Nancy Kerns speaks to the growing source verification and ethical source standards that are now part of pet food decisions. Suspicious of claims, she recommends looking for certification by a legitimate third-party auditor and references the number of companies that provide verification and certification of organic, socially, environmentally, and/or humanely responsible ingredient suppliers.
For Whole Dog Journal’s approved dry dog food list < click here >.
Source: Whole Dog Journal, February 2018.
There are divergent views of this trend within the pet food industry. Long-time industry observers grimly point out that the supply of “ethical” ingredients is incredibly limited, and that using this sort of ingredient in pet food is profligate and perhaps even unconscionable with starving people in the world. In contrast, cheerleaders for the industry promote any trend that sells more pet food – and the enthusiasm for ethically sourced ingredients is strong and growing.