Regardless of size, the most effective businesses succeed because their strategies, organizational capabilities, resources and management systems support the enterprise’s purpose. But many businesses struggle to keep the balance needed to excel.
Source: Harvard Business Review, February 7, 2017.
A tightly managed enterprise value chain that connects an enterprise’s purpose (what we do and why we do it) to its business strategy (what we are trying to win at to fulfill our purpose), organizational capability (what we need to be good at to win), resource architecture (what makes us good), and, finally, management systems (what delivers the winning performance we need).
INSIGHTS: Key account managers may find this article valuable when discussing how to support a strategic account’s business. Practice managers and retail managers will find value when considering all the pieces needed to achieve success.