Omnichannel shopping for pets has taken hold among all generations in the U.S., according to survey responses, shares Packaged Facts’ David Sprinkle in an analysis of pet food and pet product sourcing choices made by multiple generations of pet owners. Sprinkle also explains the cross-shopping dynamics, summarizing shopping trends as a competitive reality in the pet product … [Read more...]
Packaged Facts – pet industry is now “omnimarket,” not just “omnichannel”
Combining retail and pet services is becoming more common, according to Packaged Facts Pet Services in the US, 2nd Edition 2023. At the consumer level, franchising can combine some of the advantages of local, operator-owned with corporate efficiencies. At the industry level, franchising exemplifies how the pet market has entered a new era of multiple-front competition driven in … [Read more...]
Pet treat sales in 2022 fueled by inflation, not volume
Packaged Facts analysis shows the pet treat market is slowing despite the popularity of treats. The group projects the pet treat market will continue to grow over the next five years capitalizing on key opportunities including: value-positioned treats treats for cats treats featuring alternative proteins U.S. retail sales of pet treats reached $11 billion in … [Read more...]