Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 17, 2024. Link. Most read posts from April 17, 2025 AHD Bulletin – Pain in dairy cattle: a narrative review. Link. Your part in heartworm prevention. Link. More than half of U.S. pet owners skip, decline needed vet care. Link. Sales reps are struggling: 10 ugly truths sales leaders must … [Read more...]
Beneficial ingredients in functional treats are enhancing pet health
Solution-based treats feature an ingredient list comprised of complementary elements that serve a purpose to promote optimum pet health, writes Glenn Polyn. He reviews different commercial brands, reiterating each one’s positioning as a solution. The ingredients offer functional benefits to provide the right balance of antioxidants, proteins, fatty acids, balanced fiber as well … [Read more...]
Beyond features, functions and benefits; the battle for the consumer mind
Somewhere beyond features, functions and benefits is the potential to elicit an emotional bond, writes Robert Wheatley*. Discussing brand positioning, his article examines the importance of occupying a space in the consumers’ minds. He refers to the brain’s Limbic system and the role of emotion in decision making and asserts the importance of an emotional bond that can support … [Read more...]
Opportunities for retailers who focus on oral care products
Includes Commercial Content What’s that old saying? “It takes a community . . . “ Glenn Polyn shares ideas for pet retailers in this article. He notes the oral health retail sector has grown with innovative and easy-to-use products designed to help address dental health in dogs and cats. Polyn mentions cross-merchandising opportunities and the importance of training store … [Read more...]
WagWell debuts microbiome-friendly certified dog paw balm
Complimentary Commercial Content Paw Protector enhances paw health without disrupting the beneficial bacteria essential for healthy skin. It is certified as Microbiome Friendly by MyMicrobiome. It is clinically shown to dramatically improve the overall condition of dog paws within the first three days of use. Source: Pet Age, September 26, 2024. Link. … [Read more...]
Brands share feeding fundamentals for puppies and kittens
The puppy and kitten diet market is replete with brands. Glenn A. Polyn shares insights from various brands on the nutritional needs of puppies and kittens in this article. Consistent delivery of nutritional elements that support steady growth and managing feed timing and volume are common to most brand messages. Polyn advocates for retailers to become more knowledgeable about … [Read more...]
Worth a Glance – November 16, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, November 9, 2023. Link. Most read post(s) from the November 9th AHD Bulletin – Age-specific products for senior companion animals. Link. Better cat visits. Carriers and caregivers are the key. Link. The value of teamwork. Link. Place keeper: 2023 Veterinary Conferences provided by Galaxy … [Read more...]
Age-specific products for senior companion animals
Commercial Content included Animal health pros will want to understand what is being presented to pet owners and retailers to evaluate and address aging pets. Glenn Polyn shares an analysis of the most common health issues facing elderly pets and an overview of products. . . . it is not unusual for a pet retailer to take on the responsibility of offering guidance to pet … [Read more...]
Pet owners delay veterinary care but may spend $700M on Halloween
Commentary An NRF survey shows $700M is projected in pet Halloween spending this month, yet last week we shared a report that found 72 percent of veterinary service providers are seeing owners delay pet care due to ongoing economic concerns <Link>. The juxtaposition of economic commitments is bizarre, not surprising, but mind-boggling.” Additionally, it is National … [Read more...]
Worth a Glance – August 31, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, August 24, 2023. Link. Most read post(s) from the August 24th AHD Bulletin – Quotes that epitomize Myers-Briggs types. Link. Customer experience thoughts for Link. The inside-out approach to customer centricity. Link. Place keeper: 2023 Veterinary Conferences provided by Galaxy … [Read more...]
APHIS, USDA issue new regulations affecting pet birds
Commentary MyRightBird compiled an overview to help shed light on the new USDA/APHIS regulations that has ruffled feathers in the pet bird industry. They cite vague descriptions as one of the problems. The new rules seek to apply the standards of the Animal Welfare Act to ensure birds will be raised and cared for in conditions that protect their health and … [Read more...]
Pet wearable market to grow to $6.88 B by 2030
Pet owners’ concern for their pets’ welfare is boosting pet wearables market growth opportunities, according to Grand View Research. Despite being in its infancy, the pet wearable industry growth is evolving with the spread of artificial intelligence, rising internet usage and the creation of low-cost sensors, smartphone applications, GPS and other technologies. Source: Pet … [Read more...]
Worth a Glance – January 19, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, January 12, 2023. Link. Most read posts from January 12th AHD Bulletin – Social media users more inclined to browse than post content. Link. Place keeper:2023 Veterinary Conferences provided by Galaxy Vets. Link. ====================================== New strain of bird flu kills hundreds of snow … [Read more...]
Manuka honey and silver in animal wellness and wound care
Commercial Content included It is common for pet owners to use over-the-counter antibiotic creams when their pet has a skin infection or a wound which often leads to overuse of antimicrobials. Lucas Pantaleon, DVM, MS, DACVIM, MBA, shares ways medical-grade manuka honey and silver are used as a first line defense for treating skin microbiome issues. Source: Pet Age, … [Read more...]
Cannabinoids in veterinary medicine (video)
Complimentary Content For those who did not join live, The Bridge Club’s in-depth conversation with experts from across the profession addressed questions it has about cannabinoids. Cheryl Good, DVM, moderated conversation with guests: Mark Cushing, J.D. CEO, of Animal Policy Group Jeffery Pollard, DVM, DABVP, from the advocacy committee, Veterinary Cannabis … [Read more...]
