Complimentary Commercial Content MWI Animal Health provides services and technology solutions for veterinary practices, and part of Cencora (formerly AmerisourceBergen) announced a strategic partnership with Hound, a leading veterinary talent platform. The partnership strengthens MWI Animal Health and Hound’s shared vision to provide the technology and tools necessary for … [Read more...]
MWI Animal Health completes integration with Shepherd Veterinary Software
Industry News MWI Animal Health, part of Cencora (formerly AmerisourceBergen), today announced that Shepherd Veterinary Software, which offers a veterinary practice information management software, is now fully integrated with MWI’s AllyDVM client engagement platform. Shepherd users can now take advantage of AllyDVM’s expansive service offerings including robust client … [Read more...]
Skipping rocks and back to basics
Commentary . . . contains commercial content Every week our AHD team reviews hundreds of media items. Much of the content is about new, progressive trends or the personality of the month. When reading some recent pieces, I was reminded of helping my grandson learn how to skip rocks. The basic lesson starts with finding a flat rock, not too big, not too little . . . then … [Read more...]
Worth a Glance – January 26, 2023
Last week’s AHD Bulletin – Animal Health Digest Bulletin, January 19, 2023. Link. Most read post(s) from January 19th AHD Bulletin – Important small talk. Link. Place keeper: 2023 Veterinary Conferences provided by Galaxy Vets. Link. MWI Animal Health’s Steve Shell clarifies announcement of AB name change Source: AmericsourceBergen MWI Animal Health, … [Read more...]
Worth a Glance – August 25, 2022
Last week’s most read post Confronting your biases (video). Link. Last AHD Bulletin - Animal Health Digest Bulletin, Thursday, August 18, 2022. Link. =================================== Help bring the dairy farm into the classroom Source: Discover Dairy. Link. The Adopt-a-Cow opportunity for this year closes on September 15th so there’s still time to let … [Read more...]
Summer skin issues affect pets
Complimentary Content Just when it is time to buy school clothes and start fall sports practices, the cumulative effects of spring and summer activities routinely show up in pets’ skin. Although dermatological issues can be yearlong, pet parents may discover specific problems in the summer. Whether caused by allergies, swimming, fleas and mosquitoes, or sunburn, … [Read more...]
How to measure the success of your veterinary marketing programs
Marketing efforts can be placed into three buckets: a) retaining current clients, b) gaining new clients and c) increasing average client spend. Each bucket has a different key performance indicator that can measure the effectiveness of your efforts. Tracking and measurement are keys to success. Source: MWI Animal Health, June 14, 2021. Link. A holistic look at your … [Read more...]
Preparing for future disruption
Whether we have another Covid-19 surge or not, veterinary practices can use the experiences of the last year to prepare for what is ahead. Many of the adjustments made are likely to become part of normal services. MWI Animal Health provides an outline of items to consider. Hybrid service models using digital tools are predicted to continue in animal health as in human … [Read more...]
Comprehensive pet healthcare
Complimentary Content from The team at MWIAH compiled a list of 10 elements that build a solid foundation for animals’ health. It demonstrates the strategic view animal health pros must take to improve the foundation of veterinary medicine and animal health services. . . .core products, services, and companion veterinary expertise work together to give pets longer, … [Read more...]
How to care for senior horses
By age 15, most horses have reached their senior years. They generally live longer than most domestic animals. Their use and lifestyle affects the way they age. A longer lifespan increases the need for enhanced animal health services and screenings as equine patients age to achieve animal health goals. . . “ Source: MWI Animal Health, October 16, 2020. Link. Here are a few of … [Read more...]
4 tips for marketing to millennial pet parents
Ongoing studies demonstrate some millennials distrust advertising. MWI Animal Health shares four ways animal health pros can reach this group of potential or current clients. Build meaningful relationships Meet millennials where they are with high-tech communications Establish a strong social media presence Keep the conversation going Source: MWI Animal Health, … [Read more...]