Covid-19 fatigue is manifesting in an alarming number of people shrugging off safety measures and consuming less news about the pandemic, according to a new Harris Poll conducted exclusively for Fast Company.
27 percent of Americans say they’re less likely to engage in certain safety precautions than they were six months ago, curtailing things like frequent handwashing, wearing masks in public, and social distancing.
Source: Fast Company, December 15, 2020. Link. Ditching safety measures comes from either a sense of rebellion or a false sense of security, which often stems from someone testing the limits. . . and then not getting COVID. When individuals break rules a bit and get away with it, they’re more likely to adopt new behaviors.
INSIGHTS: The pandemic is not a sprint. It is a marathon. Retraining on protocols at work and at home is warranted as we move through this next phase of possible infections.