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Pet owners realizing cost of pet ownership

August 25, 2020 by Kirk Augustine Source: DVM 360, Pet Business

Commentary Read this article with a pet insurance or wellness program mindset. It’s past time for animal health pros to redouble our efforts to help pet owners understand the value of having a pet on an insurance plan. The amortization math is simple when put against normal costs of veterinary care before special needs. Thirty-three percent of Americans have or have … [Read more...]

Scientists reveal pheromones are key to harmonious pet relationships

August 18, 2020 by Kirk Augustine Source: Animal Health Digest, Frontiers in Veterinary Science

Researchers discovered using dog and cat pheromones could be key to a happy household where both are living. Relationship challenges between a new pet and an existing pet is one of the main reasons for cats and dogs get taken to shelters for rehoming. Thought to be the first research of its kind, the results suggest that using the dog-appeasing pheromones had a more … [Read more...]

Don’t scruff that cat and other things cat owners will appreciate

August 11, 2020 by Kirk Augustine Source: Catster

The articles gathered for this post are resources to help educate cat owners. Simple information can often improve the quality of life for a cat and its owners. The articles begin with a reminder that scruffing a cat is NOT a proper feline-handling skill. Source: Scruffing a cat is not the right way to restrain a kitty, Catster, August 3, 2020. Link. Scruffing can be … [Read more...]

Help to understand prebiotics and probiotics for dogs and cats

August 4, 2020 by Kirk Augustine Source: Today's Veterinary Nurse

The business of nutraceuticals used as prebiotics and probiotics is confusing, full of misdirection and often neither good nor bad. Ann Wortinger BIS, LVT, VTS, writes, “According to the hype, these products can improve the immune system and gastrointestinal function while performing a number of other tasks just short of emptying the litter box.” Her comment sets the stage for … [Read more...]

Cats get separation anxiety, too

August 4, 2020 by Kirk Augustine Source: petMD

It’s hard to picture a cat tearing up a pillow because its owner left the house. A recent study showed that cats living with humans have similar attachment styles to pet parents as dogs and children do. 64 percent of the cats evaluated were described as securely attached to their humans. These cats showed less stress when near their caregivers.” Source: PetMD, June 8, 2020. … [Read more...]

5 FAQs about pets and vaccines

August 4, 2020 by Kirk Augustine Source: Pet Business

August is National Immunization Awareness Month. Carley Lintz provides a brief guide to share with pet parents about animals and vaccinations. Rudimentary? Yes! But consider using this to contact local media, as the basis for an interview on local radio or for developing a script for a YouTube video for your website. The K.I.S.S. principle probably applies here and yes, … [Read more...]

Favorite 5 articles from Clinician’s Brief

August 4, 2020 by Kirk Augustine Source: Clinician's Brief

We’re sharing this group of articles from Clinicians Brief in the event you hit delete before taking a good look at this group of peer reviewed tips. Source: 5 tips for treating otitis externa, Clinician’s Brief, June 2019. Link. Source: Top 5 complications of gonadectomy, Clinician’s Brief, February 2020. Link. Relevant information in light of this recent post: Neutering … [Read more...]

Looking ahead with The Bridge Club

July 28, 2020 by Kirk Augustine Source: The Bridge Club

Now three years old, The Bridge Club continues to gain momentum, popularity and fill gaps in our social and professional networks. Animal health pros rely on each other’s experiences and perspectives. The Bridge Club virtual events have evolved to emulate discussions often had over lunch or at the watering hole during on-site industry conventions. Source: The Bridge Club. … [Read more...]

Cats can make you sick or even kill you

July 28, 2020 by Kirk Augustine Source: BottomLine Inc

Just as our industry is getting more clients to bring cats to clinics, become better educated on prevention and improve the human-animal bonds cats empower, we get these warnings. Cat lover Richard O’Brien, MD, uses a scary title to outline slight risks and big risks when sharing space with cats. . . . don’t test a cat’s limits of composure. Protect your pet, yourself and your … [Read more...]

Leptospirosis Cliff notes: Screen, test and treat leptospirosis better (webcast)

July 28, 2020 by Kirk Augustine Source: Merck Animal Health, VETgirl

Complimentary commercial content from VETgirl and Merck Animal Health Natalie Marks, DVM, reviews common and uncommon presentations of leptospirosis in general practice, lab abnormalities not to miss and keys to successful therapy. The review includes clinical signs of leptospirosis in dogs, signalment, what treatment is, and how to diagnose it. Also included is a brief … [Read more...]

