HBR’s summary led me to review this article first in the human context and again thinking about animal health vaccination experiences. By thinking of the vaccine as a consumer product, vaccination as a service, and a high NPS (net promoter score) as a goal, we can better design the end-to-end vaccination process and bring this pandemic to a close as quickly as … [Read more...]
Covid vaccines: fact versus fiction
University of Kentucky’s Vince Venditto, PhD, is busting myths about vaccines to help inform your decision to get vaccinated. I would personally get any of the approved vaccines, absolutely. I will also wait for my turn to ensure that those at highest risk can get vaccinated first. . .” - Vince Venditto, PhD, assistant professor in the University of Kentucky College of … [Read more...]
We’re underselling the Covid-19 vaccine
David Leonhardt explains why the vaccine news is better than you may think. He parallels the growing vaccine reluctance with the near mass confusion on mask-wearing. He admonishes the experts who don’t seem to trust the public to hear the full truth. . . . We should be greeting < the vaccines > with the same enthusiasm that greeted the polio vaccine.” - Paul Offit, … [Read more...]
SARS-CoV-2 virus drift and shift raises concerns
For animal health pros born before 1990, antigenic drift and antigenic shift are not mere terms. Rather, they have been part of life experiences. Canine coronavirus, bovine viral diarrhea and equine herpes virus are among viruses our industry has chased with vaccines and vaccine updates. Rapid advancements in genotyping and mass spectrum technologies have been helpful as we … [Read more...]
Vaccination in this pandemic time and before
Commentary Throughout this last year, we have seen more information on vaccines than ever. A plethora of it continues to be spewed on vaccine development, virus science and immunity. Much of it lacks the basic context for why vaccines work and why they are critical to disease management and population safety. Jenifer Chatfield, DVM, DACZM, DACVPM, wrote a revealing … [Read more...]
Cyber security and data protection updates from Lucca Veterinary Data Security
Sponsored Content Clint Latham, JD, champions managing data security and cyber security for veterinary practices. As our society continues increase dependency on data and internet technology, staying informed and acting to increase security is critical. We’ve linked the most recent updates from the Lucca Vet blog. Source: Lucca Veterinary Data Security blog. Link. … [Read more...]
Poultry owners seek qualified veterinary practices
Backyard poultry continues to increase in popularity. Poultry owners often find it difficult to secure veterinary services and guidance as most poultry DVMs are deployed in large operations. Companion animal practitioners can take poultry under their wing by incorporating into their practice medical care for these birds and by counseling clients on proper fowl husbandry.” - … [Read more...]
What B2B buyers rely on to make purchase decisions
Whether buyer or seller, David Dodd offers perspectives on decision making in a series he started in September 2020 < link >. “The pace of change in some aspects of B2B marketing has been so rapid over the past fifteen years that it’s far too easy to lose sight of the fact that many of the core principles of marketing and buyer behavior have changed very little. The tools … [Read more...]
The fallacy of more education
Far too often we believe that more education will solve every problem. It will not. If it did, we would have achieved 100 percent compliance years ago and this entire column would be unnecessary. Source: Vet-Advantage, December 2020. Link. When you mention vaccines or preventatives, your customer will begin to formulate an attitude about that subject. The attitude they adopt … [Read more...]
Veterinary Integration Solutions introduces Consolidate That! podcast
Complimentary Content Consolidate That! is a new podcast from Veterinary Integration Solutions that is hosted by Dr. Ivan Zak and Ryan Leech. It focuses on critical corporate topics in the veterinary business. The episodes will center on improving clinical care, customer and employee experience, combining proven processes with modern technology, and ways to expand … [Read more...]
VetWatch’s week 52 report shows continued promise
Complimentary Content The final week for 2020 reporting for VetWatch shows the canine and feline core vaccine indices ended at a robust 9.0 percent YTD growth across the 32,000+ practices and shelter locations in the Animalytix Marketplace. Other key findings include: Revenue growth year to date for the week remained positive in all areas of the country, averaging … [Read more...]
Pet retailers adjusting for 2021
Countless pet retailers shifted to online sales during the last year. Three articles from Pet Business contain considerations for veterinary practices, as well. Source: Prepare your pet store for 2021 (and beyond), Pet Business, November 30, 2020. Link. Invest in an eCommerce platform eCommerce platform seamlessly integrated with the point of sale platform and … [Read more...]
AVMA seeking comments on educational criteria for technicians
The AVMA Committee on Veterinary Technician Education and Activities is considering changes to three educational standards and accepting public comment on the proposed edits through March 1, 2021. Changes to the following standards are under consideration: Standard 1 - Institutional Accreditation Standard 2 – Finances Standard 3 - Organization and … [Read more...]
Drs. Weese and Anderson continue review of Covid-19 in animals: Plus, the new variant
In a recent post < link > we shared the first six blog posts in a series from Scott Weese, DVM, and Maureen Anderson, DVM. Since then, their review of Covid-19 in animals by family has continued. They also address the new variant SARS-CoV-2 B.1.1.7. Source: WormsandGerms Blog. COVID-19 in Animals Review. Part 7: Cattle, November 10, 2020. Link. SARS-CoV-2 in … [Read more...]
Updated OVMA guidance document: Covid-19 and veterinary clinics
Here is the latest version of the OVMA’s document, “A guide to mitigating the risk of infection in veterinary practices during the COVID-19 pandemic” Source: , January 4, 2021. Link. January 2021 Practice Guide to Mitigating the Risk of Infection During the COVID-19 Pandemic … [Read more...]
