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Two new YouTube editions of Is this a Thing? are now available. Jenifer Chatfield, DVM, Dipl. ACZM, Dipl. ACVPM, talks about new puppies and dealing with diarrhea in her initiative to help pet owners understand veterinary jargon and be more comfortable communicating with veterinarians.
Source: Dr Jen the Vet, YouTube. Link to YouTube channel.
- Otis: Dr. Jen translates diarrhea (Part 1). Link.
- Everything you need to know for a new puppy. Link.
INSIGHTS: One of the bigger discoveries in the past 12 to 18 months has been the growing appetite for knowledge among pet owners of all generations. The collective efforts of veterinarians to provide education and guidance is enhanced by videos like these.
The opinion that an outside voice will confuse clients is no longer relevant. You don’t have to recreate the wheel per se’. Rather, find and use resources like Chatfield’s on your own website and social media pages. Be certain to vet the information to ensure it is consistent with your own team’s strategies. AND . . . share with the entire team too.