Parvovirus cases spike

July 28, 2020 by AHD Staff Source: AAHA NewStat

BluePearl, which operates 90 specialty and emergency pet hospitals in 21 states, has experienced a 70 percent increase in parvovirus cases. They relate the spike to the pandemic. AAHA’s Tony McReynolds dug into the situation and offers ways for practices to prepare. Source: AAHA NEWStat, July 23, 2020. Link. … [Read more...]

Getting to the bottom of goosebumps

July 28, 2020 by Kirk Augustine Source: Petful, Scientific American, The Bark, The Harvard Gazette

Scientists have found the same cell types that cause goosebumps are also important for regulating stem cells that regenerate the hair follicle and hair. In this study, we identified an interesting dual-component niche that not only regulates the stem cells under steady state, but also modulates stem cell behaviors according to temperature changes outside.” - Ya-Chieh … [Read more...]

Help cat owners recognize an emergency

July 21, 2020 by Kirk Augustine Source: Catster

Cats don’t come with warning labels, and a person who doesn’t know the symptoms can’t be expected to recognize them” – Eric Barchas, DVM Barchas begins with a tip about what healthy gums look like and then shares a list of more common and serious cat emergencies that includes: Difficulty breathing Sudden paralysis of the hind end Known (or likely) ingestion of … [Read more...]

Right way to perform CPR on a pet

July 21, 2020 by AHD Staff Source: Tufts Catnip

Veterinary teams need CPR training for animals just like we need training on how to perform CPR on a human. RECOVER, which stands for the Reassessment Campaign on Veterinary Resuscitation, was developed by a group of emergency and critical care specialists from multiple veterinary schools across the globe based on evidence from scientific literature. Published in the Journal of … [Read more...]

Dogs and cats, plus string equal real problems

July 21, 2020 by Kirk Augustine Source: LinkedIn

Animal health pros know what John Hutcheons, DVM shares. What is important is how he demonstrates the problems with string. Kudos to Dr. Hutcheons for using his camera and sharing the images. Keep string, yarn and other like materials away from pets. This includes frayed or damaged rope toys.” – John Hutcheons, DVM Source: LinkedIn, June 2020. Link. INSIGHTS: Practitioners … [Read more...]

Pet pain points and tools for assessment

July 21, 2020 by Kirk Augustine Source: JAVMA

Pain! It’s one of the biggest challenges and important topics in veterinary medicine. Pets naturally avoid showing pain. Clients do not recognize pain and taking a pet to a practice likely masks pain even more with an adrenal response. Fortunately, there are now tools to identify and differentiate pain. Source: JAVMA, April 1, 2020. Link. Katie Burns shares these tools for … [Read more...]

Who is shopping for pet insurance?

July 21, 2020 by Kirk Augustine Source: Pet Business

Carley Lintz reviews takeaways from a recent survey of 20,000 pet owners who expressed interest in pet insurance. The results show both the importance and the urgency of having pet insurance as COVID-19 pushes many into financial insecurity, according to Woody Mawhinney of Pawlicity Advisor, the survey company < link >. We noted the dominant interest from dog owners … [Read more...]

For cat owners

July 14, 2020 by Kirk Augustine Source: Animal Wellness, Catster, DrJustineLee.com, MarthaStewart.com, Tufts Catnip

Cat owners are passionate about all things cat. The number of media items on a monthly basis aimed at cat enthusiasts can be intimidating. It is always fascinating to curate some of these articles that interest animal health pros, including those suitable for sharing in client communications. We assembled a selection you can easily use. Source: Why do cats purr? Animal … [Read more...]

Groomers sound off on skin care

July 14, 2020 by Kirk Augustine Source: Catster, Groomer to Groomer

Whether dog or cat, groomers are often the first to discover skin issues. We assembled articles published by GroomertoGroomer to provide perspective on groomers’ involvement in skin care. Source: Stepping up skin care in the salon, Groomer to Groomer, March 2020, page 34. Link. Source: Feline skin issues? Take a bubble bath! Groomer to Groomer, March 2020, page 46. … [Read more...]

Advising pet owners on nutritional adequacy

July 14, 2020 by Kirk Augustine Source: Clinician's Brief

“Is this kibble okay to feed my dog?” This is a common question asked of veterinary team members. With the amount of press pet obesity garners, animal owners are sensitized to get the right food for their pets. Human food trends also impact pet owner choice. Label confusion and lack of knowledge about nutrients and ingredients add to the challenges. Clinicians need to focus … [Read more...]

