relocate their cattle. The virus … [Read more...]
For decisions, build bridges, not tunnels
Buying decisions aren’t made in vacuums. They are made by buying communities. says Colleen Francis. And we ALL are in the relationship-building business. While Francis focuses on sales, this guidance is important for any decision process that affects multiple stakeholders. Source: Engage Selling, October 29, 2021. Link. Stakeholders come in many forms and not all of them … [Read more...]
Cost of veterinary care concerns consistent among generations
Includes Sponsored Content Addressing concerns about the affordability of veterinary care runs high among pet owners of all generations, according to data presented in VetWatch™: For emergency services, 42 percent of vet clients are strongly concerned, 32 percent are somewhat concerned. For routine healthcare, 33 percent are strongly concerned, 35 percent are … [Read more...]
Worth a Glance – October 28, 2021
Last week’s. . . . . . most read post When do we need to re-treat? Cattle Chat discussion. Link. . . . AHD Bulletin Animal Health Digest Bulletin - Oct 21, 2021. Link. "Pandemic posture" hurting your back? You can fix it! Source: Harvard Health Letter, October 1, 2021. Link. Here’s what to do if you’ve developed back pain from poor posture habits … [Read more...]

















