Boehringer Ingelheim’s Going Beyond campaign seeks to spotlight aspects of veterinary work that often remain unseen and underrecognized. Compiled ahead of World Veterinary Day, the most recent global survey results reveal animal owners’ perceptions of the essential role that veterinarians play in animal health and community well-being and compare their perceptions to previous … [Read more...]
April 25th. National hairball awareness day
That distinctive cough, followed by gagging and finally wretching, is familiar to most cat owners. National Hairball Day was founded to provide solutions to cat owners and help them understand why their cats get hairballs. Regular grooming to remove loose hair will help cats avoid hairballs and the potential obstructions they cause. Source: National Today. Link. Image: … [Read more...]
New guide to choosing a pet boarding facility
Choosing a pet boarding facility can be difficult. Social media reviews help identify potential problem locations, but having a strategic approach to choices is beneficial. Jenifer Chatfield, DVM, Dipl. ACZM, Dipl. ACVPM, has created a guide to choosing a pet boarding facility. The information in the Guide arms pet lovers with questions to ask and red flags and green flags … [Read more...]
IBPSA Fast Bites – April 21, 2025
Tariffs, taxes and grants for small businesses, pet food recall map, marketing in niche communities, legislative updates and more . . . Source: IBPSA, April 21, 2025. Link. … [Read more...]
Gratitude comes with benefits. How to practice it when times are stressful.
At the best of times, awareness of the positive may require more effort than noticing the negative, let alone in times of heightened distress, writes Monica Y. Bartlett, Ph.D. She shares two proven ways to practice gratitude: Try a daily gratitude journal or list Expressing gratitude to others Source: The Conversation, April 24, 2025. Link. When we feel gratitude … [Read more...]
Attention to detail matters
Whether curiosity and attention to detail are innate or not, Adam Bryant asserts the importance of developing these skills. It is about being professional, he says. This is especially important when it comes to follow-through, communications, scheduling and its effect on customer experiences. Source: strategy+business, April 4, 2025. Link. Whether it’s the work produced … [Read more...]
Selling the emotion
Pet owners don’t see their animals as “just pets.” They’re family. They worry about their dog’s arthritis, their cat’s weight gain, and whether their rabbit is secretly plotting world domination. Source: Veterinary Advantage, March 2025. Link. When you tie the product to real-world outcomes, you help your customer see the immediate impact.” INSIGHTS: Speak your customer’s … [Read more...]
Livestock producers concerned about diseases, uncertain about level of threat
Commentary Iowa is a top U.S. producer of red meat and eggs. The information here is likely representative of many livestock producers in the U.S. For veterinary teams and animal health pros serving owners of any herd or flock size, the research results are informative, concerning and actionable. We must dedicate ourselves to improving producer education on diseases and risk … [Read more...]
USDA develops resource to help veterinary professionals recognize, respond to screwworm
Veterinarians and veterinary technicians are important in recognizing New World screwworm should an invasion of Cochliomyia hominivorax, the New World screwworm fly, occur. To help in these efforts, the USDA National Veterinary Accreditation Program has developed the training module, Module 41: New World Screwworm: A 21st Century Perspective. It goes over signs of NWS, its life … [Read more...]
H5N1 in North America: implications for small animal veterinarians
The spillover of H5N1 from wild birds and poultry to dairy cattle, cats and more raises new questions about virus evolution and its implications for veterinary medicine. J. Scott Weese, DVM, DVSc, DACVIM, FCAHS, shares an overview of the disease, cross-species infection potential, viral mutation, risk mitigation and symptoms. Staying informed, practicing good biosecurity, and … [Read more...]
Worth a Glance – April 17, 2025
Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 10, 2024. Link. Most read posts from April 10, 2025 AHD Bulletin – Don’t assume, check to be sure. Link. ‘Treat Me Like a Dog’ campaign seeks to close the cat treat gap. Link. Factors affecting early pregnancy loss in cattle. Link. Mismatched background music affects employees. Link. … [Read more...]
Loyal’s STAY study enrolls 1,000 dogs, expands to 1,300
The STAY study is the clinical trial for LOY-002, a senior dog program that recently earned its preliminary efficacy acknowledgment from the FDA. It’s the first FDA-concurred trial for a longevity drug, and at 1,000 dogs, is the largest clinical trial in the history of veterinary medicine. With solid interest from DVMs and dog owners, Loyal is enrolling an additional 300 dogs … [Read more...]
Improving productivity key to reducing antibiotic use in livestock
Commentary Seeing research and projections like these are important in managing the effects of livestock production practices domestically and globally. The information in this article is likely to elicit a “well duh” response from many animal health professionals. Regardless of species or country, improving adherence to best practices requires continual education and … [Read more...]
Participation in industry surveys critical to hog industry decisions, support
Response rates on hog inventory surveys keep falling, writes Lee Schulz, noting that only 63 percent of pork producers surveyed for the March 2025 report responded. Asserting the importance of reporting data, he shares how the USDA’s National Agricultural Statistics Service collects and shares industry metrics. To get reliable, representative data, NASS needs to survey and … [Read more...]
Pain in dairy cattle: a narrative review
Commentary This narrative review looks at the need for pain control, industry practices and stakeholder expectations and opportunities. It gives veterinary teams insight into how pain is being addressed in multiple dairy operations and possible ways to overcome barriers dairy producers may assert when recommending pain management protocols. From the summary Proper pain … [Read more...]
