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Adjusting pandemic-created constraints, Innovetive Petcare is using more touchless ways to position its veterinarians and animal practices for ongoing growth and success. They have introduced QR codes, online waitlist tools and the use of video in their recruiting, marketing and client-experience efforts. The approach resembles tactics used by the hospitality industry.
Source: Innovetive Pet Care, February 1, 2021. Link.
INSIGHTS: This is a great idea being used for client experiences and for recruiting new employee candidates. Kudos to the Innovetive Petcare group!