Commentary After a jaunt in my suburban backyard I noted a deer tick on my sock. While checking for additional ticks on me and the dog, a neighborhood free-range cat jumped the fence in search of a field mouse, mole or songbird before Lil Buddy gave chase. The backyard incident was a stark reminder of the importance of year-round preventatives and my clothes as a … [Read more...]
90 percent of animal owners trust, appreciate veterinary teams; underestimate the demands of the profession
Boehringer Ingelheim’s Going Beyond campaign seeks to spotlight aspects of veterinary work that often remain unseen and underrecognized. Compiled ahead of World Veterinary Day, the most recent global survey results reveal animal owners’ perceptions of the essential role that veterinarians play in animal health and community well-being and compare their perceptions to previous … [Read more...]
April 25th. National hairball awareness day
That distinctive cough, followed by gagging and finally wretching, is familiar to most cat owners. National Hairball Day was founded to provide solutions to cat owners and help them understand why their cats get hairballs. Regular grooming to remove loose hair will help cats avoid hairballs and the potential obstructions they cause. Source: National Today. Link. Image: … [Read more...]
New guide to choosing a pet boarding facility
Choosing a pet boarding facility can be difficult. Social media reviews help identify potential problem locations, but having a strategic approach to choices is beneficial. Jenifer Chatfield, DVM, Dipl. ACZM, Dipl. ACVPM, has created a guide to choosing a pet boarding facility. The information in the Guide arms pet lovers with questions to ask and red flags and green flags … [Read more...]
IBPSA Fast Bites – April 21, 2025
Tariffs, taxes and grants for small businesses, pet food recall map, marketing in niche communities, legislative updates and more . . . Source: IBPSA, April 21, 2025. Link. … [Read more...]
Attention to detail matters
Whether curiosity and attention to detail are innate or not, Adam Bryant asserts the importance of developing these skills. It is about being professional, he says. This is especially important when it comes to follow-through, communications, scheduling and its effect on customer experiences. Source: strategy+business, April 4, 2025. Link. Whether it’s the work produced … [Read more...]
Selling the emotion
Pet owners don’t see their animals as “just pets.” They’re family. They worry about their dog’s arthritis, their cat’s weight gain, and whether their rabbit is secretly plotting world domination. Source: Veterinary Advantage, March 2025. Link. When you tie the product to real-world outcomes, you help your customer see the immediate impact.” INSIGHTS: Speak your customer’s … [Read more...]
Livestock producers concerned about diseases, uncertain about level of threat
Commentary Iowa is a top U.S. producer of red meat and eggs. The information here is likely representative of many livestock producers in the U.S. For veterinary teams and animal health pros serving owners of any herd or flock size, the research results are informative, concerning and actionable. We must dedicate ourselves to improving producer education on diseases and risk … [Read more...]
Worth a Glance – April 17, 2025
Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 10, 2024. Link. Most read posts from April 10, 2025 AHD Bulletin – Don’t assume, check to be sure. Link. ‘Treat Me Like a Dog’ campaign seeks to close the cat treat gap. Link. Factors affecting early pregnancy loss in cattle. Link. Mismatched background music affects employees. Link. … [Read more...]
Loyal’s STAY study enrolls 1,000 dogs, expands to 1,300
The STAY study is the clinical trial for LOY-002, a senior dog program that recently earned its preliminary efficacy acknowledgment from the FDA. It’s the first FDA-concurred trial for a longevity drug, and at 1,000 dogs, is the largest clinical trial in the history of veterinary medicine. With solid interest from DVMs and dog owners, Loyal is enrolling an additional 300 dogs … [Read more...]
Improving productivity key to reducing antibiotic use in livestock
Commentary Seeing research and projections like these are important in managing the effects of livestock production practices domestically and globally. The information in this article is likely to elicit a “well duh” response from many animal health professionals. Regardless of species or country, improving adherence to best practices requires continual education and … [Read more...]
Participation in industry surveys critical to hog industry decisions, support
Response rates on hog inventory surveys keep falling, writes Lee Schulz, noting that only 63 percent of pork producers surveyed for the March 2025 report responded. Asserting the importance of reporting data, he shares how the USDA’s National Agricultural Statistics Service collects and shares industry metrics. To get reliable, representative data, NASS needs to survey and … [Read more...]
Pain in dairy cattle: a narrative review
Commentary This narrative review looks at the need for pain control, industry practices and stakeholder expectations and opportunities. It gives veterinary teams insight into how pain is being addressed in multiple dairy operations and possible ways to overcome barriers dairy producers may assert when recommending pain management protocols. From the summary Proper pain … [Read more...]
Tracking the track: The impact of different grazing strategies on managing equine obesity
Research findings suggest that track grazing systems prove useful in effective equine bodyweight management in vulnerable horses. Horses susceptible to bodyweight gain or with metabolic issues lost significantly more bodyweight in the track grazing systems than similar horses kept on traditional restricted grazing systems. There were no significant changes to their behavior, … [Read more...]
Farrier’s spring hoof care e-guide now available
The 2025 American Farriers Journal's Spring Hoof Care e-Guide offers education for farriers and animal health pros to support wellness with equine clients. These areas are covered: Prevent and treat thrush with proper trimming and hygiene. Recognize the signs of white line disease and take corrective action. Adapt hoof-care routines to combat moisture-related … [Read more...]
Review: Working, Assistance, and Therapy Dog Guidelines and certification
Working, therapy, and assistance dogs have unique needs requiring specialized care. The AAHA Working, Assistance, and Therapy Dog Guidelines Certificate program equips veterinary professionals with mission-specific knowledge to provide targeted care for each type of working dog. Source: AAHA. Link. 4.0 CE credits are available in this course divided into two main parts: … [Read more...]
