The world will look radically different in the aftermath of the Covid-19 pandemic. Our survival and success in the new world will depend on understanding the difference between change and transformation.
Source: Purpose Unlimited. Link. Most businesses fail because they are merely reacting to change that has already taken place. Futurist Daniel Burrus describes it like this, “Change comes from the outside in, forcing us to react and manage crises. Transformation, on the other hand, whether it is business or personal, always comes from the inside out, and that gives us far more positive control while allowing us to actively shape the future.”
INSIGHTS: Transformation always begins with the question of purpose. From a personal perspective the question is, “What’s my purpose?” Since an organization is simply a group of people bound by a common purpose this question becomes, “What’s our purpose?” When you are purpose-driven you become proactive instead of reactive.