This article is a good read for veterinary teams willing to promote pet insurance benefits but hesitant to direct pet owners to specific pet insurance brands. To support those discussions, Animal Health Digest created a “Pet Insurance Guide.” The guide is a free tool designed to save time, advance pet health insurance conversations, and highlight the benefits for clients, their pets, veterinarians, and their teams <Link>.
Sponsored content
In a recent survey of over 500 veterinary professionals, 80 percent said they are not comfortable recommending only one specific pet insurance carrier to their clients, given certain legal risks, says Ricky Walther, DVM. For many practices, referring pet owners to a pet insurance broker alleviates concerns.
Source: AAHA Trends, January 23, 2026. Link.
Image: Link.