What started as a backyard option to get fresh eggs has quickly moved the backyard chicken from livestock to pets. The pet food industry is responding to this growing trend. Source: Petfood Industry, January 27, 2020. Link. In APPA’s survey of 10,090 current pet owners: 10 percent reported owning backyard chickens: this equates to approximately 10 million U.S. … [Read more...]
Opinion – Animal protein versus plant-based protein. A discussion worth having.
Media of all types has paid great attention to plant-based protein of late. However, the hype leaves out the importance of factually discussing issues surrounding meat production. We agree with Jeff Simmons, president and CEO of Elanco Animal Health, that collaboration by all parties will lead to science-based solutions to protein supply challenges. Simmons issues a call to … [Read more...]
Improvements, concerns highlighted in new Merck Animal Health Veterinarian Wellbeing Study
The Merck Animal Health Veterinarian Wellbeing Study was released this week citing that most veterinarians rated their job satisfaction high. Conducted in collaboration with AVMA, the study also considered compensation, burnout, substance use disorder, cyberbullying and suicide. It found that 92 percent of respondents were concerned about high stress, 91 percent with high … [Read more...]
Optimizing digestive health in horses
Sponsored Content from ADM Animal Nutrition The new issue of EQUUS Extra is dedicated to nutritional aspects of equine digestions, colic and ulcers. In our post Colic comes in many forms, January 14, 2020 < link >, we shared an overview of three types of colic. Dr. Annette McCoy broke down colic cases by type; non-strangulating, strangulating and inflammatory. She also … [Read more...]
Repurposing racehorses on the ranch
Approximately 20,000 Thoroughbred foals are born each year. By the time they are two or three years old, few make the grade to become money winning racehorses. This leaves an ongoing supply of retired racehorses looking for new jobs. Megan Arszman shares that not all retired racehorses find new jobs doing 3-day eventing or show jumping. Many end up being cow horses and they … [Read more...]
Thoroughbred sales auctions announce reforms for 2-year-old sales
Keeneland, Fasig-Tipton, and Ocala Breeders' Sales jointly announced important changes to policies regarding medication. They include restriction of non-steroidal anti-inflammatory drugs (NSAIDs) and a ban on bronchodilators at all 2-year-old sales, plus limited use of riding crops. We continue to refine and adapt our policies with the overriding goal of protecting both the … [Read more...]
A whole lot of bull: BEEF’s 6th annual Seedstock 100
Sponsored by Boehringer-Ingeheim Veterinarians, retailers and sales representatives all work with producers to deliver the best beef products. The Seedstock 100 is a survey of these combined efforts for the top bull genetic producers. The distribution map < link > is interesting on its own. Source: BEEF, January 21, 2020. Link. The Seedstock 100 represents the … [Read more...]
AI, telehealth can help combat professional staffing issues (video)
For animal health pros wrestling with telemedicine, information in this article will clarify some of its opportunities and benefits. Citing a recent American Hospital Association study, Nathan Eddy separates telehealth and AI over a future timeline. He also shows how telehealth platforms are useful to providers as health care is increasingly delivered outside of traditional … [Read more...]
The best way to make a new habit stick
We’re three weeks into 2020. Holiday memories are quickly fading, replaced by all the stuff of the new year, including resolutions to make changes. Doug Moore and Spender Greenberg researched making these well-intentioned habits stick and developed a Daily Ritual Tool < link > to help. Out of 23 techniques designed to support a behavior change, one method outperformed the … [Read more...]
The young don’t hold a monopoly on career potential
Women get hit harder than men when it comes to age discrimination. Mika Brzezinski and Ginny Brzezinski discuss age bias and the challenges women encounter. They call for a change in narrative and to reimagine the possibilities of mid- to late-career reinvention. Source: LinkedIn, January 10, 2020. Link. Ageism and particularly gendered ageism may be illegal, but it is hard … [Read more...]
Pet insurance remains polarizing for many
Addressing the fear and reluctance found in many veterinarians and staff members, Wendy Hauser, DVM, summarizes key elements of pet insurance. Pet insurance is property insurance, not an accident and health product. Veterinary teams are allowed to endorse the idea that pet health insurance is a helpful tool in helping the client provide care for their pets. Source: … [Read more...]
Conference over. Whew! Back to work.
It was difficult to remain in Kansas City while so many friends, colleagues and customers attended VMX. The energy of the new year, major announcements and new approaches to old ways are exhilarating and yet exhausting at the same time. The plethora of conversations, sessions, new products and programs can be intimidating for some animal health pros or a dull headache for … [Read more...]
Good news for pets: January edition
LeAnn Germinder shares some high spots from our industry and VMX. There is even recognition for the Kansas City Chiefs’ effort to earn a spot to compete for Super Bowl LIV. Source: Good News for Pets, January 2020. Link. Noted are the AVMA Media Award to Steve Dale, an interview with DWAA's Carol Bryant and the VMX2020 announcement of Embrace and VMX Virtual. … [Read more...]
Orange tabby cats: fun facts
All orange cats are tabbies, but not all tabbies are orange. Denise LeBeau shares why tabbies are 80 percent male, what the “M” marking is for and their loud personality among other facts. Source: Catster, January 15, 2020. Link. Morris and Garfield are just a few of the iconic orange tabby cats that are part of our culture’s collective cat consciousness. Beyond the bright … [Read more...]
5 ways to start brushing dogs’ teeth
Among the 2019 Top 10 from DVM 360, was a handout on how to start brushing teeth. It linked to GIFs in an article that demonstrate the steps shown in the handout. In-home oral care is step number 1 for better oral health care. Check out these tools. Use them on social media, in newsletters and during examinations. Source: DVM 360, FIRSTLINE. Handout: Top 5 ways to start … [Read more...]
