Katie Jordan shares results from a National Retail Federation survey of consumers to better understand their expectations about technology, and what they hope to see in the future. She says it’s important to note which shopping technologies customers value. . . . more than three out of five consumers feel retail technologies have improved their shopping experiences . . . when … [Read more...]
KC hosts a who’s who of animal health pros
More than 1,000 people networked and celebrated during the 14th annual 2019 KC Animal Health Corridor Homecoming last Monday. Animal health leaders were challenged to consider the importance of their companys’ corporate souls. Attendees recognized Linda Rhodes, VMD, PhD, with the Iron Paw Award < link > for her contributions to our industry. New Horizon Ranch < link … [Read more...]
When dentals cause back pain (includes video)
Dental procedures can place extensive stress and strain on the bodies and minds of veterinary team members. These may lead to musculoskeletal disorders and chronic pain. Poor posture and improper ergonomics cause repetitive strains that begin with nerve compression and inflammation. Over time they manifest trauma with accompanying aches, pains and fatigue. Veterinarians and … [Read more...]
The search for the ideal starter stem cell
Stem cell therapies continue to advance. The holy grail, however, is to be able to regenerate failing organs and tissues. Tobias Deuse, MD, and his research group believe they now know why some transplanted cells are rejected. He believes the solution is to engineer stem cells lacking any immune features. Source: The Conversation, August 19, 2019. Link. INSIGHTS: Animal … [Read more...]
A horse is like a bar of soap; examining hyaluronic acid data
Practicing evidence-based veterinary medicine is all well and good when the evidence is clear-cut, but the data on use of hyaluronic acid in horses are often ambiguous. Emma Adam, DVM, discusses the research, methods and challenges of managing cartilage health in equine joints. She wrestles with the data and implications of using corticosteroids, hyaluronic acid and … [Read more...]
Alternative ways to reduce antibiotic use in the pig herd
Homeopathic approaches can help swine producers reach a long-term reduction in antimicrobial use. Irene Camerlink, a researcher at the University of Veterinary Medicine in Vienna, Austria, explains the first steps to reducing antimicrobials are to assess the quality of the environment and to mitigate stress. She then dives into specific homeopathic options that producers can … [Read more...]
Strategic deworming important to cattle management
“Controlling parasites is a proven practice to improve performance in all stages of cattle production while also giving a significant return on investment,” says Boehringer Ingelheim’s Joe Gillespie, DVM. He reinforces the importance of understanding parasite life cycles and strategic treatment to improve cattle performance in all stages of production. Source: Feedstuffs, … [Read more...]
Handle MLVs with care (includes video)
Modified-live vaccines must be handled and stored properly if they are to be efficacious. This article and a YouTube video cover basics that are helpful for newbies and old hands alike. Source: Bovine Veterinarian, July 3, 2019. Link. Incorrect storage, exposure to sunlight and delayed administration all can reduce or even eliminate the effectiveness of an MLV, cautioned New … [Read more...]
Age not a factor with dog owners trying newer dog food brands
EVERYONE tries new pet food brands summarizes the findings presented in this article. Marketing towards a specific pet owner age group may reduce a campaign’s effectiveness, according to research published in the Journal of Retailing and Consumer Services. The key message is to not target narrowly and that brands should sell to all buyers of the category.” - Peilin … [Read more...]
E-Commerce Summit reconvenes in KC
Following the success of its 2018 inaugural gathering, NAVC Media will host the second annual E-Commerce Summit at The Westin Crown Center in Kansas City, Missouri, September 17-18, 2019. The dynamic two-day conference will focus on changing consumer dynamics, retail trends, blending channels, emerging care models and best practices affecting business strategy. Source: … [Read more...]
Opinion – Transforming business; what and why
Animal health businesses have traditionally grown with a more-better-faster mindset. We’ve integrated computer, telephone and internet advancements to extend existing brick and mortar platforms. Now, a new generation of boundary-breaking entrepreneurs are following disruptive models that turn the way we traditionally ran businesses on its head, writes Rebecca Livesey. They … [Read more...]
8 tips for Facebook business pages
Make the most of your business presence on Facebook. The site is evolving quickly. It now treats business pages as mini-websites. If you invest the time to understand the complexity of business pages, you can increase exposure and grow your business. This list can help keep owners and site managers on track. Source: Park Marketing Link. Facebook is the most popular search … [Read more...]
Beyond heartworm treatment fundamentals
The American Heartworm Society offers heartworm disease treatment guidelines that consist of combination therapy with melarsomine, doxycycline and a macrocyclic lactone. Brian Herrin, DVM, PhD, recently shared treatment tactics recommended by veterinary experts and gave an overview of less extensive and less expensive alternatives. Source: Veterinary Medicine, July 26, 2019. … [Read more...]
New interactive rabies law map available
Rabies laws vary by state and change often. With more pets traveling and being relocated, animal health pros can use the new rabies law map to view what the laws are in the 50 U.S. states and District of Columbia. Source: Policy Surveillance Program. Link. The map includes data on state-level pre-exposure rabies vaccination laws for domestic dogs, cats, and ferrets across … [Read more...]
3 economic trends affecting veterinary clinics (video)
Matt Salois, AVMA chief economist, reviews economic issues that challenge the veterinary profession. He offers perspective on three trends for veterinary hospitals, teams and owners: • Increasing demand for veterinary services • More pets, higher prices, but fewer visits • Increases in debt to future income ratios for graduating veterinarians Source: NAVC SPARK, August … [Read more...]