Talkatoo’s 7-day trial offer gaining popularity
Sponsored Commercial Content Voice-to-text has gotten easier for animal health pros whose previous experiences with off-the-shelf software fell short of expectations. Talkatoo has upped the game in voice-to-text technology. A free 7-day trial lets prospective users experience how well the program captures even veterinary medicine terms. Source: Talkatoo. Link. Try it … [Read more...]
Sleep loss hijacks brain’s activity during learning
New research suggests disrupted sleep may lead to more problems than the occasional all-nighter. Source: Science Daily, November 11, 2020. Link. Research summary: Sleep is crucial for consolidating our memories, and sleep deprivation has long been known to interfere with learning and memory. Now a new study shows that getting only half a night's sleep - as many medical … [Read more...]
For aspiring animal scientists, it all starts in AnSci 101
Lots of opportunities for animal health pros to get involved. Many animal health professionals take an Introduction to Animal Sciences course early in their coursework. When the conditions are right, an introductory course can serve as a springboard where students find additional opportunities and formalize their interest in the subject. Conversely, an ineffective intro course … [Read more...]
NEW app for the puppies!
Complimentary Content from Purina Purina announced a new app for puppies, well, for their owners. 😉 The My Pup app promises to help pet owners train, learn and grow with their puppy, offering week‑to‑week guidance, articles, videos and expert tips. Source: Purina, December 21, 2020. Link. INSIGHTS: We’ve not yet reviewed this app. However, it may help to fill some of … [Read more...]
Nearly 4 months to get into flow with new pet
New research commissioned by Royal Canin® indicates it takes three months and 23 days to finally get the hang of things with a new pet, according to new research. The OnePoll survey found 80 percent asserted the first year of owning a pet is the most important. It also revealed that year isn’t easy as 64 percent believe the first year is the most difficult. Source: 72point. … [Read more...]
Updating clinic materials yields a new book for pet owners
Complimentary Commercial Content Sometime last spring, Marty Greer, DVM, JD, shared she was working on updating her clinic materials for pet owners while her practice was closed during the early days of the pandemic. She offered the same Bridge Club networking group a welcome surprise in early December. Her materials updating work had expanded into a new book for puppy … [Read more...]
Covid’s holiday surge requires vigilence to disinfection protocols
Commentary with Commercial Sponsored content from Virox® Animal Health Veterinary clinic owners and managers frequently reference staff members who are worn down, tired and near exhaustion. Pandemic safety protocols have added much more diligence beyond 24/7 mask wear. Disinfecting protocols have been adjusted and remain a primary measure in curbing pathogen transfers. In … [Read more...]
Drought! Is it time to worry?
For those east of the Mississippi River, drought is not a great concern. However, areas west of there are experiencing a growing drought footprint. Currently, 67% of the country is afflicted with varying levels of drought, with 22% in the two most severe categories – “extreme” and “exceptional.” Source: Feedstuffs, December 16, 2020. Link. Forecasters are concerned that soil … [Read more...]
It’s okay to write down the unwritten rules
Many of us have struggled with the unwritten rules, the things you don’t ask or say. . . or the topics you dare not breathe a word about. Authors Liz Fosslien and Mollie West Duffy say, “It’s good practice to write down the unstated cultural and emotional norms that exist within your team or company. They might have changed since you all started working from home, or perhaps … [Read more...]
Training Industry’s top 10 magazine and web articles from 2020
Like skiers racing ahead of an avalanche, training industry professionals have progressively adjusted learning strategies to address goals and objectives to support WFH and remote learning. Agile learning strategies used creativity and innovation to close skills gaps and prepare employees for immediate continuity and for future roles. Source: Training Industry, December 20, … [Read more...]
Covid fatigue is winning at the worst possible moment
Covid-19 fatigue is manifesting in an alarming number of people shrugging off safety measures and consuming less news about the pandemic, according to a new Harris Poll conducted exclusively for Fast Company. 27 percent of Americans say they’re less likely to engage in certain safety precautions than they were six months ago, curtailing things like frequent handwashing, … [Read more...]
Lyme disease ticks produce antibiotic that protects them from human skin bacteria
Vet Candy shares new research findings that help answer some questions about Ixodes scapularis, the deer tick. Puzzled by the ticks’ immune system, which keeps them safe from contracting pathogens themselves, a research team led by Univerisity of California’s San Francisco's Seemay Chou identified a natural pathogen of ticks and established a mechanism for it. “Ticks pass … [Read more...]
Recent updates from Lucca Veterinary Data Security
Sponsored Content Clint Latham, JD works to help privately owned veterinary practices understand and protect their data from outside cybersecurity risks. We’ve linked his most recent updates from the Lucca Vet blog. Source: Lucca Veterinary Data Security blog. Link. 9 cyber threats facing veterinary hospitals, December 2, 2020. Link. 7 email risks that threaten … [Read more...]
MaxiGuard® Oral Cleansing Wipes now available in 10 packs
Sponsored Commercial Content Responding to requests from veterinary clinics, Addison Biological Laboratories announced a new package size for the popular MaxiGuard® Oral Cleansing Wipes. The 10 packs are packaged in a convenient foil pouch < link >. Source: Addison Biological Laboratories, December 14, 2020. Link. There has been consistent, strong demand from … [Read more...]
Building trust in the emergency setting
Trust is pivotal in the emergency setting writes Monica Sterk, DVM. Normally not the primary veterinarian, emergency teams must quickly gain the client’s trust, so they can make difficult decisions based on the findings and guidance in the moment. Sterk shares simple building blocks that lead to a successful relationship during an emergency visit. Source: DVM 360, … [Read more...]