We are constantly reminded of organic, all-natural and raised without antibiotics designations on food items. Beyond these definitions are even more food label considerations. New research from Iowa State University shows that consumers are unaware of the costs related to producing “clean” label foods.
Source: Drovers, November 10, 2017.
Ruth Litchfield, an expert on food safety and health promotion expects food waste in the U.S. – already about 20 pounds per person each month – will only get worse with the removal of additives and preservatives.
INSIGHTS: Consumer confidence is critical to our industry’s stability and growth. As a group, animal health pros can help educate consumers about food safety and the tremendous costs of growing our production to meet demands from a growing world population.