Commentary Observing a 20-something professional in a business suit meeting in a restaurant with a manager-type recently, it was apparent the young person needed help with restaurant etiquette. Notable at that table were open-mouth chewing, speaking with a mouthful, what to do with a cell phone and using a napkin. Source: Interesting Facts. Link. INSIGHTS: Reviewing … [Read more...]
2024’s top farmers are not your grandad’s farmers
Commitment, flexibility, risk-taking and tech-savvy are words that describe progressive farmers in the 21 century. Outstanding Farmers of America chose four farm couples as next-gen leaders in agriculture. Source: Missouri Ruralist, February 20, 2024. Link. Commentary: Animal health pros must remember the state of agriculture and what is going on outside citified … [Read more...]
Creating a Fear Free toothbrushing experience for pets (video)
Fear Free specialists explain how pet owners can make the often stressful task of brushing their pet’s teeth into something Fear Free. The video is good to repost on social media, link in newsletters or use in exam rooms. Source: Fear Free Pets, YouTube. Link. (3:25) Sponsored Content. Dental wipes make oral care easy and convenient. MAXI/GUARD® family of oral care … [Read more...]
CBD in Dr. Marty Beckers’ 2024 five tips for dogs
Marty Becker, DVM, shared five tips to do for dogs in 2024 in his recent newsletter. They include nutrition, parasite control, supplements, CBD and enrichment. Source: DrMartyBecker.com, February 13, 2024. Link. Related content: Long-term CBD for dogs caused few health problems, PETFOOD Industry, February 6, 2024. Link. … [Read more...]
Unique Bridge Club Veterinary Virtual Care events slated for February 28th
Listen as a group of industry insiders shares data from more than two million data points gathered from more than half a million virtual care interactions. The virtual conversations will cover country specific data and address: The need for virtual veterinary care: Tackling access concerns Global insights: Virtual veterinary care data from the US, Canada, Europe … [Read more...]
Learning to co-exist with coyotes
This shadowy image is a Ring surveillance photo of a coyote within 1,000 yards of our suburban AHD office at 8:30 p.m. trotting down a well-lit street. The photo was taken just before the coyote grabbed a small dog from a porch. Quick action by the pet’s owner saved the dog with very little damage. Every year there are increasing reports of coyotes killing dogs and cats, … [Read more...]
If we don’t keep reminding, educating – WHO will?
Commentary The American Heartworm Society routinely provides images like these on X, Instagram and Facebook. The amount of likes and forwards of the posts does not reflect the number of followers, nor how many animal health pros there are. It’s our job to keep the educational efforts of AHS in front of pet owners. The posts are easy to forward and can be copied for all … [Read more...]
Paragon’s new digital dog grooming guide
"Notes From the Grooming Table," authored and released by Melissa Verplank nearly 20 years ago is now available as a digital book for the low monthly subscription price of $6.99. Source: Pet Business, September 2023. Link. The digital version allows users to highlight and bookmark important information, freehand draw on the pages with a stylus or a finger, search for key … [Read more...]
Dechra launching monthly dentistry education for veterinary teams
With help from Jan Bellows, DVM, DIPL, AVDC, ABVP, Dechra Academy is launching the 12 Months of Dentistry educational series. Each month a new webinar, podcast episode, case study, or interactive educational tool will be made available to build more dentistry confidence. Because dental care goes beyond one month.” Source: Dechra Veterinary Products, February 7, 2024. Link. … [Read more...]
Is Amazon a distributor?
Commentary This is a process worth watching closely. Animal health companies have historically wrestled with classification challenges, specifically with products sold under agency agreements whether shipped by the manufacturer or distributor. Liability for product quality is traditionally held by the manufacturer. The U.S. Consumer Product Safety Commission is preparing … [Read more...]
Instinct Science acquires VetMedux
ICYMI. Instinct Science, a leading software provider for veterinary hospitals, announced this week that it acquired VetMedux, a trusted education and point-of-care information company that owns Clinician's Brief and Plumb’s Veterinary Drugs. Instinct is on an ambitious path to provide game-changing software tools to the veterinary caretakers of today and tomorrow,” said Caleb … [Read more...]
Ready or not, here they come
Oklahoma State University shares ways to get ready for calving season. The article is a good resource to send in newsletters or post on social media to help producers prepare for calving. Yes, they probably know most of this . . . but have they acted on it? Give them a nudge to save a middle-of-the-night emergency during a storm. Source: The Cattle Site, January 23, 2024. … [Read more...]
Episode 3, Zoetis’ Born of the Bond
Complimentary Sponsored Content The health of an operation depends on the health of its herd. This episode of The Born of the Bond Series documents the story of the Schuler Red Angus Operation. By being proactive in vaccinating their cattle, the Schulers have helped their operation avoid any serious health issues for more than two decades. The Born of the Bond series … [Read more...]
When bosses should slow things down
“Better slow down there, young fella . . . see, if you take your time . . . you get a more harmonious outcome,” says the character Joe Gill to J.T. in the movie Crossfire Trail. It parallels another colloquialism, “The hurrier I go, the behinder I get.” Both quotes apply to the author’s assertion in the first article here. Two articles with two divergent perspectives are … [Read more...]
A plan is not a strategy
A comprehensive plan with goals, initiatives, and budgets is comforting, BUT starting with a plan is a terrible way to make strategy, says Roger Martin, MBA, author and Thinkers50 Number One Management Thinker in 2017. Martin’s YouTube video, A Plan Is Not a Strategy, was the most watched in 2023. What most strategic planning is in the world of business has nothing to do with … [Read more...]
