Combining Brakke and Trone research creates a strategic combination of their individual market research businesses. The two companies have more than 50 combined years of animal health consulting and market research expertise. Effective August 22, 2025, the new joint venture will operate under the name Trone Research and Consulting. Source: Trone Research and Consulting, … [Read more...]
Pet owner views during social distancing
Fewer than 40 percent of veterinarians are confident about how well they understand what pet owners think, according to Diggo research. There is a definite gap between what pet owners think and what veterinarians think they think. This gap is getting wider. The infographic in this article summarizes pet owner responses and includes their current intentions, thoughts about … [Read more...]