Kansas State University researchers have published the findings of a study that looks at a seemingly simple way to add another layer of protection for the U.S. swine industry against Asian Swine Fever. K-State scientists relied on simple environmental sampling techniques to collect PCR samples. Source: AgriMarketing, December 12, 2024. Link. … [Read more...]
USDA launches network to support financially distressed farmers and ranchers
The Distressed Borrowers Assistance Network is a USDA initiative to provide personalized support to financially distressed farmers and ranchers nationwide. Through a series of cooperative Agreements, this national network will connect distressed borrowers with individualized assistance to help them stabilize and regain financial footing. USDA's Farm Service Agency will … [Read more...]
Worth a Glance – August 15, 2024
Last week’s AHD Bulletin – Animal Health Digest Bulletin, August 8, 2024. Link. Most read posts from the August 8th AHD Bulletin – Adjusting to your customer. Link. Inflation pinching pet owners, forcing pet spending decisions. Link. Communicating value for technician appointment fees. Link. Study: Two, 200mg doses of iron dextran better than 1 dose of … [Read more...]
Iowa State researchers find possible way dairy cattle are infected with HPAI
A study published this month by a team in ISU's College of Veterinary Medicine found that bovine mammary gland tissue held receptors for the avian influenza virus. This offers a potential “why” connection for how cattle are being infected with the virus, which is found in raw milk. Source: AgriMarketing, July 19, 2024. Link. Also see: Current H5N1 situation in dairy … [Read more...]
Results from workforce needs and gaps survey
U.S. employers report challenges in finding suitable job candidates with work-ready skills to fill open roles, according to an AgCareers.com survey. Problem-solving and decision-making were identified as the areas with the most significant gaps for current employees and new graduate hires. Organization and planning skills, as well as teamwork, were also identified as … [Read more...]
2,200 give feedback in Purdue’s Sales Excellence Survey of agribusiness reps
We once thought exceptional salespeople possessed an innate gift, but recent data highlights the impact of today's sales managers in nurturing and refining this gift to unlock its fullest potential, writes Scott Downey, PhD. He shares results showing knowledge across industry, technical and product domains was the significant differentiator among top sellers. Stressing the … [Read more...]
2023 CATTLE U event moves to Manhattan, KS
If you service cattle producers in the 300-mile radius of Manhattan, Kansas ,this is an opportunity for them to listen to industry experts and network with other producers. High Plains Journal's CATTLE U is a free, educational event now in its fifth year. It will take place at the Hilton Garden Inn in Manhattan, Kansas, on July 11th. The event includes a full day of … [Read more...]
Third human bird flu death prompts comments from Brakke’s Bob Jones
Source: AgriMarketing, April 17, 2023. Link. The third human infection with H3N8 bird flu virus and first fatality ever reported prompted Bob Jones to think about how we as an industry should respond to influenza in animals. His commentary is part of this report on the human death from avian flu. … [Read more...]
HPAI wipes out 49 million birds in backyard and commercial flocks
Biosecurity is critical to avoid highly pathogenic avian flu outbreaks. While infected migratory waterfowl and their droppings are frequently blamed as the cause, human-mediated spread remains significant requiring continuous biosecurity vigilance. Fully committing to biosecurity is crucial to shut down HPAI in the layer industry.” In March 2022, Carol Cardona, DVM, PhD, … [Read more...]
Collaboration offers digital cattle record access
Superior Livestock Auction and Zoetis are collaborating to offer BLOCKYARD™ technology to cattle producers. The platform creates a digital copy of an animal, so wherever an animal goes, its data can follow. BLOCKYARD™ allows registered users to: Share genomic insights to inform price discovery, management, selection and breeding decisions Communicate genetic merit for … [Read more...]
LED technology helps locate cows needing attention
Complimentary Commercial Content Allflex Livestock Intelligence, a livestock portfolio of digital products within Merck Animal Health, introduced new ear tag technology featuring a light-emitting diode last week. The AllFlex V2 monitoring ear tag allows for precision cow management in the pen. Different LED light patterns indicate individual cow needs based on critical data … [Read more...]
Worth a Glance – April 1, 2021
Where veterinary medicine is (likely) headed over the next decade Source: Today’s Veterinary Business, February 2021. Link. Douglas G. Aspros, DVM, highlights four things he thinks are in the future. Some are driven by technology and others are systems-based. As always, changes in social perspectives and values will be key. Podcast: … [Read more...]