Worth a Glance – October 12, 2022
Last month’s AHD posts September 2022 archives. Link. Last AHD Bulletin - Animal Health Digest Bulletin, Thursday, October 7, 2022. Link. Research: Men are worse allies than they think Source: Harvard Business Review, October 7, 2022. Link. Despite the new DEI focus on allyship education and programming, research shows that women and other … [Read more...]
Customer education is an important competitive differentiator
Commentary We routinely see articles promoting BtoC engagement and education in the retail sector. Veterinary teams can benefit from similar activities and from engaging those who are actively educating pet owners. Working with active influencers can help promote the importance of regular veterinary care and improve education efforts by those advocates engaging animal owners … [Read more...]
Petflation: Inflation’s impact on pet industry
Inflation is strong in the pet market says John Gibbons. The Consumer Price Index has shown four straight months of double-digit, year-over-year monthly percentage increases. These are the first increases of more than 10 percent since 1981. We’re sharing quotes from two sources that present economic trends in the animal health industry. Inflation historically affects pet … [Read more...]
Worth a Glance – April 7, 2022
Last week’s most read AHD posts How to follow up with someone who’s not getting back to you. Link. Last week’s AHD Bulletin Animal Health Digest Bulletin, Thursday, March 31, 2022. Link. =================================== Feral pigs are biological time bombs. Can California stem their ‘exponential’ damage? Source: Los Angeles Times, April 1, … [Read more...]
Grooming’s important role in pet health
Complimentary Commercial Content included Regular grooming does more than help pets look fresh and smell clean, shares Julia L. Rivera. It also is an important part of a pet’s proper hygiene, which can reduce the risk of skin issues, matting, ear infections, fleas and other health issues. Social media is expanding significantly which gives groomers, retailers and brands … [Read more...]
Top 10 tips for caring for senior dogs or cats
Complimentary Commercial Content November is when we celebrate National Senior Pet Month. . . . once a pet becomes a senior, every day is senior care day.” Keeping a senior pet happy is all about paying attention, shares Katherine Carbanaro. As dogs’ or cats’ needs change with age, owners need to learn about accommodating them and adjusting routines when needed. Among the … [Read more...]
Pet Age introduces pet industry’s 2021 Power 50 list
In its inaugural Power 50 list, Pet Age recognizes the people whose vital work has made a substantial impact on the pet market. Note the cross section of businesses represented. The criteria were simple: Identify the people influencing the pet care community in positive ways, whether they be company leaders, heads of organizations or officials whose decisions affect the pet … [Read more...]
Martha Stewart discusses pet CBD, Canopy Growth partnership
Stewart entered the CBD market in 2019 when she collaborated with Canopy Growth to develop a line of CBD-infused gummies, soft gels and tinctures for people. This partnership now also includes a line of CBD pet products that launched early in 2021. Source: Pet Age, September 1, 2021. Link. Based on Stewart’s business savvy and passion for pets, combined with Canopy Growth’s … [Read more...]
U.S. pet supplies spending update: mid-year 2020
Pet supplies and pet food spending has been on a roller-coaster ride, writes John Gibbons. However, the driving forces of each are different. Pet food is “need” spending and has been powered by a succession of “must-have” trends. Pet supplies spending is largely discretionary and has been affected by two primary factors, 1) spending in other major segments and 2) … [Read more...]
Talkatoo wins VMX Pet Pitch Competition
Sponsored Content Congratulations to AHD Sponsor, Talkatoo, for being awarded as the winner of the Startup Pet Pitch Competition during VMX in a live pitch competition resembling an episode of the TV show Shark Tank. This is our industry; these are our people and now a lot more of them are going to know about Talkatoo and what we can provide them. It’s a big deal!” - Shawn … [Read more...]
What to do when Fido gets high
Fido is finding the gummies and he likes them. So far this year, the ASPCA Animal Poison Control Center has observed a 765 percent rise in calls about animals ingesting marijuana than for the same time last year. The Pet Poison Helpline reports a 448 percent increase in calls over the past six years. Veterinary and animal health professionals share what to do when dogs eat … [Read more...]
Pet Leadership Council announces the launch of Be Dog Smart
Be Dog Smart is a new consumer education initiative designed to help people make informed decisions about getting a new dog, whether from a professional breeder, shelter or rescue, pet store, friend or family member. Proper education about pet acquisition was identified as an area of importance for consumers in Pet Leadership Council (PLC) research. Responsible dog acquisition … [Read more...]
A forward look at pet grooming
Jennifer Higgins review trends, products and companies involved with changing the pet grooming industry. According to Transparency Market Research (TMR), “The pet grooming market has been segmented by product type into conditioners and shampoos, scissors and clippers, and combs and brushes.” We also noted the references to occupational safety. The grooming industry … [Read more...]
Cat litter offers new benefits
Sandy Robins shares recent trends in cat litter. This information is commercial, but knowing what is trending in this category is important for animal health pros who deal with cat owners. Source: Pet Age, December 4, 2017. New cat litter options include these categories: lightweight litters au natural litters diagnostic litters vibrant litters … [Read more...]