Fake service dogs hurt real service animals’ credibility
Thousands of grocers and shop owners now prohibit any animals, including legitimate service dogs, from entering their stores, writes Marc Ramirez. Fake service dogs are poorly trained or untrained and falsely passed off by individuals trying to access restricted places or benefits. These animals reduce real service dogs’ credibility and increase the negative challenges people … [Read more...]
IBPSA Fast Bites – April 14, 2025
Tariffs, small business tax strategies, how venture tech is shaping pet food, growth in holistic nutrition, recent pet player awards, future pet health product market projections, small business owners share advice and more. . . Source: IBPSA, April 14, 2025. Link. … [Read more...]
Sales reps are struggling: 10 ugly truths sales leaders must address
Sales representatives and managers will recognize some of these barriers to sales effectiveness. Matthew McVany says sales reps are navigating challenges and roadblocks their managers may not fully recognize. Facing these tough truths isn’t easy, but recognizing them is crucial for meaningful change. Implementing comprehensive, supportive strategies ensures a resilient sales … [Read more...]
The vital role of SDS management and OSHA compliance in veterinary practices
Alex Milan and Veronica Marrero share the importance of auditing safety data sheets and OSHA compliance in this article. They highlight priorities, such as routine staff review and training to maintain a safe and compliant hospital for people and animals. Source: Patterson Veterinary Insight Companion Edition, April 2025. Link. INSIGHTS: When new products or brands are … [Read more...]
Your part in heartworm prevention
You can use the same strategy with your clients that distribution reps use with your clinic to increase heartworm prevention. Ticks, along with mosquitoes, are the principal transmitters of both human and pet vector-borne pathogens. Heartworm is a life-threatening parasite that is 100 percent preventable. Source: Veterinary Advantage, June 2024. Link. Even with so many … [Read more...]
Hardships today’s pet owners and veterinarians face: State of Online Veterinary Care Report
Complimentary Commercial Content One hundred twenty-nine million Americans live in vet care deserts, according to the inaugural State of Online Veterinary Care Report from Dutch <Link to infographic>. The report identifies the top 5 states with veterinary deserts, rising costs of in-person veterinary care, telemedicine as a lower-cost option and asserts the company’s … [Read more...]
New study finds more than half of U.S. pet owners skip or decline needed veterinary care
The new PetSmart Charities-Gallup State of Pet Care Study found 71 percent of pet parents skipped or declined care report financial considerations as the reason Sixty-two percent of U.S. homes have at least one pet. This study is rooted in the pet parent perspective and paints a picture of an urgent pet healthcare crisis, including: Vet care continues to be out of reach … [Read more...]
Free, 30-day pet parasite forecasts boost local value of CAPC’s forecasting service
Commentary Veterinary teams and pet owners can now be alerted to local parasite disease threats at no charge using CAPC’s monthly pet parasite forecast maps <Link>. These alerts provide excellent reasons to communicate timely parasite prevalence and associated risks with clients and local media. The Companion Animal Parasite Council just released its 2025 Pet … [Read more...]
Worth a Glance – April 10, 2025
Last week’s AHD Bulletin – Animal Health Digest Bulletin, April 3, 2024. Link. Most read posts from April 3, 2025 AHD Bulletin – Top 7 drug classes to be tapered before discontinuation. Link. Bird flu expert discusses how H5N1 affects wild, domestic animals. Link. Orthobiologics in an equine veterinarian’s day-to-day practice. Link. Association for Pet … [Read more...]
Patterson Companies, Inc. shareholders approve acquisition by Patient Square Capital
Patterson Companies, Inc., a value-added specialty distributor serving the U.S. and Canadian dental supply markets and the U.S., Canadian and U.K. animal health supply markets, announced that its shareholders approved the acquisition of Patterson by Patient Square Capital, a dedicated health care investment firm at a special meeting. Source: Patterson Companies, Inc., April … [Read more...]
Licensing deal, angel investment to drive innovation in ag technology
AgBoost, a leading provider of data-driven solutions for cattle producers, proudly announces the successful closing of a $500,000 investment round and the signing of a strategic licensing agreement with MedIrAlis, an animal health company in Australia. This step accelerates AgBoost’s mission to empower ranchers with cutting-edge technology to optimize genomic data for breeding, … [Read more...]
VEA wins Grand Prize in 2025 Purina Pet Care Innovation Prize
VEA, a veterinary technology company dedicated to streamlining workflows and empowering veterinary teams, has been named the Grand Prize Winner of the 2025 Purina Pet Care Innovation Prize. VEA stood out for its real-world impact on documentation, diagnostics and patient care with its platform designed to empower veterinary professionals through intuitive, AI-powered … [Read more...]
Vetoquinol, educators create online veterinary rehabilitation courses
Vetoquinol Rehabilitation Business Solution announced the expansion of its in-person program to offer on-demand courses taught by leading veterinary rehabilitation experts. The program is designed for a) veterinary clinics exploring adding rehabilitation services as a new option, b) certified professionals that need refresher training, c) teams with underutilized equipment, and … [Read more...]
Ceva Animal Health renews its shareholding structure, opens its capital to Mérieux Institute and ARCHIMED to accelerate its growth
Ceva announced the restructuring of its capital. All investors, whether "Friends of Ceva" or pure investors led by Temasek, have renewed their investment, demonstrating their confidence in the company's ability to continue its sustained growth. Source: PR Newswire, March 31, 2025. Link. … [Read more...]