Complimentary Commercial Content VMX is the world’s largest and most comprehensive global veterinary education conference. As the first veterinary conference of the year, it sets direction for the industry and is the forum for veterinary education, new innovation, patents and product introductions. The North American Veterinary Community announced the theme for the 41st … [Read more...]
Puppy break! 30 dog breeds that have the cutest puppies.
Agree or not about the cutest, the Daily Paws list of puppies is sure to bring a smile and a desire to give a puppy a hug! Source: Daily Paws, June 10, 2022. Link. … [Read more...]
Zoetis commemorates Apoquel® (oclacitinib tablet) milestone with donation to 10 pet shelters across the country
Complimentary Commercial Content To commemorate the 10-year anniversary of Apoquel, Zoetis announced an Apoquel grant program for pet shelters across the country. The program will enable 10 shelters enrolled in Zoetis For Shelters to provide allergic itch relief to as many as 100 dogs in each of their communities awaiting their forever homes. . . . veterinarians have … [Read more...]
Surgical instrument selection and care
Includes Sponsored Content* There are more than 8,000 surgical instruments and the number is growing, writes Michael C. Petty, DVM. This article is to help you choose the right instruments for your needs, and how to properly use and care for them. Including personal preferences, the daunting range of choices is influenced by various surgeries. The right tool makes for a … [Read more...]
Stop wasting money on biodegradable dog poop bags
Includes Commercial References Picture this, writes Kristin Hostetter: one thousand football fields lined up in a row, each one filled with dog feces a foot deep. It’s not a pleasant thought, but that’s how much waste our canine pets create each year in the U.S. Painting a disturbing picture of dog excrement as a waste dilemma, she shares various choices and shares her … [Read more...]
Your life partner is the biggest career choice you’ll ever make. How to get it right.
Commentary A family member recently shared some of the reasons for changes in her career choices. On a fast track at the time she married her husband, 80- and 90-hour work weeks were normal. Dates for the couple took place on the way to and from work, or during breaks in her work events. The pandemic abruptly ended the work gauntlet and allowed the couple to find each … [Read more...]
Don’t be afraid to ask the sensitive questions
Commentary The ability to ask questions is not reserved for interviewers or leaders. Questioning is a way we can understand another point of view other than our own. We asked Patrick T. Malone to review and comment on Benjamin Kessler’s article which shares information from research done by Einav Hart, BA, MA, PhD. Malone’s comments and Kessler’s article are linked … [Read more...]
What approval of Librela™ (bedinvetmab injection) for canine OA treatment means for dogs
Complimentary Commercial Content The availability of an effective, non-NSAID monthly treatment for canine osteoarthritis pain is an exciting advance for everyone who cares about improving quality of life for dogs, owners and veterinary professionals, writes Kristen Green Seymour. She provides perspective on the significance of the approval Zoetis received for Librela™ … [Read more...]
5 pet food brands being talked about
Includes Commercial Content Surveys of independent pet store owners revealed the top pet food brands they say are doing well in their stores: Fromm Family Foods Stella & Chewy’s Primal Pet Foods Zignature Northwest Naturals Goat milk received an honorable mention. Source: Pet Product News, May 2023. Link. INSIGHTS: Pet food questions are … [Read more...]
Brazil detects HPAI in wild sea shore birds. USDA okays vaccination for endangered condors.
Commentary Southern Brazil seems miles away but the discovery of H5N1 avian flu in terns and a brown booby punctuates the imminent risk of managing biosecurity where wildlife, domestic animals and humans intersect. A review of the migratory bird flyways underscores the potential for the viral spread we’ve witnessed in recent months. Lisa Schnirring shares the situation … [Read more...]
How to trim nails on a dog that gives you a hard time
Commentary As a dog owner, articles like this remind me of the importance of routinely keeping my dog’s nails trimmed to avoid issues with muscles, joints or injuries. He’s only a 16 pound Morkie but Li’l Buddy does not like anyone trimming his nails.” Despite using all the tips and tricks, nail trimming is not a fun exercise at our house. Thankfully, we have a local nail … [Read more...]
3 values tell more about U.S. pet owners than demographics
Commentary Asserting that traditional demographics can be misleading, David Allison urged marketers to consider common values among pet owners. Three values provide more common ground than pet owners’ demographics and can reveal more meaningful ways to appeal to dog, cat and other pet owners: Personal responsibility Trustworthiness Experiences Source: PETFOOD … [Read more...]
Worms without borders
Complimentary Commercial Content When cattle move about the country so do the worms and germs they carry. Boehringer Ingelheim’s David Shirbroun, DVM, shares the challenges of worm management and how extended release dewormers can benefit producers with cattle pastured more than a month. One thing producers might not realize is that the peak level of larvae in the pasture … [Read more...]
Perfectly snotty: Understanding feline upper respiratory infections
Includes Sponsored Content Dr. Danette Schweers, and hosts, Dr. Jen the vet and Jason Chatfield, DVM, dive into the world of feline upper respiratory infections. They discuss the common causes and symptoms of this disease, including sneezing, coughing, runny nose and eyes, and fever. They explore the best methods for prevention and treatment, including vaccinations, … [Read more...]
Shifts in physician gaze in patient-physician interactions: functions, accounts and responses
Commentary The time spent by doctors looking at computer screens rather than making eye contact with patients is the subject of this study. For veterinary professionals, the results are worth considering. Source: Science Direct, July 2022. Link. Patients respond differently to various types of gaze shifts. How physicians handle gaze shifts can therefore have different … [Read more...]