Largest dairy locations shown in 2017 Ag Census
Serving the dairy industry is a big undertaking for animal health pros. The 2017 USDA Ag Census reported data on scores of ag statistics, including dairy cow inventory by county. For the first time, it included data on dairies with more than 5,000 cows. California and Idaho are tied with the most dairies with more than 5,000 cows. Texas has 25. Wisconsin and Minnesota rank … [Read more...]
Hot topics in bovine veterinary medicine
Citing constant changes in bovine medicine, Brittany Bowman assembled past article on topics worthy of sharing again: Coccidiosis affecting young calves, Bovine Veterinarian, June 7, 2017. Link. Cattle rabies is no laughing matter, Bovine Veterinarian, November 12, 2018. Link. Prime the pump, Bovine Veterinarian, April 22, 2019. Link. “Purple gut” in calves can … [Read more...]
Kitten Lady launches book, promotes kitten fostering
Hannah Shaw’s passion for fostering kittens spawned ongoing and time-saving video projects that caught the attention of kitten lovers on the internet. She added an Instagram profile and a YouTube page for potential kitten adopters, then discoveredthere was little information about fostering kittens available. Shaw realized that the animal advocacy world was missing a champion … [Read more...]
Teach dogs to be calm and collected on walks
Tonya Wilhelm adds yet another resource to retraining dogs to stop lunging and barking on walks. The key, she says, is to identify his triggers and re-rain him not to react to them. She offers six steps to help committed owners set their dog up for success and suggests a ways to establish a training protocol. Buy the right walking gear Provide healthy treats and small … [Read more...]
A step-by-step guide to pet CPR
Pet owners need to know how to perform pet CPR. Only a few of them have taken a pet first aid class, writes Allison Faulkner. Her guide to performing CPR includes a video link from Pets America < link >. Faulkner’s guide is one of many videos about pet CPR. Consider using these resources in social media, newsletters and clinic websites. . . . emergencies like natural … [Read more...]
The Bridge Club continues community engagement
Bridge Club founders Brenda Andreson and Catherine Haskins have found a niche in building value from adding a visual dimension to a conference call setting. By combining live events at industry conferences with live video conferencing, The Bridge Club is growing in reach and participation, creating a virtual community for learning and sharing animal health pro experiences and … [Read more...]
Commercial content from AAHA NEWStat
We captured recent commercially sponsored content below as featured in the newly reformatted AAHA NEWStat. Source: AAHA NEWStat. Link. Pet diabetes and the role of insulin pens, Merck Animal Health, 8/1/2019. Link. The evolution of pain management in pets brings better options for relief, CareCredit, 8/1/2019. Link. Pet owner compliance a barrier to heartworm … [Read more...]
IPPC report does not say, “eat less meat” (includes video)
Recent media buzz (see second source below) claimed the newest Intergovernmental Panel for Climate Change (IPPC) suggested consumers eat less meat in order to curb climate change. The report < link > focused on land use and land use change, it didn’t tell consumers to eat less meat. Frank Mitloehner, UC Davis, says by focusing on eating less meat, consumers are being … [Read more...]
Teach aseptic technique in the kitchen, reduce salmonellosis
“The most formidable challenges of my veterinary career in food safety can be boiled down to the two primary foodborne pathogens of poultry: Salmonella and Campylobacter. I consider them my professional nemeses,” writes Foster Farms’ Robert O’Connor, DVM, MAM. He explains his approach to avoiding these pathogens in the kitchen. O’Connor reminds us that while chicken and other … [Read more...]
Consumers not coming through with animal welfare cash
Consumers often say they are willing to pay more for meat from animals raised with heightened welfare standards. Reality proves otherwise. This was one key finding during the 12th Expert Forum on Animal Well-Being, sponsored by Boehringer Ingelheim. Participants also noted the likelihood that farm assurance programs did not meet consumers’ expectations for animal … [Read more...]
The importance of county fairs
It is fair season. County fairs are a part of the livestock industry history. For some kids, the county fair may be the only show they participate in all summer. For others, it might be a stepping stone to state level contests or more. The common threads fair participants all share are lessons learned that include hard work, perseverance, sportsmanship, public speaking, animal … [Read more...]
Change or transformation?
Futurist Daniel Burrus describes the difference between change and transformation like this, “Change comes from the outside in, forcing us to react and manage crises. Transformation, on the other hand, whether it is business or personal, always comes from the inside out. This and that gives us far more positive control while allowing us to actively shape the future.” Being … [Read more...]
Aging workforce seen as problematic by younger workers
Younger employees are far more likely than older workers to have a negative view of the aging American workforce. This is according to a poll, of 1,400 adult workers conducted by the Associated Press and NORC Center for Public Affairs Research. Respondents were asked whether they thought people staying in the workforce longer was mostly a good thing or a bad thing for … [Read more...]
Opinion – Helping multiple decision makers purchase
Selling to businesses often means proving to multiple decision makers that your product can make their jobs more efficient, provide a significant return on investment and outdo competitors in functionality and price. Kison Patel shares what he calls five tips for streamlining the decision-making process when multiple stakeholders are involved. They outline considerations when … [Read more...]
Today is Check the Chip Day!
To remind pet owners to have their pets microchipped and to keep registration information up to date, AVMA and the American Animal Hospital Association (AAHA) created “Check the Chip Day.” Heather Loenser, DVM, shared these top reasons to microchip pets: • You’ll improve your chance of being reunited with your pet • It’s quick • It’s inexpensive • It helps provide proof of … [Read more...]