“The only thing holding back the pet health care industry might be a fear of where the answers lead, and that’s understandable,” says Mark Cushing, JD. He discusses what he calls an “interesting” juncture in pet health care and shares areas of top priority: Younger generations Rules and regulations License portability Public policy Utilization of veterinary … [Read more...]
Shifts in physician gaze in patient-physician interactions: functions, accounts and responses
Commentary The time spent by doctors looking at computer screens rather than making eye contact with patients is the subject of this study. For veterinary professionals, the results are worth considering. Source: Science Direct, July 2022. Link. Patients respond differently to various types of gaze shifts. How physicians handle gaze shifts can therefore have different … [Read more...]
Worth a Glance – April 20, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 13th, 2023. Link. Most read post(s) from April 13th AHD Bulletin – Don’t assume that old refrigerator is okay for vaccines, antimicrobials. Link. Place keeper: 2023 Veterinary Conferences provided by Galaxy Vets. Link. Are influencers ready for a world without follower counts? Source: … [Read more...]
2023 CATTLE U event moves to Manhattan, KS
If you service cattle producers in the 300-mile radius of Manhattan, Kansas ,this is an opportunity for them to listen to industry experts and network with other producers. High Plains Journal's CATTLE U is a free, educational event now in its fifth year. It will take place at the Hilton Garden Inn in Manhattan, Kansas, on July 11th. The event includes a full day of … [Read more...]
How long do cows wait to be milked?
Great question! Short answer? You can’t set it and forget it with automatic milking systems. The longer cows wait to be milked, the less time they have to rest. Knowing that long periods of standing are detrimental to cow health and comfort, increasing their chance to develop lameness and hoof lesions, a research team studied cow behavior in free-flow and guided-flow barns … [Read more...]
Advances in equine infectious disease detection
Commentary Articles like this help set the expectations horse owners have of their veterinarians. For practices that derive 10 or more percent of their income from horse clients, sharing this article and discussing aspects of testing, vaccination and prevention needs to be considered with annual exams or visits. Proactive discussions lead to better prepared horse owners, … [Read more...]
Positive Pet Care Guide seeks to define, strengthen the veterinary team-client partnership
Commentary Setting expectations for team members and animal owners is basic to positive experiences and better animal health. The tenets of this new guide are relevant and appropriate for this period in our animal health industry. The key will be for veterinary teams of alll species to adopt and sustain the discussion of expectations internally and externally with animal … [Read more...]
IBPSA Fast Bites – April 17, 2023
Influencer dogs with their own LLC, pet food label modernization, creating an inbound marketing strategy, affiliate marketing in pet industry, pet parents grappling with pet expenses and more . . . Source: IBPSA Fast Bites, April 17, 2023. Link. … [Read more...]
Enhancing your customers’ experiences
Customer experience is a key strategy for companies to differentiate their products and services from close competitors. Source: ASCM, October 2022. Link. Customer experience passion must be part of company culture, meaning that employees should never be satisfied with what they are doing for customers today. INSIGHTS: First, someone needs to own the customer experience. … [Read more...]
NAVC seeks input on veterinary community issues needing advocacy
Veterinarian voices matter! NAVC’s Embrace, a grassroots advocacy initiative, zeroes in on issues that are important to the profession and the pet community and enables veterinary professionals to know and provide input on issues important to the profession. Source: Today’s Veterinary Practice, April 14, 2023. Link. Visit navc.com/embrace to sign up to receive advocacy … [Read more...]
How to ask customers for online reviews
Asking for an online review just after the service or purchase is usually the best time, writes Austin Andrukaitis. He says the review process should be an integral part of your brand experience to help reinforce customer relationships, build brand loyalty and encourage people to tell others about your brand. Over 93 percent of consumers use online reviews to help make … [Read more...]
Don’t assume that old refrigerator is okay for vaccines and antimicrobials
Fred Gingrich, DVM, welcomed guest Emmanuel Rollin, DVM MFAM, on a recent AABP podcast Have you Herd? <Link>. The discussion involved studies of on-farm refrigerators, their functionality and the risks to the efficacy of vaccines and antimicrobials stored on farm. This article summarizes key points from that discussion. Source: Bovine Veterinarian, March 7, 2023. … [Read more...]
Do opossum feces guarantee EPM transmission?
Equine protozoal myeloencephalitiscan can spread to horses who eat hay, feed or drink water that is contaminated with opossum feces. EPM is a rare disease. Studies suggest that about one third of opossums are infected in Missouri compared to one tenth of opossums infected in Michigan. Not every horse that eats contaminated feed develops EPM and not every opossum is infected … [Read more...]
Vector-borne disease screening critical to pet health
To help veterinarians stay ahead of the curve and provide the best care to their patients, this article explores why comprehensive screening is critical to pet health. It includes key insights into a lesser-known tick-borne disease that has become more frequently detected than Lyme. “Anaplasma is becoming the most common vector-borne infection they’re seeing dogs are exposed … [Read more...]
IBPSA Fast Bites – April 10, 2023
2022 pet industry sales and trends, pet industry’s hottest small businesses, trends from the 2023 Global Pet Expo, Apple Pay support for small business, compliance to laws and regulations while bootstrapping, elevating small business appeal and more . . . Source: IBPSA Fast Bites – April 10, 2023. Link. … [Read more...]