Choosing a backup generator

July 7, 2020 by Kirk Augustine Source: DVM 360

Weather events are the most common reasons for the power to go out. Aging power grids in the U.S. are susceptible to outages as more and more electricity is demanded. Daniel D. Chapel shares factors to consider when making an electrical backup generator decision. Source: DVM 360 Hospital Design, June 2020, page 6. Link. . . . the average duration of an electrical power … [Read more...]

Articles to help cat owners

July 7, 2020 by Kirk Augustine Source: Catster, petMD, Tufts Catnip

Cat owners can be as curious as their cats. Many religiously participate in feline social media groups and share their experiences peer to peer. B-to-C publications also provide perspective on feline health, owner issues and wellness solutions, although the cover-to-cover reading habits for which cat owners are known has not drastically changed their habits with wellness … [Read more...]

Training and behavior products category booming

July 7, 2020 by Kirk Augustine Source: Pet Product News

Let’s face it, there is a growing need for canine companions to be well-behaved in a variety of settings. In fact, the need has created a fast-growing product/services category that includes innovative training and behavior products. Client education is also a strategy for retailers to serve clients who need help with improving their pets’ behaviors. Source: Pet Product … [Read more...]

Make the oral health discussion memorable

July 7, 2020 by Kirk Augustine Source: DVM 360

Amanda Carrozza shares suggestions for making actionable recommendations in the examination room and promoting ongoing oral care at home. Her ideas reflect a team approach and prioritizing home care as part of communications. Source: DVM 360, June 29, 2020. Link.  Too often clients perceive discussions about their pet’s oral health as “friendly suggestions” instead of … [Read more...]

Keep pets safe during July 4th celebrations

June 30, 2020 by Kirk Augustine Source: AVMA, Free Fear Happy Homes, The Bridge Club

Independence Day is Saturday and celebrations are already underway. While fun for us, the noisy festivities can scare pets and some run away. Plus, the foods we like can be unhealthful for them and firework debris can be dangerous. The American Veterinary Medical Association has helpful safety tips worth sharing. Source: American Veterinary Medical Association. Link. Make … [Read more...]

Sponsored content from May’s AAHA NEWStat

June 23, 2020 by Kirk Augustine Source: AAHA NewStat

Covering industry trends and breaking news, innovative new research and technology, and legislative updates, AAHA’s NEWStat blog and weekly e-newsletter keep a finger on the pulse of current events that matter to the veterinary community. Commercial content is an important part of animal health pro awareness and education media. Source: AAHA NEWStat. Link. Current … [Read more...]

The Bridge Club now engaging two audiences

June 23, 2020 by Kirk Augustine Source: The Bridge Club Pets

The Bridge Club expansion into the consumer pet segment with The Bridge Club Pets is keeping Bridgers engaged with this unique virtual community platform. Catherine Haskins leads discussions focused on guest speakers and educators. The schedule for The Bridge Club (industry group) events, as well as registration can be found here as available <link> The Bridge Club … [Read more...]

Top 5 complications of gonadectomy

June 23, 2020 by AHD Staff Source: Clinician's Brief

Clinicians must weigh the risks and benefits of gonadectomy with the pet owner and determine the most appropriate age to neuter different breeds and species. Although gonadectomy is considered a routine procedure, complications can arise. Karen M. Tobias, DVM, MS, DACVS, reviews five common complications of gonadectomy: Incisional complications Intra-abdominal … [Read more...]

Cleaning product misuse doubles Pet Poison Helpline calls (video)

June 23, 2020 by AHD Staff Source: Pet Business

Pets have been an indirect victim of increased household chemical use. Pet Poison Helpline reports a 100 percent increase in calls about the misuse of cleaning items compared to last year. In response, the Helpline put together a new video < link > with tips on how to help keep pets safe from cleaning chemicals. Source: Pet Business, June 23, 2020. Link. INSIGHTS: … [Read more...]

Don’t flush cat poop!

June 16, 2020 by Kirk Augustine Source: Catster

Cat poop is implicated for causing fatal toxoplasmosis in wild southern sea otters, according to a recent study published in Proceedings of the Royal Society B < link >. The Toxoplasma agents spread to the ocean from cat feces to land. Toxoplasma oocysts (eggs) accrue in kelp beds, where they are eaten by snails. Otters then eat the snails. Source: Catster, June 10, … [Read more...]

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