Be Dog Smart is a new consumer education initiative designed to help people make informed decisions about getting a new dog, whether from a professional breeder, shelter or rescue, pet store, friend or family member. Proper education about pet acquisition was identified as an area of importance for consumers in Pet Leadership Council (PLC) research.
Responsible dog acquisition starts with the knowledge to make an informed decision, which is what Be Dog Smart is all about.” – Bob Vetere, PLC Executive Director PLC
Source: Pet Age, October 22, 2019. Link. The Be Dog Smart website < link > is a user-guided website that offers consumers valuable information before bringing home a new puppy or dog. The information includes costs to consider, important questions to ask and information on identifying responsible breeders, shelters, rescues and pet stores. The website is an unbiased, resource-rich guide that assists consumers throughout the entire dog acquisition process and into dog ownership.
INSIGHTS: Resources are available for those in the pet care community who wish to help promote Be Dog Smart to consumers. Review the materials so you can decide whether to share the information with animal owners on social media and in newsletters. Current partners include AKC, Fear Free, PIJAC and others.