Don’t leave home without the right amount of cards, cash and ID
Are wallets still necessary? As wallets get thinner, people are rethinking how much they still need to carry in cash, cards and identification. F. Martin Ramin queried financial advisers to get recommendations for what to carry. Carry at least two but no more than three credit cards, a small amount of cash, a government ID and a card with your phone number in case the wallet … [Read more...]
A 2-minute burn out check up
Burnout is the result of chronic stress and, at work, that stress tends to accumulate around your experiences of workload, values, reward, control, fairness and community. Chris Bailey’s short assessment can help you gauge whether you’re on the path to burnout, and where you should focus your attention to make beneficial changes. Source: Harvard Business Review, April 9, … [Read more...]
The 5 most trusted pet retailers in 2023
Five pet retailers were recognized on Newsweek’s second annual Most Trustworthy Companies in America 2023 list. The list includes Amazon, Chewy, PetSmart and PetCo in the retail category top 10. Tractor Supply was not mentioned in the article but took 10th place. Walmart was ranked 25th. <Link> Source: Pet Product News, April 7, 2023. Link. Also see: Franchising is … [Read more...]
Chewy and Petco are increasingly reliant on pet health care for sales
Commentary With our recent post, “Pet-owning households on decline while spending remains strong” <Link> still resonating, we stepped back to the comments on quarterly reports from pet retailers Chewy and Petco. Gabrielle Fonrouge summarized key points from the respective earnings reports commenting, “Pet health care will be key to whether the companies can grow and … [Read more...]
The virtual vet will see you meow
A lot of us embraced virtual visits with our doctors during the pandemic. Some of us still prefer them. Pet owners’ adoption of veterinary telemedicine has not kept pace. A recent survey of more than 1,200 American cat owners showed that 72 percent of respondents used telemedicine for themselves, yet only three percent used it for their cats. Source: The New York Times, … [Read more...]
Worth a Glance – April 13, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 6th, 2023. Link. Most read post(s) from March 30th AHD Bulletin – Hauser: Reverse the downward trend of pets missing vet care. Link. JVECC makes a case for quality improvement in vet med. Link. Finding the optimal pattern of a customer journey. Link. Place keeper: 2023 Veterinary Conferences … [Read more...]
Pig monitoring is feasible
Commentary Looking like production manufacturing from the Science Channel’s How it’s Made, swine production is rapidly moving forward with technology. Radio frequency, wireless sensors, remote monitoring, individual pig behavior data and more are advancing efficiencies exponentially. One can’t help thinking about how far swine production has come in the last century and what … [Read more...]
IBPSA Fast Bites – April 3, 2023
British Columbia doubling veterinarian numbers, Illinois legislature working to ban declaws, using AI to find employees to match a company, planning for retirement and more . . . Source: IBPSA Fast Bites, April 3, 2023. Link. … [Read more...]
How to spot a fake website
Even if one is a cautious user of digital technology, fake websites often catch us off guard. Spotting a fake website is quite easy but many people still fall for these scams every day. This article explains some of the different ways you can tell if a website is fake. Source: Simply Geeky, July 2022. Link. … [Read more...]
Is climate change accelerating the risk of disease spreading from animals to humans? (video)
Scientists researching the aftermath of California wildfires say they are finding evidence that climate change is accelerating the risk of disease spreading from animals to humans. Historical evidence linking the climate to zoonotic disease is growing . . .” Miles O’Brien Source: PBS, March 1, 2023. Link. (7:37) INSIGHTS: Forward-thinking scientists are working to advance … [Read more...]
Finding the optimal pattern of a customer journey
Commentary Customer journey analysis is not new, although customer experience management is relatively new. The identification, optimization and management of touch points that lead to action by a prospect or customer challenges brands, budgets and companies in today’s internet world. Even so, earning a customer and retaining them is a journey animal health pros discuss and … [Read more...]
Hauser: Reverse the downward trend of pets missing vet care
There are many factors that cause pets to miss vital regular health care. Veterinary practices cannot afford to ignore trends showing fewer patient visits. Wendy Hauser, DVM, identifies three primary drivers for why patients don’t get needed veterinary care as: Client economic limitations The owner’s inability to access care A lack of communication Too many pet … [Read more...]
JVECC makes a case for quality improvement in vet med
To prevent medical errors, we have to understand how they occur and invest in programs to prevent them. Acknowledging health care delivery is a complex process, so the Journal of Veterinary Emergency and Critical Care is establishing a Quality Improvement and Patient Safety feature. The objective is to contribute to building a collective knowledge base in patient safety and … [Read more...]
Worth a Glance – April 6, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, March 30, 2023. Link. Most read post(s) from March 30th AHD Bulletin – Pet-owning households on decline while spending remains strong. Link. Place keeper: 2023 Veterinary Conferences provided by Galaxy Vets. Link. Veterinarian helper wins digital ag hackathon Source: Cornell Chronicle, March … [Read more...]
LSU develops patent-pending wild pig bait
Commentary Feral hog control is an issue for ALL animal health pros. Wild pigs reproduce rapidly and cause damage to farms and suburban properties from the southern U.S. and into Canada <Link>. They also pose a growing threat to the environment, people and other animals. If an animal disease like African swine fever or hoof-and-mouth gets into these animals, it will be … [Read more...]