Manna Pro Products launches “YolkTube” YouTube channel for chicken aficionados
Manna Pro Products launched “YolkTube by City Folks,” a YouTube series that helps teach first-time and established chicken owners basic and advanced care for chickens in backyard poultry setups. The channel is Manna Pro’s latest resource to expand its community of urban and suburban chicken owners can connect and share tips. Source: AgriMarketing, December 8, 2020. Link. … [Read more...]
Keeping eyes on African Swine Fever
Although it seemed like diseases like African swine fever (ASF) took a backseat during the pandemic, the Covid-19 crisis taught the industry an important lesson about disease outbreaks: more work is needed, writes Jennifer Shrike. She shares four lessons shared during a June webinar. We need: more research and funding at the federal level effective … [Read more...]
Improvements, concerns highlighted in new Merck Animal Health Veterinarian Wellbeing Study
The Merck Animal Health Veterinarian Wellbeing Study was released this week citing that most veterinarians rated their job satisfaction high. Conducted in collaboration with AVMA, the study also considered compensation, burnout, substance use disorder, cyberbullying and suicide. It found that 92 percent of respondents were concerned about high stress, 91 percent with high … [Read more...]
2019 Cattle Industry Convention and NCBA Trade Show wrap up
Nearly 9,000 people attended this year’s Cattle Industry Convention and NCBA Trade Show that wrapped up last week in New Orleans. Jennifer Houston of Sweetwater, Tennessee, was named president. Animal health pros made up a good percentage of the 350 exhibitors in the seven-acre trade show. As is tradition, Cattlemen’s College kicked off the event. Source: AgriMarketing, … [Read more...]
Progress made toward Valley fever vaccine
Mazen Animal Health has developed he first Valley fever sub-unit vaccine for companion animals. It reduces the burden of Coccidioides, the fungus that can cause valley fever. The fungal infection leads to disease in humans, cats, dogs, llamas and alpacas and is costly to treat. In fact, it is estimated that Valley fever costs Arizona dog owners $60 million per year. Source: … [Read more...]
Major issues facing agriculture
Leaders from U.S. trade associations shared their groups’ most pressing priorities for 2017. Their list includes topics that relate to human safety and life quality. Source: AgriMarketing, January/February 2017, page 24-28. There are always a number of important issues to consider ahead of any year, but 2017 seems to have lots of unknowns. More importantly, the questions … [Read more...]
VFD point-of-sale tool available
The veterinary feed directive (VFD) takes effect January 1, 2017. Owners of smaller livestock operations, or those who keep food animals as pets, may not have established relationships with veterinarians. Farm Foundation, NFP and the Animal Health Institute have partnered to develop a point-of-sale tool that retailers can use to help customers understand the VFD. It is … [Read more...]
The Nature Conservancy and The Fertilizer Institute (TFI) to partner on clean water
The Nature Conservancy and The Fertilizer Institute announced a new partnership in support of farm practices that result in clean water. The two groups signed a memo of understanding to help ensure agriculture has access to tool to use fertilizer with the maximum environmental and economic efficiency. Source: AgriMarketing, June 16, 2016. The agreement lays out a framework … [Read more...]
Nat’l FFA organization and foundation name new CEO
Mark Poeschl of Brookville, Ohio, will become the new chief executive officer of both organizations effective Aug. 1, 2016. Poeschl, a former FFA member and past state FFA president from Nebraska, brings strong business, customer service, financial, IT and global perspectives to the organization. He currently serves as vice president, group director, stakeholder engagement at … [Read more...]
Dairy Industry Trends
Leading dairy offer a look at the challenges of marketing to dairy producers. Read about their ideas on: Current Situation Outlook and competition Current Trends Technology Source: AgriMarketing, March 2016. Trends in the Dairy Industry, page 18. … [Read more...]
Farm Journal Media acquires Vance Publishing
Farm Journal Media announced the acquisition of the agricultural assets of Vance Publishing last December. Publications from both companies with new looks and names are now hitting our mailboxes. Some magazine titles have closed. Details about the acquisition and the future of those titles are presented in this article. Source: AgriMarketing, January/February 2016. The … [Read more...]
ABM Agri Media Council’s research
For marketing managers and reps, Jack Semler provides a quick overview of past "Media Channel" study results examining media usage habits of farmers and ranchers in 2010, 2012 and 2014. The study shows that a general shift to digital preference is clear, while key decision makers are still reliant on people and printed materials. Source: Agrimarketing : July August 2015 page … [Read more...]