We found the inclusion of Covid in a discussion of Peter Drucker’s management approach intriguing. Simon Caulkin writes, “Covid is an existential moment for management, amplifying existing challenges at the same time as it opens up a tantalizing vision of a different future.”
The reason Drucker stands apart from most management writers is that he wasn’t primarily interested in management. Caulkin says Drucker’s position on people may seem counterintuitive but believes it is precisely why his view of management is so urgently relevant to now.
Management was neither my first nor has it been my foremost concern. I only became interested in it because of my work on community and society.” – Peter Drucker
Source: Drucker Forum, June 21, 2021. Link.
INSIGHTS: Caulkin shares two famous Drucker quotes worthy of thought in the context of how animal health businesses exist to support people with animals and people who help care for animals and ultimately owners’ needs.
- “The purpose of a business is to create and keep a customer.”
- “Management is doing things right; leadership is doing the right things.”