Worth a Glance – January 25, 2024
Last week’s AHD Bulletin – Animal Health Digest Bulletin, January 18, 2024. Link. Most read post(s) from the January 18th AHD Bulletin – Cell phone addiction, how it impacts our relationships. Link. Leadership or sales tactics. Link. Practices that push cow-calf profitability. Link. ============================================ Elanco’s multi-year … [Read more...]
Biosecurity methods update, learning across segments
Driven by African swine fever, avian influenza, PRRS, the realistic risk of hoof and mouth disease, more livestock producers are paying more attention to how to protect our domestic food production animals and in the process protect human populations from zoonoses. We’re sharing two articles as animal health pros interact and work with animal owners. The devil remains in … [Read more...]
Marketing might benefit from some cynicism
Commentary We put Hannah O’Rourke’s article calling for more realistic messaging in this section acknowledging veterinarians serving producers are providing services and products in B2B settings focused on optimizing revenue in addition to animal health. She lends a dose of realism given how frequently products are presented as the Holy Grail with no room for business owners … [Read more...]
Skippy named Farm Bureau’s 2024 Farm Dog of the Year
Skippy, a 4-year-old Border Collie, Australian Shepherd and Catahoula Hound mix, is the grand prize winner of the 2024 Farm Bureau Farm Dog of the Year Award. Owned by Georgians Laura and Donald Adams, Skippy helps herd cattle, get rid of predators and helps Donald through his paralysis caused by a 2019 farm injury. The Adams received Skippy from P.H.A.R.M. Dog USA, an … [Read more...]
Cannibis? Keep aware of pet owner choices
Commentary We’re reposting these resources after learning that a neighbor’s 8-year-old terrier spent nearly four days recovering after ingesting cannabis during a visit from guests. The family thought the dog had ingested an Rx tablet but questions from poison control led them to discover one of the guests had dropped a marijuana bud. “Avoiding CBD discussions won’t stop … [Read more...]
CDC issues warning about cat-transmitted sporotrichosis
ICYMI. Cat-transmitted sporotrichosis has emerged in Brazil as a zoonotic epidemic and major public health threat and is a concern for the United States according to the CDC. The most common form of sporotrichosis is skin infections. Infected cats will present with lesions on their face, often around their nose. Source: DVM 360, May 2023. Link. This was the most read DVM 360 … [Read more...]
Burnout in veterinary medicine: A work-life balance guide
Complimentary Content from Guardian Vet Burnout remains a huge concern and rates of veterinary compassion fatigue are extremely high. Its effects are pervasive impacting veterinarians, vet technicians and others in practices, as well as practice economics. Pulling from discussions on the Vet Health Podcast, Bryce Patterson shares a guide that looks at individual and … [Read more...]
Vets identify 4 barriers to pet food nutrition communication
Commentary Four main barriers may hinder communication about nutrition between pet owners and vets, according to research published in JAVMA <Link>. Time Misinformation and information overload Pet owners’ apprehension toward new information Veterinarians’ confidence in nutrition knowledge and communication skills Collecting diet and treat information … [Read more...]
6 things to know about pet-safe ice melts
Contains Commercial References All ice melts pose some kind of risk to our pets. Those considered pet-safe contain urea or magnesium chloride are considered slightly safer but may still cause gastrointestinal upset such as vomiting or diarrhea and may not be as effective in melting ice and snow. Rock salt, sodium chloride, is one of the least pet-friendly ice … [Read more...]
Cell phone addiction, how it impacts our relationships
Commentary It irks me when a customer service person interrupts an in-person interaction to answer the phone. Now, cellphones are an insidious part of our culture and impact our ability to have authentic in-person interactions in business and our personal lives. Simon Sinek shares the psychological power smartphones signal when visibly present and signs of phone … [Read more...]
Worth a Glance – January 11, 2024
Last week’s AHD Bulletin – Animal Health Digest Bulletin, January 4, 2024. Link. Most read post(s) from the January 4th AHD Bulletin – Will we be ready? Introducing Gen Alpha. Link. Cat takes exception to coyotes attacking the family dog (video). Link. Communication – a critical skill for success. Link. … [Read more...]
YYuk! Average office desks contaminated with more bacteria than public toilets
The surfaces around your workplace are some of the worst bacteria hotspots you come in contact with each day, writes Jessica Bennett. Keyboards, telephones, computer mice, desktops, coffee cups, door knobs and more can have more than 30 times the bacteria compared to public toilet seats. Bennett offers ways to clean up these bacteria traps. Animal health pros have a handy … [Read more...]
ASPCA® Pet Health Insurance wants to hear from you
The ASPCA Pet Health Insurance team is looking forward to different conversations at the upcoming 2024 VMX. Stop by booth #1311 and share the discussions you are having with dog, cat and horse owners about pet insurance. Ask about the various tools available to support those important discussions. The expectations clients have of veterinary services continue to evolve making … [Read more...]
Advancing oral care at home, COHAT in the veterinary hospital
Attention VMX attendees! Visit booth #1416 to learn about new advancements in veterinary dental diagnostics. Addison Biological Laboratories is hosting D.A.V.I.D. X-Ray in their booth to introduce it to the veterinary community. Learn about an AI tool that helps veterinary teams read a dental radiograph or photo with the accuracy of a board-certified veterinary … [Read more...]
Guide to monthly communication ideas to engage and attract clients
Complimentary Content Lifelearn Animal Health offers for a limited time the free Ultimate 2024 Marketing Communication Strategies Inspiration Guide to help practices target communications and support practice marketing. It provides timely, engaging and fun ideas, along with examples to consider each month to help: Keep clients engaged all year long Make your job … [Read more...]