Commentary We put Hannah O’Rourke’s article calling for more realistic messaging in this section acknowledging veterinarians serving producers are providing services and products in B2B settings focused on optimizing revenue in addition to animal health. She lends a dose of realism given how frequently products are presented as the Holy Grail with no room for business owners … [Read more...]
Ventilation required despite cold for backyard chickens
When temperatures fall below 35°F, supplemental heating is needed to keep backyard chickens from cold stress and frostbite. However ventilation is important to remove excess moisture and avoid a build-up of ammonia. Mary Hightower’s article provides several wintertime tips for backyard poultry raisers worthy of sharing on social media or in newsletters. Source: Farm Talk, … [Read more...]
Emerging equine eye therapies
Horses will likely develop eye issues at some point in their lives. Chris Smith, DVM, shares four cutting-edge treatments for equine eye issues ranging from corneal ulcers to cancer. They offer hope for owners caring for horses with eye conditions: Low-dose gentamicin intravitreal injection Corneal cross-linking Cyclophotocoagulation Photodynamic … [Read more...]
Horses are built for cold weather, but need support
The educational infographic shared by the AAEP is a good reminder for horse owners, especially those who may be struggling to care for their horses in winter. This, along with information from the AHD archives are good resources to support educational communications on social media or in newsletters. Source: AAEP, Facebook, January 19, 2024. Link. Source: Search results … [Read more...]
An update on multi-drug-resistant parasites in horses
During a University of Kentucky equine vet CE event, Martin Nielsen, DVM, PhD, DACVM, DEVPC, DVSc, provided attendees with an update on the current state of parasite drug resistance, as well as the most current guidelines for diagnosing drug resistance in horses. He shared equine-practitioner-specific recommendations that will appear in an updated version of the AAEP’s … [Read more...]
Skippy named Farm Bureau’s 2024 Farm Dog of the Year
Skippy, a 4-year-old Border Collie, Australian Shepherd and Catahoula Hound mix, is the grand prize winner of the 2024 Farm Bureau Farm Dog of the Year Award. Owned by Georgians Laura and Donald Adams, Skippy helps herd cattle, get rid of predators and helps Donald through his paralysis caused by a 2019 farm injury. The Adams received Skippy from P.H.A.R.M. Dog USA, an … [Read more...]
Cannibis? Keep aware of pet owner choices
Commentary We’re reposting these resources after learning that a neighbor’s 8-year-old terrier spent nearly four days recovering after ingesting cannabis during a visit from guests. The family thought the dog had ingested an Rx tablet but questions from poison control led them to discover one of the guests had dropped a marijuana bud. “Avoiding CBD discussions won’t stop … [Read more...]
Essential oils smell good to us but may be dangerous for pets
We live in a smell-sensitive society awash with myriad options for improving the aromas of our environs. With more than 60 percent of households with pets, the $2 billion U.S. air freshener market continues to grow <Link>. Aware of the potential health or environmental risks associated with synthetic chemicals, consumer demand is increasing for organic and natural … [Read more...]
CDC issues warning about cat-transmitted sporotrichosis
ICYMI. Cat-transmitted sporotrichosis has emerged in Brazil as a zoonotic epidemic and major public health threat and is a concern for the United States according to the CDC. The most common form of sporotrichosis is skin infections. Infected cats will present with lesions on their face, often around their nose. Source: DVM 360, May 2023. Link. This was the most read DVM 360 … [Read more...]
11 ways dog owners could be stressing out dogs without realizing it
Pet owners’ everyday activities may unknowingly cause their dogs stress. These include smoking, sunglasses and hats, staring too intensely, tight hugs and more. This is great content to share on social media and in newsletters, as well as review with clinic, retail and pet boarding employees. Source: BUSINESS INSIDER, January 19, 2024. Link. Also see: Dog mental health … [Read more...]
How dogs understand time
Investigating the uncanny sense of time in dogs, Jen Phillips April learned about periodic timing and interval timing from dog cognition experts. She shares insights into how dogs track time. Dogs may not understand time in the exact way that humans do, but our canine companions do mark time using their senses, routines, and environmental cues.” Source: Great Pet Care, … [Read more...]
How cold is too cold?
Depending on a dog's breed, body condition, size, hair coat and whether they have pre-existing conditions, 20°F is when dog owners and caretakers need to provide protection and limit outdoor sessions to under 15 minutes, shares Christopher Brito. Source: CBS News, January 19, 2024. Link. Also see: How cold is too cold for your dog?, PetMD, January 2, 2024. Link. Jennifer … [Read more...]
IBPSA Fast Bites – January 22, 2024
Forbes trends in pet health care, VMX review, grooming’s pivotal role, choosing a credit card processer, exceptional lobbies, pets as family, lines of credit and more . . . Source: IBPSA, January 22. 2024. Link. … [Read more...]
Burnout in veterinary medicine: A work-life balance guide
Complimentary Content from Guardian Vet Burnout remains a huge concern and rates of veterinary compassion fatigue are extremely high. Its effects are pervasive impacting veterinarians, vet technicians and others in practices, as well as practice economics. Pulling from discussions on the Vet Health Podcast, Bryce Patterson shares a guide that looks at individual and … [Read more...]
Knowing what dogs like to watch could help veterinarians assess their vision
Seeking better ways to assess dogs’ vision, researchers needed to first determine what kind of video content dogs prefer. Video content featuring animals was the most popular, with other dogs being by far the most engaging subjects to watch. Movement on screens was a strong motivator for screen attention however, no mention was made about whether sounds were … [Read more...]
