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An AVMA policy encourages proactive pet insurance education, writes Ricky Walther, DVM. As more research is published on how the overall quality of pet care is enabled, practice teams need to be better prepared to get clients on board. In the articles below, Walther, the chief medical officer at Pawlicy Advisor, shares ways to discuss pet insurance with clients.
When it comes to pet insurance, no plan or provider is universally better than the rest.” – Ricky Walther, DVM
The benefits of Pawlicy Advisor were featured in an AHD post in August <Link>.
Source: Today’s Veterinary Business, December 2023/January 2024. Link. To help veterinary professionals avoid liability issues, the American Animal Hospital Association recommends that veterinary teams refer clients to an online marketplace or comparison tool that provides personalized recommendations.
Also see: Insurance talk for every life stage, Veterinary Practice News, November 15, 2023. Link. Personalizing the pet insurance conversation for each stage of the pet’s life can resonate more deeply with the client and drive them toward action. It does not have to be complicated.
NOTE: AHD Sponsor ASPCA® Pet Health Insurance is one of the insurance brands offered by Pawlicy Advisor.