Complimentary Sponsored Content from Zoetis by way of Clinician’s Brief
Veterinarians report they diagnose OA in cats less frequently than in dogs. Yet nearly 40 percent of all cats have clinical signs of OA, and 90 percent of cats over age 12 have radiographic evidence of osteoarthritis. If you’ve not taken time to review the information and resources available here from Zoetis, please do. Educating cat owners remains important, especially since cats frequently mask symptoms.
. . . when educated about OA as an extremely common, painful disease that can be treated, almost 60% of cat owners found the information relevant to their cat, and more than half were motivated to make an appointment with their veterinarian.”
Source: The new science of feline OA pain, Zoetis Petcare. Link.
INSIGHTS: Let’s not let actionable information go to waste, regardless of brand flags. Nearly double the number of cats over 12 years of age have radiographic evidence of OA compared to dogs. The website contains a multiple tools and information suitable for social media, newsletters and more to help educate cat owners.
We noted the site references perception saying, “. . . there is a gap between what owners think of as pain and what veterinarians think of as pain. Often cats present for behavioral problems, but when pain is treated, the behavior problems resolve.”