Roxanne Hawn investigates the challenges and opportunities of being a Cat Friendly Practice. In addition to a mindset adjustment, making changes to discussions with clients and the human behaviors while with feline patients are critical components.
Source: AAHA Trends, July 2016.
It’s going to take practice-wide, profession-wide efforts to get the quality of feline visits up to where they should be. Understanding what cat friendly really means and then implementing it in daily practice is a good start.
INSIGHTS: The Cat Friendly Practice and the Fear Free certification programs are significant movements in the veterinary community. Animal health sales and marketing professionals need to remain up to date on these initiatives and their effects on pets, pet owners and in-clinic protocols. Throughout our industry, animal welfare and stewardship are hot topics.