We’ve never been more distracted at work than we are today, writes Naphtali Hoff. As we fragment our attention, fatigue and stress increase, which negatively affects performance. According to research cited by the Society for Human Resource Management: Workers are interrupted by e-mail, instant messages and other digital distractions nearly 14 times per day on average … [Read more...]
8 steps to creating better cybersecurity on your PCs
Sponsored Content We used to be able to download a simple AV program and call it good. With cyber criminals constantly finding new ways into networks we need to take a layered approach to how we protect our businesses.”- Clint Latham, JD Source: Lucca Veterinary Data Security, LinkedIn, December 6, 2021. Link. Latham says to use end-point security to secure end-user devices … [Read more...]
Fidu, Hill’s partner on free veterinary nutrition teleconsultation service
Complimentary Content Nutritional evaluation, the fifth vital assessment, constitutes a core component of every pet’s veterinary examination. Proper nutrition promotes wellness and helps manage illness, and pet parents crave specific diet recommendations for their canine and feline family members. Now nutrition consultations, which often cost more than $200, are being … [Read more...]
Curbside check-in. A new standard in veterinary medicine?
Effective communication techniques, efficient clinic workflows and virtual platforms that streamline client services help define a new level of service for animal owners at veterinary practices. Mary Lopez, MSOL, shares how commitment to curbside service as a new standard of care can positively impact operations, workflows, speed, convenience and safety regulations at … [Read more...]
Evolving the window shopping experience (includes podcast)
Trends in consumer shopping reflect how animal owners seek products and services are discussed in this episode of the Retail Gets Real podcast. All commerce is becoming digital — even when it happens in store.” “Shoppers are operating in a more blended world as the boundaries between physical and digital shopping start to fall away. For example, 68 percent of shoppers say … [Read more...]
Dairy markets don’t care about cost of production
The cost of nearly everything has gone up for dairy farmers and farm margins are being squeezed, writes Nate Donnay. What markets do care about is how much supply is available, and there is better news for farmers there. Understanding farm margin calculations can help veterinary teams and those calling directly on dairies to align services with opportunities to avoid costs … [Read more...]
Black Friday. Dead or alive?
Inventory issues that led to the de-prioritization of the traditional Black Friday and decreased discounts may continue to damper the in-store holiday shopping season going forward. The days of lining up at stores for Black Friday deals may be over.” Source: Modern Retail, November 30, 2021. Link. Brands and retailers themselves have been pushing consumers away from a … [Read more...]
What neuroscience tells us about social media marketing
This article is worth consideration and will resonate with many of you. It seems intuitive: Few of us need convincing that interrupting meaningful social gatherings with random peddling from sales and marketing people run contrary to our internal sense of right and wrong. Social media marketers, on the other hand, aren't getting the signals, writes Nicole Gravagna, … [Read more...]
IBPSA Fast Bites – November 15, 2021
New AVMA journals website launched, managing feline stress, email authentication to get more emails through, Apple’s new subscription service for small businesses, IBPSA is migrating to a new association management software system, new learning management system and more . . . Source: IBPSA Fast Bites, November 15, 2021. Link. … [Read more...]
Looking into 2022. Mark Cushing, The Bridge Club
Complimentary No one has a crystal ball, but industry insiders like Mark Cushing have perspectives worth consideration. Cushing will be the guest of The Bridge Club for a casual zoom discussion of what 2022 might present as hot topics or challenges for animal health professionals. Location: The Bridge Club Zoom Date/Time: November 17, 2021. 6:00 PM – 7:00 PM … [Read more...]
IBPSA Fast Bites – November 8, 2021
Small Business Saturday tips, pet industry growth projected to continue, outside investors wild about online pet industry opportunities, CBD more mainstream, pet owners seeking healthy pet food attributes and more. Achieving certified pet care status has become increasingly important and acts as a differentiator for pet care community businesses and for advancing the skills … [Read more...]
Best practices for legal and ethical issues with delivering virtual care
The Veterinary Virtual Care Association provides a free resource for veterinary practices considering or implementing virtual care and navigating legal and ethical considerations. The free resource covers topics like: VCPRs Licensing Medical Record Keeping Malpractice Insurance Client Communication Prescribing Source: VVCA, June 2020. … [Read more...]
60 percent more milk from 30 percent fewer cows
Karen Bohnert shares some of the drivers changing the future of U.S. dairy including areas where cows will be milked in the future. Source: Dairy Herd Management, August 31, 2021. Link. Sponsored Content Our industry’s researchers have investigated all aspects of individual cow health during, ahead of and at the end of milk production. Early detection of infection at … [Read more...]
Dogfight over pet prescriptions AND a Bridge Club discussion
OPINION Market share is determined by where and WHY customers spend their dollars. Chewy’s investment into telemedicine and compounding is yet another event in the ethical versus OTC dynamics of the animal health supply business. An extension of the historic catalog business, online pet supply options increase convenience, avoid visits to the veterinary clinic and are … [Read more...]
New business formed to help independent veterinary practices
Complimentary Commercial Content A team of industry veterans began working as Veterinary Practice Performance with independent veterinary practices in August. Led by founder and president Rob Conn, people, resources and services have been assembled specifically for independent veterinary practices. A proprietary AI inventory system is among the services available. Conn … [Read more...]
Loyalty programs: 8 levers to turn customers into fans
Loyalty programs are an often-overlooked area for performance improvement that can help offset the ongoing willingness among consumers to try new brands and retailers, writes José Carluccio. He shares three key takeaways along with eight drivers of loyalty program value. Source: McKinsey and Company, October 12, 2021. Link. Key takeaways: More than three-quarters of … [Read more...]
