Complimentary commercial content from VETgirl and Merck Animal Health Natalie Marks, DVM, reviews common and uncommon presentations of leptospirosis in general practice, lab abnormalities not to miss and keys to successful therapy. The review includes clinical signs of leptospirosis in dogs, signalment, what treatment is, and how to diagnose it. Also included is a brief … [Read more...]
Parvovirus cases spike
BluePearl, which operates 90 specialty and emergency pet hospitals in 21 states, has experienced a 70 percent increase in parvovirus cases. They relate the spike to the pandemic. AAHA’s Tony McReynolds dug into the situation and offers ways for practices to prepare. Source: AAHA NEWStat, July 23, 2020. Link. … [Read more...]
Getting to the bottom of goosebumps
Scientists have found the same cell types that cause goosebumps are also important for regulating stem cells that regenerate the hair follicle and hair. In this study, we identified an interesting dual-component niche that not only regulates the stem cells under steady state, but also modulates stem cell behaviors according to temperature changes outside.” - Ya-Chieh … [Read more...]
10 fun facts about mosquitoes
Fun? Well maybe for an entomologist. ;-) Animal health pros are the perfect sources to CONFIDENTLY help animal owners decrease the risk from mosquito-borne diseases. But, products on the shelf or not discussed never repel or kill one of the pests. Talk about them. Mid-summer is the peak time for mosquitoes!” Source: The Outdoor Wear, July 16, 2020. Link. People with Type O … [Read more...]
Dictation platform built for veterinarians now available on Mac
Mac users are celebrating as Talkatoo announces it has finished production of its revolutionary dictation software in a version for macOS. Up until now, it was only possible to do so on Windows. Talkatoo’s voice dictation solution offers tremendous flexibility and convenience for vets everywhere, even on their personal laptops. . . Windows or Mac.” Source: Talkatoo. Link. … [Read more...]
The best advice? Ask more questions.
As a leadership mentor, I am often asked for advice about a wide range of business issues. The temptation is to immediately try to answer the questions. I have learned the best mentors slow down and ask a few of their own questions before trying to answer the questions they were asked. Source: Inc, July 19, 2020. Link. The Advice Giver is usually an established, busy person. … [Read more...]
Every horse on a farm is at risk
There are risk avoidance opportunities in health care for humans and animals. Even top-of-the-line biosecurity cannot prevent core disease sources from getting on a property and infecting horses. These diseases can lead to death, but vaccinations help avoid morbidity and mortality. Equine veterinarians discuss the five core diseases: Rabies West Nile virus (WNV), … [Read more...]
Toilet training cows?
What? YHTBKM, right? We had to share this one along with some tongue-in-cheek. Behavioral scientists’ research results concluded that cattle have the intelligence and neurophysiological foundations that make toilet training possible. The learning method of so-called operant conditioning, which is based on a reward for the desired behavior, has proven itself. Practical … [Read more...]
Have you herd? Ruminants in a sustainable food system (AABP podcast).
Animal health pros are an important part of the front line to manage perceptions and truth about animals, animal stewardship and the impact of animals on our environment. Sara Place, PhD, discusses greenhouse gas emissions, how cattle are a solution to providing a sustainable food source for humans, and why the Food and Agriculture Organization’s report on GHG production … [Read more...]
True or false? Hormones and steroids are added to chickens.
Commentary During recent calls with a dozen animal health pros, I asked about hormones and chickens referring to marketing on packaging in supermarkets. Only four of the 12 knew a definite answer. Let’s get this right once and for all! Fact: federal regulations prohibit the use of added hormones and steroids in all poultry. The chicken that is labeled “Raised without … [Read more...]
Help cat owners recognize an emergency
Cats don’t come with warning labels, and a person who doesn’t know the symptoms can’t be expected to recognize them” – Eric Barchas, DVM Barchas begins with a tip about what healthy gums look like and then shares a list of more common and serious cat emergencies that includes: Difficulty breathing Sudden paralysis of the hind end Known (or likely) ingestion of … [Read more...]
Right way to perform CPR on a pet
Veterinary teams need CPR training for animals just like we need training on how to perform CPR on a human. RECOVER, which stands for the Reassessment Campaign on Veterinary Resuscitation, was developed by a group of emergency and critical care specialists from multiple veterinary schools across the globe based on evidence from scientific literature. Published in the Journal of … [Read more...]
Pet pain points and tools for assessment
Pain! It’s one of the biggest challenges and important topics in veterinary medicine. Pets naturally avoid showing pain. Clients do not recognize pain and taking a pet to a practice likely masks pain even more with an adrenal response. Fortunately, there are now tools to identify and differentiate pain. Source: JAVMA, April 1, 2020. Link. Katie Burns shares these tools for … [Read more...]
Telemedicine content missing new VVCA references
Commentary More content appears nearly every week on telemedicine. In animal health there is an organization, albeit relatively new, that has been organized to help define virtual care in animal health and frequently not referenced in published content. That organization is the Veterinary Virtual Care Association < link > whose mission is to elevate the standard of … [Read more...]
Even B2B buyers want emotion in their content
Feelings? Yes, feelings! Jodi Harris says we should demonstrate deeper awareness and understanding of the positive outcomes and experiences our audience wants. Still, focusing on transactional behaviors we want to drive remains important to today’s marketing. It is true for B2B and B2C. Marketers need to adjust their content priorities so they can answer the new questions and … [Read more...]
