While brick and mortar popularity seems to be returning, 73 percent of millennial survey participants said they plan to spend the same or more online this year. Twenty seven percent of them plan to spend significantly more online and less in-store this year, according to a survey from ESW.
Staying abreast of how people behave in retail is an indication of how animal owners will shop animal health services.” – Kirk Augustine
Source: CNBC, March 24, 2023. Link.
NOTE: The survey results shared did not indicate how other age cohorts used web resources while in store or before going to a store.