Yeast infections, causes and treatments
Groomers are often the first to discover yeast infections in pets. Columnist Jonathan David shares information about it with his groomer audience. He talks about skin issues, pododermatitis (toes and nails) and issues with the ears and ear canals. Yeast infections can creep up at just about anytime it seems.” – Jonathan David Source: Groomer to Groomer, December 2019, page … [Read more...]
Veterinary Study Groups selects Airvet as telemedicine provider
A new strategic partnership with VSG and Airvet offers options for independent veterinary practices to incorporate new technologies and implement telemedicine to meet the ever-changing expectations of their clients, according to Steve Curvey, VSG COO. Airvet intends to create new efficiencies in a practice’s daily workflow, while providing continuity of care for clients, all … [Read more...]
Make in-home oral health a priority for every pet
Sponsored by Addison Biological Laboratory, Inc. Like vaccines and flea, tick and heartworm prevention, pet oral care has been identified for decades as a critical component of healthy pet management. Animal health pros know the effort it takes to support elements of preventative medicine. A product from AHD Sponsor Addison Biological Laboratory provides veterinary … [Read more...]
How sales is changing
Mike Shultz describes the evolution in the way sellers sell, the way buyers buy and what is required of sales leadership and enablement teams. He describes how sellers need to provide decision support for buyers. As change agents, tomorrow’s sellers help lead customers to think and act differently. In this context, his article is applicable to veterinary teams and retail … [Read more...]
New USDA process-verified program, meat label to focus on responsible poultry, livestock care
One Health Certified < link > is expected to help U.S. poultry and livestock producers demonstrate their commitment to responsible antibiotic management without compromising the health and welfare of their animals. The USDA process verified program < link > establishes verified animal-production practices in five core areas: disease prevention, veterinary care, … [Read more...]
On dog parks and urban landscapes
Alissa Greenberg provides a historical and developmental view of dog parks, cities and dog owners. Nowhere does she represent the real health issues that dog parks can perpetuate. Animal health pros understand the intra-species and zoonotic risks. We are well-suited to add value and perspective to issues of animal disease and safety issues for both pets and people. Source: … [Read more...]
Justin Bieber reveals he’s battling Lyme disease
Celebrity status often makes disease risks seem more real. Bieber’s struggle with Lyme may help animal health pros discuss the need for tick control on animals as well as around premises. Never say never! 😉 Source: CNN, January 9, 2020. Link. … [Read more...]
AKC on alternative meat diets and the grain free question
There has been confusion and misinformation in past months about boutique, exotic ingredients, or grain-free diets (BEG) and the prevalence of DCM. The recent issue of AKC Family Dog presents information on the DCM story and what is being considered as food sources for dogs. Source: AKC Family Dog,January/February 2020. Update: The grain-free question. Link. Where’s … [Read more...]
The Rule of Three, timeless wisdom
Fred Hassan (yes, the one from Schering-Plough and Pharmacia) shares the power of using the Rule-of-Threes to simplify, to prioritize and to communicate. He shares, some principles are timeless and never outdate. The human mind is wired to work naturally with the Rule of Threes. Source: Chief Executive, January 13, 2020. Link. . . . the human brain is wired to process … [Read more...]
Facing veterinarians’ loss of mindshare
Veterinarians created Dr. Google by its restricting access to veterinary expertise at clients’ times of need, shares Ed Blach, DVM. If you bristle at these words, you are likely on a veterinary team. Blach’s article speaks to the declining influence veterinarians possess and how this occurred. An admonishment? Yes. But, not without a situation analysis and actionable … [Read more...]
Effects of diets, treats and additives on periodontal disease
Alexander Reiter, Dr. med. vet., discusses periodontal disease in the context of what dogs and cats eat, chew on and drink. The studies referenced are supportive of dry diets, dental treats and toys adjunct to best care practices. The gold standard for the management of periodontal disease is diagnosis and treatment under general anesthesia, followed by home oral hygiene … [Read more...]
Success is successful right up until it isn’t
Dealing with antigenic drift or drug resistance is something animal health pros are well-suited to adjust to and manage, relatively speaking. Changes in customer preferences, channel sourcing and dedication to “the way we’ve always done things” . . . well, maybe not so much. Mike Shipulski shares that when business successes begin to decline and challenge us to work toward a … [Read more...]
First aid kit for backyard chickens
Like all backyard animals, chickens can get injured. Access to veterinary care is not always timely, so Victoria Peterson suggests putting together a first aid kit for the flock and keeping it in toolbox or container. Injuries are common when birds fight or when attacked by a predator. Source: AcreageLife, February 2020. Link. Also see: Variety is key to selling first aid … [Read more...]
Super chickens under development (includes CRISPR video)
Chicken science may have just crossed a road in moving towards genetically engineering chickens to be resistant to the bird flu. A study published in eLife < link > shows the results of editing part of the DNA in chicken cells. The change prevented the bird flu virus from using the cells to reproduce themselves. Source: Forbes, June 2019. Link. While an important step … [Read more...]
New tech protects piglets from crushing mortality
If one of your swine operator customers has a problem with piglet mortality due to lay-ons, a new AI-based technology may offer a solution. SmartGuard can locate exactly where a piglet is getting crushed and alert the sow to roll over or stand up using vibration. The new technology has reduced the incidence of crushing and mortality of piglets by 35 to 40 percent in commercial … [Read more...]

