It would seem logical to assume beef from cattle treated with antibiotics would carry more resistant bacteria than beef from “antibiotic-free” production systems. Testing this hypothesis researchers with the USDA’s Agricultural Research Service (ARS) have shown shows similar levels of antimicrobial resistance (AMR) in ground beef raised with and without antibiotics. The … [Read more...]
Vegetarian-fed animals: Good marketing, bad for industry
Finding the right balance between science and marketing is an everyday challenge for animal health pros. Nutritionist Ioannis Mavromichalis, Ph.D., offers perspectives on why all-vegetable diets may not be best for animals or the animal protein industry: It’s not true to the consumerIt’s not true to the animalWhat about vitamin B12?Do not drive your customers to decide … [Read more...]
Best productivity hacks for 2019
Whether at work, in relationships or at home Mike Schultz’s productivity tips make sense. See which ones will improve progress to your key objectives and goals. Source: Marketing Profs, January 21, 2019. Link. There are thousands of time-management and productivity tips and systems out there, but with so much information available, it's hard to know what works and what … [Read more...]
2019 is going fast!
It may seem like we’re just getting started on 2019, yet 6.3 percent of the year has already passed as of this morning. 2019 offers us 251 working days, 104 weekend days and 10 public holidays. Twenty percent of the public holidays are behind us and we’ve already used eight weekend days. Source: Working days.US. Link. INSIGHTS: Planning and tracking progress … [Read more...]
What to expect from Gen Z (includes infographic)
The oldest Gen Zers are now entering the workforce. Here are five tips on engaging them through learning and development programs: Go mobile or go homeFeed their bite-sized learning appetiteFocus on soft-skills developmentEncourage collaborationUse mixed-media formats Source: HR Technologist, December 28, 2018. Link. By designing learning experiences tailored to the … [Read more...]
Innovetive Petcare receives VETTY awards at VMX
Congratulations to the Innovetive Petcare marketing team for being chosen for 2019 VETTY awards. They won a gold medal for a new logo and the 60th anniversary logo for the Animal Hospital of Wilkes in Wilkesboro, North Carolina. Plus, this logo earned a prestigious judges’ award. Innovetive Petcare’s website design for Animal Emergency & Specialty Center of Knoxville, … [Read more...]
Make the best of networking events
The trade show season is in full swing. For animal health pros, networking is a common activity that accompanies trade show duties. Zack Friedman reminds us of things NOT to do when networking. Source: Forbes, January 15, 2019. Link. Make sure you don't do these 5 things at networking events: Give a hard copy of your resume to everyone you meetBrag about how amazing … [Read more...]
Safety concerns when cats fight
Industry information shows homes with cats are likely to be multi-cat homes. Bringing a new cat into the mix can easily erupt in caterwauling and flying fur. The Cornell University College of Veterinary Medicine offers cat fight knowledge to keep cat owners safe. Source: Catwatch, February 2018 via Catster, January 23, 2019. Link. Most cat fights center around coveted … [Read more...]
Watch for these changes in cat behaviors
Cats are excellent at masking illness or health issues. Jo Singer discusses seven shifts in cat behavior which indicate a potential health problem that warrants veterinary attention. Source: Catnip, August 2017. Link. Domestication and indoor lifestyles have required pet cats to adjust to our surroundings, a habitat that is by nature quite alien to them. As a result, … [Read more...]
Reduce dogs’ cancer risks
Veterinary oncologists say that cancers in humans and in dogs are incredibly similar, in terms of growth and prognosis writes Cynthia Foley. She suggests four ways to lessen the odds of cancer in dogs: Reduce exposure to carcinogensTime spay/neuter surgery appropriately when possibleProvide dogs a healthy lifestyleExamine dogs’ bodies to enable early detection Source: … [Read more...]
Worm bacteria may help control mosquitoes
The chemical DEET has been our first and best line of defense against mosquitoes since the 1940s. Now a strain of bacteria that lives inside a common parasitic worm could play an important role in the fight against mosquitos. A study published in Science Advances < link > has found that a compound derived from these bacteria is three times more potent than DEET in repelling … [Read more...]
The customer is always right . . . NOT!
This is a must-read for animal health pros. Robert Sollars and others challenge age-old paradigms about how to manage customer relationships. Customers aren’t easy to come by or retain these days, but they’re also not always right. Here’s how to keep them happy without giving away too much. “The customer is always right” is wrong but “the customer always believes they … [Read more...]
Pitching veterinary products in the clinic (includes video)
Of all the actions that take place in exam rooms, presenting products often frustrates clinic team members. Bash Halow, LVT, CVPM, emphasizes that recommendations shouldn't be the first things and to pay attention to body language. Source: Veterinary Economics, January 16, 2019. Link. Halow shares a comment from one of his sessions where an attendee told the class how she … [Read more...]
This list can help you be an effective manager
A couple of years ago I read a post on the Harvard Business Review Blog Network by Joseph Grenny titled, “4 Ways Leaders Can Create a Candid Culture.” It was the inspiration for my column in Vet-Advantage’s December issue. Upon review I think this column has equal application in practices and hospitals. Source: Vet-Advantage, December 2018. Link. Some veterinarians and many … [Read more...]
Retailers get guidance on dental care
Simplicity is key with oral hygiene, according to industry insiders—and brushless options have become very appealing to pet owners, writes Jen Sotolongo. The low-hanging fruit in the modern dental market for animals is centered on home care options that are alternatives to the long-touted brushing. It is important to start conversations. Note the article does not suggest … [Read more...]