Fast tracking psychological safety
“This is NOT a DRILL,” writes Natalie Richardson who says psychological safety has emerged as a golden child in the field of team development. She shares current challenges against a historical perspective along with five tested safety tools you can use to support teams and rapidly develop psychological safety. Psychological safety is defined as a shared belief among teams … [Read more...]
Guide to answering the most common interview questions
This list of more than 40 common interview questions can help you get comfortable with what you might be asked, what hiring managers are really looking for in your responses, and what it takes to show that you’re the right person for the job. Source: The Muse. Link. … [Read more...]
For cat owners
Cat owners are passionate about all things cat. The number of media items on a monthly basis aimed at cat enthusiasts can be intimidating. It is always fascinating to curate some of these articles that interest animal health pros, including those suitable for sharing in client communications. We assembled a selection you can easily use. Source: Why do cats purr? Animal … [Read more...]
For dog owners
As much as animal health pros prefer to share knowledge and education from their own perspective, time limits the ability to create new content to share. To help keep communication going, we assembled articles for dog owners worthy of sharing. Source: Steve Dale; Ban retractable leashes, PetVet Magazine, April/May 2020. Link. Source: Chiggers on dogs: What you need to … [Read more...]
It takes all kinds
Sporting dog and working dog owners are supporting a resurgence for dogs to do what they were bred to do. Like many peri-urban dog owners, Hannah Hays’ experiences with her pet Vizla lit a fire in her to help her dog become himself. Dog owners like her support wildlife conservation, habitat and organizations for dog enthusiasts. For those who have never … [Read more...]
Groomers sound off on skin care
Whether dog or cat, groomers are often the first to discover skin issues. We assembled articles published by GroomertoGroomer to provide perspective on groomers’ involvement in skin care. Source: Stepping up skin care in the salon, Groomer to Groomer, March 2020, page 34. Link. Source: Feline skin issues? Take a bubble bath! Groomer to Groomer, March 2020, page 46. … [Read more...]
Advising pet owners on nutritional adequacy
“Is this kibble okay to feed my dog?” This is a common question asked of veterinary team members. With the amount of press pet obesity garners, animal owners are sensitized to get the right food for their pets. Human food trends also impact pet owner choice. Label confusion and lack of knowledge about nutrients and ingredients add to the challenges. Clinicians need to focus … [Read more...]
Discovering and speaking to consumer types
Lindsay Beaton translates recent consumer research in the context of pet food consumer mindsets. There are 11 types of consumers, each with its own habits, priorities, and influences. Notably, she identifies four commonalities that overlap most types: Convenience Ease of online access Customization of experiences Product clarity Source: Petfood Industry, July … [Read more...]
National Audubon Society’s 2020 winning photos are beautiful
Take a much-needed break and look at this slideshow of 10 winning photographs from the 2020 Audubon Photography Awards. You’ll be glad you did. Source: BirdWatching, July 10, 2020. Link. The award-winning entries were selected from more than 6,000 submissions from across all 50 states, Washington, DC, and seven Canadian provinces and territories. … [Read more...]
New cattle virus on watch list as causative agent for calf diarrhea
Almost no one in North America is looking for the Bovine kobuvirus in cattle or other species. However, it was isolated in four of nine samples from cattle in Illinois as the causative agent for calf diarrhea. It remains to be seen how this emerging disease agent influences health, although previous studies conducted elsewhere in the world have found bovine kobuvirus in fecal … [Read more...]
Field guide to BQA now available
Designed to make the Beef Quality Assurance manual more user friendly, new print and digital versions have been developed to make the information more user friendly. The digital guide contains embedded links and videos that allow producers to interact with various BQA elements.” Source: BEEF, July 2020. Link. To learn more visit bqa.org … [Read more...]
VFD forced beekeepers and veterinarians together
Since the 2017 implementation of the veterinary feed directive, beekeepers and veterinarians are learning from one another. It was a surprise to the bee community. They did not anticipate the rule, which restricts beekeepers from using certain antimicrobials in honeybees without a veterinary feed directive or prescription from a veterinarian. It won’t take many years to get us … [Read more...]
Void in urban livestock veterinary care due to lack of facilities, interest or experience
Research results indicate an increasing demand for veterinary services for poultry and livestock in cities and suburbs and a need for ongoing continuing education of practitioners, as well as the animal owners according to UC Davis research. This segment of agriculture has been largely overlooked by the veterinary community in North America.” - Dr. Alda Pires “The health and … [Read more...]
Noisy children get WFH parent fired
Whizy Kid’s article sparks memories of a 15th century saying, “Children should be seen not heard.” Fueled by the story of a California woman whose employer fired her because her children were allegedly too noisy, Kid discusses employment at will, just cause, gender discrimination and wrongful termination. Source: Refinery 29, July 10. Link. The pandemic has burst the dam on … [Read more...]
15 items that need wiped down every day
Cleaning as usual is not enough during this pandemic. We all know we need to be extra careful and take the necessary measures to keep us, our families and colleagues safe. Noah Holland shares 15 things you might forget to wipe down on a daily basis. Here are five of them: Smartphones Eyeglasses Doorknobs, light switches Toilet handles Communal … [Read more...]