Based on recent industry figures, things are looking up for the animal health market, says Graham Garrison, who shares industry figures and estimates that bolster confidence in the pet care segment. <factors contributing to U.S. pet industry growth> include a heightened focus on pet health and wellness among pet owners in closer contact with their pets, a ramped-up … [Read more...]
Customer education is an important competitive differentiator
Commentary We routinely see articles promoting BtoC engagement and education in the retail sector. Veterinary teams can benefit from similar activities and from engaging those who are actively educating pet owners. Working with active influencers can help promote the importance of regular veterinary care and improve education efforts by those advocates engaging animal owners … [Read more...]
Dark shadows and the neighbor’s new chicken coop
Personal experience A neighbor has constructed and populated a small backyard chicken coop about 100 yards from the back fence in my yard. Within a few days, I saw more hawks and owls circling the area, resting in the tall oaks and casting shadows as they flew over our neighborhood. Startled by the shadow of a swooping red-tail hawk I watched a massive one dive-bomb … [Read more...]
Keep rabbits safe from RHDV2 (includes video)
Rabbit hemorrhagic disease virus 2 is a virus specific to rabbits that does not infect people. However, it can cause sudden death in rabbits. Rabbits that survive the infection shed the virus for up to 100 days after symptoms disappear and can infect other rabbits. The virus spread rapidly in Europe after its 2010 discovery in France and has been spreading in the U.S. since … [Read more...]
USDA grants emergency-use authorization for RHDV2 as virus spreads
The U.S. Department of Agriculture Center for Veterinary Biologics recently granted emergency-use authorization for an experimental RHDV2 vaccine produced by Medgene Labs, a biotechnology company in Brookings, South Dakota. Since then, the vaccine has been cleared for distribution by animal health officials in 32 states. Source: VIN, October 15, 2021. Link. Also see: … [Read more...]
House Rabbit Society updates RHDV2 info
In December 2021, new cases of rabbit hemorrhagic disease virus type-2 were confirmed in New York and Kentucky, bringing the total of affected states to 18. Officials report a death rate of about 90 percent, which is why strict precautions must be taken by rabbit guardians, including vaccination.” There have been confirmed RHDV2 cases in Arizona, California, Colorado, … [Read more...]
Take a break and laugh at the 2021 Wildlife Photo Awards finalists
The 2021 Wildlife Photo Awards announced its finalists last week and they’re worth seeing. Judges narrowed selections down to 42 finalists out of 7,000 entries from around the world. The winners will be announced October 22. Source: CNN, September 2, 2021. Link. Source: The Comedy Wildlife Photography Awards. Link. … [Read more...]
“Other” pet market growing
In the wake of Covid-19, according to a new Packaged Facts report on Fish, Small Mammal, Herptile and Bird Products, 12.2 percent of all U.S. households own one or more type of pet other than dogs and cats, up from 10.8 percent five years ago. This was one of the pet population reset trends Packaged Facts’ David Sprinkle discussed during the Veterinary Innovation Summit + … [Read more...]
New from Chats with the Chatfields
Complimentary Sponsored Content The Chatfield veterinarian twins have been busy. We’re sharing recent podcasts here: What happens in vet school? Link. Veronica List, a first-year vet student, is not your everyday, run-of-the-mill aspiring veterinarian though! Veronica will be featured in "V's View from Vet School," a recurring segment to share all there is going on … [Read more...]
Preparing for show season
For animal enthusiasts, livestock shows and fair events will kick off within the next six weeks. While veterinary teams provide health checks and certifications, animal health pros’ expertise will be valued beyond services and tactics. Given the increasing popularity of backyard rabbits, chickens and goats, the audience for show season preparation is not solely livestock … [Read more...]
National Pet Week is May 2 through 8
National Pet Week takes place the first week of May and there is a lot to celebrate. From cats, dogs and fish to lizards, snakes and tarantulas, there’s room for all. Enjoy! Source: National Pet Week 2021. Link. No matter how tough things may seem, pets eagerly provide comfort, sympathy and unquestioned understanding when we most need it. … [Read more...]
Veterinarian: Bird lovers must guard against salmonella
Jim LaCour, DVM, shares concerns about salmonella bacterial infection that causes sporadic mortality in some wild birds. He shares how to clean and sanitize bird feeders and bird baths to help prevent birds from catching deadly salmonella. Plus, he notes it’s important to carefully dispose of deceased birds. Many of the <salmonella> deaths have been associated with bird … [Read more...]
7 important things to know about rabbits
We’ve learned new pet owners often need basic husbandry guidance to understand pet needs. Eve Cohen, DVM, shares rabbit information important for those owning or considering acquiring a rabbit: Rabbits are social animals Rabbit’s life expectancy Rabbits are prey animals Housing: outdoors vs. indoors Safe flooring Rabbit nutrition Bunnies aren’t … [Read more...]