Wendy Hauser, DVM, believes any veterinary practice can implement key elements of concierge medicine. She references a fall 2021 Packaged Facts report which found high demand for concierge veterinary care resembling similar care in human medicine. The concierge approach allows physicians to limit their patient numbers and offer exclusive services in exchange for an annual fee.
. . . two components of concierge medicine are available to pet owners: memberships and subscriptions.” – Wendy Hauser, DVM
Source: Today’s Veterinary Business, April/May 2022. Link. Hauser shares four ways veterinary practices can achieve a boutique medicine feel:
- Create relational interactions
- Personalize each pet’s care
- Promote wellness plans and bundled chronic disease care
- Partner with a 24/7 telemedicine service
INSIGHTS: Hauser’s ideas can help meet the inherent challenges of changing client demographics, available staff and growing numbers of pet owners seeking veterinary care.