Leah Halverson, owner of Ten Acre Marketing, offers one of the more succinct descriptions of a Gen Zer in her latest blog entry. By living the power of her 14-year-old niece who DoorDashed a Wendy’s lemonade “because I wanted one,” Halverson’s astonishment and realization of the gutsiness of Gen Z offers a wakeup call to any of us serving this market segment. Source: 11th … [Read more...]