Beyond CBD: the ingredients driving sales of pet supplements
Contains Commercial Content Pet owners are turning to supplements for a variety of reasons, writes Lindsay Getz. She interviewed several supplement providers for their take on supplement demand. Source: Pet Product News, April 2023. Link. Pet owners need to be sure that they’re very educated in the supplements themselves, and then fact check them with many sources. Trust … [Read more...]
Positive Pet Care Guide seeks to define, strengthen the veterinary team-client partnership
Commentary Setting expectations for team members and animal owners is basic to positive experiences and better animal health. The tenets of this new guide are relevant and appropriate for this period in our animal health industry. The key will be for veterinary teams of alll species to adopt and sustain the discussion of expectations internally and externally with animal … [Read more...]
Fowl Play: veterinarians talk biosecurity and backyard chickens
Complimentary Sponsored Content Attention animal health pros! Consider investing an hour of your time to learn from this timely discussion. Karen Grogan, DVM, MAM, ACPV, joins the Chatfields for an informative and realistic discussion of backyard chickens, biosecurity and the threat of high path avian influenza. After you’ve held them and they’re cute please go wash your … [Read more...]
11 everyday habits that put dogs in danger
Includes Sponsored Content Pet owners often do things that can be harmful to their pets, writes Diana Kelly Levey. She identifies smoking around them, errors in bathing and nail trim, overfeeding and poor oral care as potentially harmful. Source: Reader’s Digest, July 27, 2021. Link. INSIGHTS: The Addison Biological Laboratory's MAXI/GUARD® family of oral care wipes, … [Read more...]
Pause to say, “Good Job” to veterinary teams
Commentary – Complimentary Content While already into 2-Q-2023, the most recent Vet Watch Monthly Insight report shows veterinary teams have stayed the course to meet the demands of pet owners and rebalance some of the previous negative trends. Vet Watch numbers remain consistent down to a regional level. Individual practices are advised to look at their own practice results … [Read more...]
Why Americans care about work so much
Commentary Derek Thompson challenges us to consider the importance of work and how we got there. Currently, he says the history of work takes only six words: from jobs to careers to callings. It’s what comes next that intrigues him, including anticipating the fourth revolution in work. Today, work and workism are facing a double-barreled revolution—the remote-work … [Read more...]
Making trailers a fly free zone
Complimentary Commercial Content Trailered animals can’t get away from those pesky flies. The author discusses precautions to minimize flies in trailers and allow horses to travel in comfort. The tips apply to trailering goats, calves and other animals as well. Source: Horse and Rider, April 10, 2023. Link. … [Read more...]
Vector-borne disease screening critical to pet health
To help veterinarians stay ahead of the curve and provide the best care to their patients, this article explores why comprehensive screening is critical to pet health. It includes key insights into a lesser-known tick-borne disease that has become more frequently detected than Lyme. “Anaplasma is becoming the most common vector-borne infection they’re seeing dogs are exposed … [Read more...]
Professional Animal Care Certification
Commentary There’s no doubt animal training improves care and stewardship while helping to increase the quality of life for our pets. It seems every week we see another person or organization launching some level of training. While imitation is the sincerest form of flattery, duplication has its own challenges. Third-party training is available for pet care personnel … [Read more...]
Gatekeepers and the keys to the kingdom
Commentary Brian Sullivan’s article is written to help sales representatives work with the often imposing gatekeepers in veterinary clinics. Access challenges are the brunt of age old stories about Doc’s Aunt Sally or the new person who has been told to never interrupt the veterinarian unless it is a spouse, child or the police. Behind the access barriers is a message that … [Read more...]
Chewy and Petco are increasingly reliant on pet health care for sales
Commentary With our recent post, “Pet-owning households on decline while spending remains strong” <Link> still resonating, we stepped back to the comments on quarterly reports from pet retailers Chewy and Petco. Gabrielle Fonrouge summarized key points from the respective earnings reports commenting, “Pet health care will be key to whether the companies can grow and … [Read more...]
Stop giving s*!& away for free (video)
Commentary In what could be described as a rant, Amy N. Newfield, CVT, VTS (ECC), issues a call to action we’ve heard for decades. Stop giving away your valuable services for free! Stop telling clients that you agree that veterinary medicine is expensive and that your prices are too high! Stop apologizing for your prices! You are devaluing your time and your talent.” Amy N. … [Read more...]
Finding the optimal pattern of a customer journey
Commentary Customer journey analysis is not new, although customer experience management is relatively new. The identification, optimization and management of touch points that lead to action by a prospect or customer challenges brands, budgets and companies in today’s internet world. Even so, earning a customer and retaining them is a journey animal health pros discuss and … [Read more...]
LSU develops patent-pending wild pig bait
Commentary Feral hog control is an issue for ALL animal health pros. Wild pigs reproduce rapidly and cause damage to farms and suburban properties from the southern U.S. and into Canada <Link>. They also pose a growing threat to the environment, people and other animals. If an animal disease like African swine fever or hoof-and-mouth gets into these animals, it will be … [Read more...]
Happy cow markings worth a smile
Bellbrook Holsteins in Ripplebrook, Australia, welcomed a new calf to the herd on March 10. The calf was born with a unique pattern. His spots resemble that of a smiley face. They named it Happy. 😊 Source: RFD-TV, March 23, 2023. Link. … [Read more...]