After 90 days of Zoom, many of us are noticing the differences in how others project themselves during video communications. Whether customer backgrounds or eye contact, Greg Swan offers tips on being your best self on camera. Source: GregSwan, March 26, 2020. Link. … [Read more...]
Dr. Ramey on the equine microbiome
When it comes to the equine microbiome, we don’t really know enough about what’s normal to make strong recommendations or have firm conclusions about what to do when things are abnormal. Happily, horses seem to do pretty well on their own, but there’s certainly a lot more to learn. David Ramey, DVM, discusses the nuances of the equine microbiome with researcher Dr. Carolyn … [Read more...]
The Bridge Club now engaging pet owners
Expanding their audience to pet owners, The Bridge Club has successfully launched TBC Pets. It is a virtual community where pet owners can gather in a casual conversation to gain insight and guidance directly from veterinary professionals. More than 5,000 pet owners have attended the five virtual events to date. “The feedback has been overwhelming with immediate survey … [Read more...]
Upcoming Bridge Club Community events
Mark your calendars for these upcoming Bridge Club Community events. Join other animal health pros for the discussion and learning. Source: The Bridge Club. Link. Veterinary Innovation: Who is doing what and how it will impact veterinary medicine. Wednesday, June 24, 2020, 7:00 PM – 8:00 PM CDT. Register < link > Medical Mysteries: Can you crack the case? … [Read more...]
7 ways to look better on video calls
Video conferencing calls dominate communications now. Camera technologies vary and may distort your image or coloring. Jennifer Jager shares tips on how to look your best when using video communications. Source: Bottomline Inc., June 1, 2020. Link. … [Read more...]
Cat toys, catnip, cat eyes and moving with a cat
We continue to review articles targeted to animal owners. This helps ensure animal health pros know what various publications are telling animal owners and also to provide solid information to use in communications and social media. This selection of cat articles is worth your review. Source: Cat toys: How to keep them clean, when to throw them out, Catster, March 23, … [Read more...]
Cats need heartworm prevention too
A noticeable number of heartworm infections are found in indoor-only cats. This, along with limited treatment options, makes prevention important for every cat. Brian Calabro, DVM, discusses heartworm disease in cats. Source: DVM 360, June 8, 2020. Link. Cats are not small dogs making it good to review what we know about heartworm disease in cats and to refocus our efforts … [Read more...]
Dogs and hot summer weather
Heat and sunshine can be deleterious to the health of our dogs. The articles collected for this post all refer to taking precautions with dogs during summer. Given the number of new pet adoptions recently, reinforcing this information with pet owners is important. Source: Can Dogs Get Sunburned? PetMD, June 1, 2020. Link. It’s actually very important to put sunscreen on … [Read more...]
Dog life after WFH. Prepare for separation anxiety (video).
Once stay-at-home mandates end, pet owners won't be home as much. Prepare dogs for separation anxiety before it starts. Steve Dale shares concerns about upcoming separation stress. He shares proactive tools and ideas. Source: Good Morning America, May 2, 2020.Link. Also see: Separation anxiety training, The Bark, April 2020. Link. Also see: Pet separation anxiety … [Read more...]
Myths that stop people for asking for help at work
Comfortably and confidently asking for help requires refuting misperceptions that have been uncovered in research. These are myths likely to have been heightened as a result of the ongoing pandemic adjustments. Asking for help makes you look bad If I do ask for help, I’ll be rejected Even if someone agrees to help, they won’t enjoy doing so Source: Harvard … [Read more...]
Burnout recovery: 11 strategies to help you reset
People in our networks are feeling the deepening fatigue of adjusting to the rigors of the initial pandemic period. Whether working from home or working with PPE restrictions, ongoing high stress takes a toll on the brain and body. Burnout happens gradually. You might not notice symptoms immediately. However, once it takes hold, it can affect your ability to function across … [Read more...]
Pandemic metrics unclear on alcohol use
Early data from some sources indicated alcohol use was increasing during the work-from-home period brought on by the pandemic. Recent information shows it was skewed due to channel shifting and point of sale pricing variances. You’ll be interested in the Nielsen analysis, as well as HR management guidance to reduce potential WFH abuse. Source: HR Daily Advisor, June 1, … [Read more...]
Email marketing: what to do when reopening is on the horizon
Natasa Djukanovic shares perspectives on email messaging in preparation for the next normal stages. Intent, empathy and positivity are all foundational elements of her suggestions. Source: Marketing Profs, May 26, 2020. Link. INSIGHTS: This is good guidance for sales team members and marketers. We all can do a better job of writing a short email even though it takes a … [Read more...]
Storm clouds on the next pandemic horizon (video)
Scientists believe another pandemic will happen during our lifetime. A global team has developed a pattern-recognition system to identify diseases in wildlife with a high potential for zoonosis. . . . our behaviors on a global scale are facilitating the movement of a pathogen from an animal population into humans” Source: BBC, June 6, 2020. Link. The surveillance system scans … [Read more...]
Remain calm and ______________
It’s the perfect slogan on a tee-shirt. Easy to say. Hard to do. No question there is stress in the animal health industry. And, there’s no question Covid-19 has added to existing stress levels. So, how to the most successful industry professionals handle stress? Travis Bradberry’s 2014 article will give you some insight. Source: Forbes, February 6, 2014. Link. When things … [Read more...]
