Lidia Staron shares an overview of this year’s top trends for practice owners to consider in order to stay competitive. She indicates that veterinarians on the whole have been slow to adopt many of the newer technologies and services. Source: Veterinarian’s Money Digest, July 28, 2018. Link. Staron identifies the following trends: Wearable tech that monitors pet … [Read more...]
It takes effort to retain clients
Various sources predict 20 to 25 percent of clients will disappear during a normal year. Pet deaths, job moves and pet owner deaths are the largest causes. Beyond these reasons, retaining viable clients takes effort. A loyal client is a repeat client. This is especially important for veterinary practices. Studies show that it costs at least five times more to gain a new client … [Read more...]
Weekly meetings rejuvenate practice culture (includes video)
Tracy Dowdy, CVPM, explains why it is important for veterinary practice to hold weekly meetings. They should be spent rejuvenating your practice culture and creating an open line of communication. Source: Veterinarian’s Money Digest, April 30, 2018. Link. Veterinarians work in such a fragmented industry where they don't have a roadmap on how to run their practices or train … [Read more...]
If you answer YES to these 11 questions, it is time to find a new job
It was refreshing to hear several stories from animal health professionals about their career pathways, decisions and challenges during interactions during AVMA 2018. The career stories highlight was shared by Kristen Peck of Zoetis during The Bridge Club’s first industry ICON live event <link>. To summarize the input from participants, routinely reinventing ourselves is … [Read more...]