Video calls becoming as popular as voice calls
Live video calling has reached near-universal adoption for social use. It's quickly growing as the preferred method for consumers to connect with businesses, according to the results of the Vonage Video Chatterbox Nation Study. The study notes that video calling is on track to become the main form of consumer to business communication. Source: BusinessWire, January 17, … [Read more...]
Animal science major uses “rogue taxidermy” as art form
Kady Rose is an animal science major at Cal-Poly Pomona in Pomona, California. A self-taught taxidermist, she blends her passion for art and biology into unique creations. Rather than using animals that were hunted, she takes the remains of animals donated from petting zoos, veterinarians or friends to create stuffed critters that are pliable and soft, not rigid like … [Read more...]
Agents of abortion; why pregnant mares abort
Sarah Evers Conrad reviews more common infectious and noninfectious causes of equine abortion. Abortion can be a devastating emotional and financial blow to a horse owner. To add insult, pathogens frequently cause abortion storms in facilities containing multiple mares. Source: The Horse, January 15, 2019. Link. Understanding the cause of an abortion can help breeders … [Read more...]
Raised hackles are not always aggression
Raised hackles (medically called piloerection) do not qualify as a behavior, as they are an involuntary reflex triggered by something that put a dog into a state of arousal, writes Jill Breitner. Pet owners with a new pet may appreciate this article as they get to know their pets’ responses to various stimuli. Consider sharing it in social media posts, e-newsletters and with … [Read more...]
Cats groom each other for good reasons
Grooming each other, called allogrooming, is one of three ways cats express cohesion in colonies. The other two ways are allorubbing and transmitting scent signals. . . . scientists have studied allogrooming behaviors in domestic cats, lions, primates and many other species. Source: Catster, January 1, 2019. Link. Allogrooming appears to be a sign of social … [Read more...]
Cold season and cats
Its cold and flu season. The sneezing, congestion, runny nose and watery eyes that make us miserable are also symptoms of cat colds or upper respiratory infections. Dr. Arnold Plotnick reminds us that feline herpesvirus (FHV) and the feline calicivirus (FCV), both viruses, cause 80 percent of feline upper respiratory infections. He discusses cat colds using relatable language … [Read more...]
Treats with meat attract cat owners
Cat owners want options and they are looking for treats with high-quality ingredients with a focus on meat. Retailers and manufacturers agree that cat owners are willing to try new treat ideas if they meet their nutrition expectations, including protein. Source: Pet Product News, January 2019, page 54. Link. Cats are carnivores, and a healthy treat or food choice must … [Read more...]
Decade-long jerky pet treat update from FDA
Ten years after the first reports of pet and people illnesses linked to jerky treats, the FDA’s efforts have not established a single cause of pet illnesses linked to jerky pet treats. The investigations revealed several issues resulting in recalls or import alerts for various problems, including: Salmonella contaminationResidues of antibiotic and antiviral … [Read more...]
Feral cat control through an ethical lens
The trap-neuter-return (TNR) method of feral cat control creates a backdrop for authors to examine our changing societal ethics toward the killing of animals. They explain a shift from an anthropocentric ethic to a zoocentric ethic which is, in part, the result of a growing body of research demonstrating cognition, emotion,and sentience in animals. This prospective can help … [Read more...]
Marketers must appeal to the special bond Gen Z, Millennials have with pets
The younger generations of pet market consumers are critical to the bottom line of pet product and service marketers, says David Sprinkle. . . . Gen Z and Millennial pet owners are on the cutting edge of humanization in the relationships between pet owners and their pets. Source: Pet Food Industry, December 21, 2018. Link. Market research firm Packaged Facts estimates … [Read more...]
Female ranchers seizing owner, manager opportunities
Fourteen percent of the 2.1 million farms in the U.S. were owned by females in 2012, according to USDA. That percentage is likely to grow as more the half the farms and ranches in the country are expected to change hands. This photo essay offers snapshots of five operations owned by women. This reimagining of a role that has for so long loomed large and male, in the … [Read more...]
Farm animal welfare, a growing trend
Consumers care. Packaged Facts survey data from February through March 2017 shows that 58 percent of U.S. consumers are more concerned about food animal welfare than they were just a few years ago. The demand for transparency around where their food comes from has most consumer packaged-goods companies listening. For those partners already a part of the Global Animal … [Read more...]
What are you DOING that’s making a difference?
Darius Foroux challenges the pursuit of happiness. Happiness can’t be a goal in itself, he writes. Therefore, it’s not something that’s achievable. He believes that happiness is merely a byproduct of usefulness. It is something to consider as you pursue your 2019 resolutions and establish objectives for your work and personal life. Being useful is a mindset. And like with … [Read more...]
VMX 2019 starts January 19th
VMX 2019 is hours away from its kickoff. Hosted by the North American Veterinary Community (NAVC), the largest U.S. convention enters its second year with its new name. More than 17,000 animal health professionals anticipate sharing experiences, taking continuing education and interacting with colleagues from across the globe. Source: NAVC. Link. As last-minute plans are … [Read more...]
Animal health industry poised for growth
Increased pet adoption, livestock ownership plus milk and meat consumption fuel the growth of the animal healthcare market, according to an abstract from Open PR. In the U.S., the AVMA’s November 2018 Pet Ownership and Demographics Sourcebook spotlights shifting patterns of pet ownership and points to unmet healthcare needs among America’s pets. There are near-unlimited … [Read more...]