Fast Bites – October 18th edition from IBPSA
2021 holiday shopping season trends, biggest dog companies and their popular brands, retailer Pets at Home adds video interaction with store experts, grain-free food trends, the IBPSA Rebate Program launches and more. Source: IBPSA Fast Bites, October 18, 2021. Link. … [Read more...]
Hannah Lau, DVM next on VVCA Lunch and Learn
Complimentary The VVCA Lunch and Learn series continues Wednesday, October 27 at 12:30 p.m. EDT. Hannah Lau, DVM, will share telehealth cases from her practice. She has been practicing veterinary telemedicine and telehealth fulltime since 2019, along with a small team of remote veterinary technicians and assistants. Although living in southwest Virginia, Lau practices … [Read more...]
New resources to discuss the cost of care from ASPCA® Pet Health Insurance now available
Sponsored Content Discussions with clients about the cost of veterinary care are often avoided until services are needed. This is a missed opportunity to help pet owners understand and prepare for their pets’ future health care needs, and how to pay for them. The ASPCA® Pet Health Insurance’s “Cost of Care Wheel” tool makes it quick and easy to have these conversations … [Read more...]
October is Cybersecurity Awareness Month
Halloween goblins are nothing compared to the scare a security breach can bring. October is Cybersecurity Awareness Month and from ransomware to email hacks to scams, the risks are real. The cybersecurity pros at the Cybersecurity and Infrastructure Security Agency and National Cyber Security Alliance have assembled resources anyone can use including social media posts, … [Read more...]
Worth a Glance – October 7, 2021
Last week’s. . . . . . most read post Highlights from the 31st Carthage Swine Conference. Link. . . . AHD Bulletin Animal Health Digest Bulletin - Sept 30, 2021. Link. Goodbye Google: 7 privacy-first search engines everyone should try Source: Fast Company, September 29, 2021. Link. Jared Newman offers search engine options that remove the … [Read more...]
LED technology helps locate cows needing attention
Complimentary Commercial Content Allflex Livestock Intelligence, a livestock portfolio of digital products within Merck Animal Health, introduced new ear tag technology featuring a light-emitting diode last week. The AllFlex V2 monitoring ear tag allows for precision cow management in the pen. Different LED light patterns indicate individual cow needs based on critical data … [Read more...]
Stalkerware apps are stealing personal data from smartphones, maybe yours
Stalkerware is the term for rapidly expanding group of smartphone apps that may look like useful calculator or calendar apps. Instead, they record every keystroke users make and gather personal data, including location, passwords and photos. They lurk in the Apple App store and Google Play. Source: New York Times, September 29, 2021. Link. It’s extremely invasive, it’s a … [Read more...]
Worth a Glance – September 30, 2021
Last week’s. . . . . . most read post More effective communications. Link. . . . AHD Bulletin Animal Health Digest Bulletin, Sept 23, 2021. Link. But for a genetic parasite, humans might have tails Source: New Scientist, September 24, 2021. Link. Bo Xia’s tail bone injury led to a genetic investigation of why apes, and therefore humans, do not … [Read more...]
Worth a Glance – September 23, 2021
Last week’s. . . . . . most read post Survey: Workers ages 18 to 44 want payday more flexible. Link. . . . AHD Bulletin Animal Health Digest Bulletin - Sept 16, 2021. Link. Forget a pre-flight drink. Pet an airport therapy dog. Source: Washington Post, September 17, 2021. Link. Sure, you could drown your travel anxieties at the airport bar or … [Read more...]
11 million-plus animals may be affected by ransomware attack
NEW Cooperative in Fort Dodge, Iowa, was recently hit with a ransomware attack that forced the farm and feed supply operation to take systems offline. Blackmatter, the group allegedly behind the attack, is demanding $5.9 million to provide a decryptor. NEW Cooperative claims its software powers grain production and feed schedules for 11 million animals. Source: ars TECHNICA, … [Read more...]
First Telehealth Awareness Week happening NOW
The American Telemedicine Association is bringing together leaders in telehealth service delivery, hospital systems and medical practices, technology solution providers, patient advocacy organizations, policymakers and other stakeholders during the first-annual Telehealth Awareness Week™, September 19-25, 2021. Virtual care is moving & shaking! Kudos to the ATA for making … [Read more...]
Dangling a dozen endangered rhinos upside down, researchers earn Ig Nobel (video)
Researchers from Cornell University and Namibia's Ministry of Environment wanted to find out how rhinos fare upside down. Apparently, no one had ever checked to see if the health of a tranquilized rhino was compromised when being airlifted upside down. As it turns out, the rhinos cope very well and better in this unusual position than simply lying on their side or … [Read more...]
Where is retail headed?
Back to normal? NOT! Retail will continue changing. From customer preferences and expectations to the payment ecosystem to last-mile delivery, the retail industry showed it can evolve and adapt during 2020 disruptions. Now the National Retail Federation focuses on how retailers are improving the customer experience, preparing for the consumer of the future, the future of the … [Read more...]
Veterinary pros cannot rely on diagnostic tests alone
A new commentary paper warns veterinary clinicians and researchers that a diagnosis cannot rely on tests alone. The JAVMA article discusses the process of diagnostic test validation and the use of molecular diagnostic tests in clinical and regulatory veterinary medicine. Decisions should not be made solely on the basis of diagnostic test results, especially in the absence of … [Read more...]