Health and wellness trends are driving a pet supplement market positioned to surpass $2.7 billion <Link>. Many veterinarians are concerned about quality, writes Graham Garrison, who shares the opportunity to help practices realize revenue benefits that accompany selling supplements. Packed Facts’ survey <Link> indicates online purchases outpace in-store sales giving veterinary practices another reason to use on of the home delivery options available.
Source: Veterinary Advantage, June 2024. Link.
INSIGHTS: Pet owners may not know a veterinary clinic has an option for providing supplements. It is likely many pet owners don’t share if they supplement their pets. Inquiring during exams and visits is important and may reveal more supplement revenue potential for the practice.