We are excited to capture the content and ideas that shape our daily conversations and objectives in the animal health industry for an exciting new year. Thanks to cooperation from our Founder’s Circle companies and sponsors, we now read and analyze material for an audience of more than 20,000 animal health professionals. For AHD, an animal health professional is any employed person who interacts with an animal owner or another animal health pro during their business duties. These pros have various roles, but all provide services that influence animal health.
Our curation efforts include more than 200 media sources routinely scoured for content that is actionable upon reading. We share suggestions for using the content in INSIGHTS especially with veterinary teams and sales professionals in mind. We have learned that these areas are of most interest* to our readers:
- Animal health topics
- Personal, team and leadership development
- Human relations
Source: Animal Health Digest BULLETIN, December 21, 2017. *Interest measurement is completed by tracking clicks. This means that a post must be opened in the website to count. The previewing options of Outlook, Gmail and similar applications are not recorded as clicks. Here are top posts by click count in the last six months of 2017.
- Most popular posts: animal topics and issues
- Pat Malone’s posts: highly favored
- Getting along with others: popular posts with animal health pros
INSIGHTS – Measuring reach and value is always difficult. We encourage you to
- open posts from the BULLETIN to read the full post and add your click to the measurements
- freely share AHD and the AHD BULLETIN with other animal health pros