Keeping chinchillas healthy
Asserting the importance of keeping a chinchilla’s diet consistent, this author warns against feeding rabbit pellets. Feeding them the right chinchilla pellets and a constant supply of hay will sufficiently meet all their dietary needs. The article reviews five things owners can do to keep their chinchilla healthy and comfortable, including safe chewing materials. Source: … [Read more...]
Considerations before getting a pet rabbit
Abigail Dial, DVM, provides would be rabbit owners with plenty to consider before buying one. Her list is good counsel and worth sharing on social media and in newsletters. Fragile, rabbits are often abandoned after the Easter holiday when they approach mature size. Source: News 9 Oklahoma City via AVMA Animal Health Smartbrief, April 12, 2025. Link. Photo by Pablo … [Read more...]
Tracking the track: The impact of different grazing strategies on managing equine obesity
Research findings suggest that track grazing systems prove useful in effective equine bodyweight management in vulnerable horses. Horses susceptible to bodyweight gain or with metabolic issues lost significantly more bodyweight in the track grazing systems than similar horses kept on traditional restricted grazing systems. There were no significant changes to their behavior, … [Read more...]
Farrier’s spring hoof care e-guide now available
The 2025 American Farriers Journal's Spring Hoof Care e-Guide offers education for farriers and animal health pros to support wellness with equine clients. These areas are covered: Prevent and treat thrush with proper trimming and hygiene. Recognize the signs of white line disease and take corrective action. Adapt hoof-care routines to combat moisture-related … [Read more...]
Sporotrichosis identified in cats, veterinary technician
The CDC is collaborating with veterinary associations and veterinary professionals to raise awareness among veterinary professionals about feline sporotrichosis and precautions for preventing zoonotic transmission in the veterinary setting. In November 2022, a technician caring for a cat received a puncture wound from the cat’s infected paw. A blister appeared on the … [Read more...]
Review: Working, Assistance, and Therapy Dog Guidelines and certification
Working, therapy, and assistance dogs have unique needs requiring specialized care. The AAHA Working, Assistance, and Therapy Dog Guidelines Certificate program equips veterinary professionals with mission-specific knowledge to provide targeted care for each type of working dog. Source: AAHA. Link. 4.0 CE credits are available in this course divided into two main parts: … [Read more...]
When 1 cat at home becomes 2
Includes commercial references Duncan Edwards offers ways to introduce a new cat to a home when there’s already a resident feline. His tips include a) establishing a separate space, b) controlling visual encounters, c) using pheromones and d) providing vertical spaces and perches. Source: Cats Chef, April 9, 2025. Link. A rushed or poorly planned introduction can lead to … [Read more...]
Fake service dogs hurt real service animals’ credibility
Thousands of grocers and shop owners now prohibit any animals, including legitimate service dogs, from entering their stores, writes Marc Ramirez. Fake service dogs are poorly trained or untrained and falsely passed off by individuals trying to access restricted places or benefits. These animals reduce real service dogs’ credibility and increase the negative challenges people … [Read more...]
IBPSA Fast Bites – April 14, 2025
Tariffs, small business tax strategies, how venture tech is shaping pet food, growth in holistic nutrition, recent pet player awards, future pet health product market projections, small business owners share advice and more. . . Source: IBPSA, April 14, 2025. Link. … [Read more...]
Sales reps are struggling: 10 ugly truths sales leaders must address
Sales representatives and managers will recognize some of these barriers to sales effectiveness. Matthew McVany says sales reps are navigating challenges and roadblocks their managers may not fully recognize. Facing these tough truths isn’t easy, but recognizing them is crucial for meaningful change. Implementing comprehensive, supportive strategies ensures a resilient sales … [Read more...]
The vital role of SDS management and OSHA compliance in veterinary practices
Alex Milan and Veronica Marrero share the importance of auditing safety data sheets and OSHA compliance in this article. They highlight priorities, such as routine staff review and training to maintain a safe and compliant hospital for people and animals. Source: Patterson Veterinary Insight Companion Edition, April 2025. Link. INSIGHTS: When new products or brands are … [Read more...]
Life-size dairy cow model helps students learn birthing, milking other tasks
Birtha and Decalf are among the latest additions to Cornell University College of Veterinary Medicine and are helping show students how to deliver calves, tend udders and ensure calves get milk. Taika von Konigslow, assistant professor, creates multiple scenarios of calf delivery and udder challenges so students can learn before practicing on live bovines.. Source: … [Read more...]
Your part in heartworm prevention
You can use the same strategy with your clients that distribution reps use with your clinic to increase heartworm prevention. Ticks, along with mosquitoes, are the principal transmitters of both human and pet vector-borne pathogens. Heartworm is a life-threatening parasite that is 100 percent preventable. Source: Veterinary Advantage, June 2024. Link. Even with so many … [Read more...]
Hardships today’s pet owners and veterinarians face: State of Online Veterinary Care Report
Complimentary Commercial Content One hundred twenty-nine million Americans live in vet care deserts, according to the inaugural State of Online Veterinary Care Report from Dutch <Link to infographic>. The report identifies the top 5 states with veterinary deserts, rising costs of in-person veterinary care, telemedicine as a lower-cost option and asserts the company’s … [Read more...]
New study finds more than half of U.S. pet owners skip or decline needed veterinary care
The new PetSmart Charities-Gallup State of Pet Care Study found 71 percent of pet parents skipped or declined care report financial considerations as the reason Sixty-two percent of U.S. homes have at least one pet. This study is rooted in the pet parent perspective and paints a picture of an urgent pet healthcare crisis, including: Vet care continues to be out of reach … [Read more...]


