Moving generational labels aside to focus on perennials
Helping two college kids move into their new apartment last week, I caught myself labeling them as Zs. One expressed disgust at being labeled. After all, she had planned and orchestrated the lease, packing, move and transition beyond admirably. She was correct. She didn’t belong in a bucket with a label. I apologized and acknowledged her initiative and strategic skills. For … [Read more...]
At 10 years old, he knew he would be a vet
Sometimes we need to be reminded of how much potential we encounter on a daily basis. The challenge is to emulate stories like this in the midst of our own situations and chaos. Victor Lopez’s lifelong dream of becoming a veterinarian came true after a chance meeting, two decades of struggle, rejection and unrelenting determination.” Source: Innovetive Pet Care, June 8, … [Read more...]
VVCA to clarify virtual care, telemedicine, executive director
Mark Cushing, JD, explains how the Veterinary Virtual Care Association came to be and how it plans to bring clarity, definition and structure to the growing segments telehealth, telemedicine and virtual care. . . . what was a side feature. . . is now an expectation” Source: Todays’ Veterinary Business, June/July 2020. Link. Virtual care is a tool alongside in-person care and … [Read more...]
March 2020 – Top post review (3 of 3)
March 2020 – the month when the coronavirus feces hit the fan. Animal health pros faced the challenges and worked hard to mitigate risks while learning what changes the next day would bring. Defining essential versus non-essential was necessary to facilitate prevention of coronavirus transfer. Work-from-home mandates literally ground some businesses to a halt, forcing high … [Read more...]
May 2020 – Top post review (1 of 3)
The end of meteorological spring < link > has yielded to summer. Weather and the coronavirus pandemic have made it a memorable one. Animal health pros have quickly adopted digital communications, learned new methods of balancing home with work and found myriad ways to adapt to pandemic threats, tornadoes and flooding. Our Animal Health Digest weekly readership remains … [Read more...]
Raising Gallons video part of dairy month effort (video)
Dairy Management Inc. and state and regional checkoff teams around the country are showcasing dairy’s resilience and community impact during the Covid-19 pandemic in celebration of National Dairy Month. The efforts began on World Milk Day, June 1, with a Raising Gallons video < link > DMI created in partnership with state and regional checkoff organizations. The video … [Read more...]
Here’s the beef. . . well maybe
Darrell Peel, Oklahoma State University ag economist, says beef markets are moving past the worst of the disruptions that caused upheaval recently. Beef markets were thrown into turmoil in March as food service markets, such as restaurants, were sharply curtailed and beef demand suddenly rose in the retail grocery sector. He discusses the supply chain, price fluctuations and … [Read more...]
Rabbits, RHDV and what you need to know
The most recent report indicates that RHDV has spread over 1,000 miles in the last six weeks with no end in sight. Since people, insects, birds, and other animals, including pets, can spread the virus to a healthy rabbit, there are many safety precautions rabbit guardians should take to help protect their rabbit, including vaccination. Even if a rabbit is indoors-only, they … [Read more...]
1 in 10 veterinarians surveyed considered suicide due to student loans
Travis Hornsby shares information garnered from a survey of his community of borrowers. The group is much more likely to have six figures of debt and have graduate degrees. We asked him to give us a bit of comparative perspective against other professions. Source: Student Loan Planner, May 19, 2020. Link. Veterinarians also have one of the highest student debt burdens of … [Read more...]
3 keys to post pandemic retailing
Mark Kalaygian shares three factors for pet specialty retailers to consider when devising a strategy for doing business in a post-pandemic environment: Recession realities New weapons for brick and mortar locations Craving contact Source: Pet Business, May 26, 2020. Link. INSIGHTS: Stop, look and listen to Kalaygian’s assertions. Veterinary clinics that have … [Read more...]
What MAP means for veterinary clinics
Minimum advertised pricing is one of the positive outcomes of a more aggressive OTC retail environment. While veterinarians may dislike having to change their focus from cost-based margin, MAP offers a much improved and level playing field at the customer’s pocketbook. Source: Veterinary Advantage, March 2020. Link. In today’s world, vendors need to have their products … [Read more...]
Subscription wellness plans: a long-term answer?
Bob Lester, DVM, shares his experiences and perspectives on subscription wellness plans. Subscription preventive care plans are not discount or loyalty programs. They are not pet insurance. Instead, they are a fundamental way of approaching veterinary practice. They empower clients and the veterinary team with a laser focus on delivering preventive care so that pets can live … [Read more...]
Renewal and recovery after Covid-19 (podcast)
Industry consultants Peter Weinstein, DVM, MBA, and Karen Felstad, DVM, CPA, MS, CVPM, CVA, discuss the tectonic shifts the veterinary profession is going through. They explore what the profession is learning, what habits should remain broken and which replacements should become entrenched in the daily routines of veterinary practices. They cover nine areas : … [Read more...]
Pooled global research confirms distancing and masks reduce Covid-19 risks
There has been plenty of confusion on Covid-19 prevention. Researcher have completed a massive review of 172 studies in 16 countries on coronavirus disease transmission. They concluded that keeping at least one meter apart plus wearing face masks and eye protection are the best ways to cut the risk of COVID-19 infection. They shared frequent handwashing and good hygiene are … [Read more...]
Time management or emotional management?
According to traditional thinking – still espoused by university counselling centers around the world, such as the University of Manchester in the United Kingdom and the University of Rochester in the U.S. – procrastinators have a time management problem. Source: BBC, May 14, 2020. Link. When someone finally recognizes that procrastination isn’t a time management problem but … [Read more...]