JAVMA adding video transcripts
Keeping with the advancing digital communications, JAVMA is developing a space within their journals for articles that are centered around a clinical video, but also include the hallmarks of a scientific paper, such as an abstract, references and study objectives. As a clinician, I’ve often read peer-reviewed articles on a novel technique and wished for an easier way to … [Read more...]
Develop an opportunity mindset
We experience fear as displeasure, and we experience excitement as pleasure. It follows that we move toward situations that provide pleasure and we avoid situations that provoke displeasure. Source: Giant Leap Consulting, January 2024. Link. . . . create a field of excitement where employees are more apt to face challenges than shirk them.” INSIGHTS: Consequences are … [Read more...]
Vets identify 4 barriers to pet food nutrition communication
Commentary Four main barriers may hinder communication about nutrition between pet owners and vets, according to research published in JAVMA <Link>. Time Misinformation and information overload Pet owners’ apprehension toward new information Veterinarians’ confidence in nutrition knowledge and communication skills Collecting diet and treat information … [Read more...]
Are cross-selling and personalization now the same?
We are in the midst of a software revolution, writes Armondo Roggio. He shares perspectives on the rapid changes in e-commerce marketing approaches fueled by ever-evolving AI which is blurring the lines between personalization and cross-selling. He warns marketers to avoid putting merchandising on auto-pilot and allow an AI to take over. The better AI becomes, the more blurry … [Read more...]
Social media calendars help plan clinic outreach
Consistency, relevance and authenticity are key to fostering lasting relationships with your audience in the digital landscape, writes Adam Christman, DVM, MBA. His article is good guidance for veterinary clinic teams to help them avoid knee-jerk posting. A content calendar serves as a road map, enabling veterinary hospitals to plan their social media content systematically.” … [Read more...]
Fixing broken workplace culture
There is an overwhelming sense that work and the underlying relationships between employers and employees are fundamentally broken, writes Aki Ito. She says neither employers nor employees feel they're getting what they expect from the other. Ito presents mutuality and reciprocity as key elements of the psychological contract which generates the kind of trust and loyalty … [Read more...]
Worth a Glance – January 18, 2024
Last week’s AHD Bulletin – Animal Health Digest Bulletin, January 11, 2024. Link. Most read post(s) from the January 11th AHD Bulletin – Understanding active listening and distractions. Link. The pros and cons of servant leadership. Link. 22 team-building activities and games for 2024. Link. ============================================ Study: Antibiotics … [Read more...]
Bottle beats the bucket at providing water in winter
Delivering free-choice water to calves in frigid temperatures is easier said than done. Simply feeding milk or milk replacer isn’t enough to optimize the growth needs of calves. The rumen needs a separate source of pure water to feed the fermentation process that promotes rumen development. Provimi dairy calf research results created advice for bottle-feeding water in cold … [Read more...]
There’s the beef
Winter conditions challenge producers every year. With the snow too deep for foraging and nearly too deep to reach the cattle to feed them, Gill Red Angus brought their cows closer to home, feed and shelter. Safe in our warm homes or vehicles, the beef protein we enjoy seems a long ways from conditions like this near Timber Lake, SD. Source: The Cattle Business Weekly, … [Read more...]
Swine herd biosecurity can reduce the incidence risk of PRRS
The industry can keep PRRS at bay, says Scott Dee, DVM, MS, PhD. The results of a two-year retrospective study provide confidence that improvements in swine herd biosecurity can reduce the incidence risk of PRRS. He shares the importance of next-level biosecurity and relates it to all group housed animal settings. Biosecurity is a people business. If people don’t follow the … [Read more...]
Practices that push cow-calf profitability
Spending money with veterinarians was listed as a top investment producers can make to grow cattle profits in 2024 <Link>. Winter weather stresses producer resources while the ensuing tax season gets pencils sharpened. It is a good time for veterinarians to collaborate on best practices that generate profit gains while ensuring optimal herd health. A University of … [Read more...]
Dual-sexed chickens; half male, half female
Roughly one in every 10,000 chickens is a gynandromorph or dual-sexed chicken. Gynandromorphism has been reported in insects, birds and crustaceans, but not in other species. Although uncommon, in chickens isn't extremely rare. Source: Backyard Poultry, March 2019. Link. The current prevailing theory is that bilateral gynandromorphism starts at the very beginning of cell … [Read more...]
Disposing of dead poultry
Ann Accetta-Scott shares the importance of biosecurity when disposing of birds that have died due to disease or illness. Acknowledging geographic differences in laws, she describes burying, burning, off-site incineration, landfill and composting methods of disposal. This topic is especially relevant with the current prevalence of avian influenza infections. . . . proper dead … [Read more...]
Increased risk of histomoniasis outbreaks in turkeys when chickens are close
A study published in The Journal of Applied Poultry Research and led by scientists at North Carolina State University suggests that having a broiler-breeder chicken farm within one mile of a turkey farm increases histomoniasis risk significantly. The protozoan Histomonas meleagridis, causes histomoniasis which is also known as blackhead disease. The risk of disease … [Read more...]
Cold weather challenges arthritic horses
Barometric pressure is added as a contributing factor to equine joint stiffness that accompanies colder weather joint issues. The author makes recommendations including keeping horses moving, proper shelter and involving veterinary support for those horses experiencing lameness. Source: EQUUS, January 8, 2024. Link. … [Read more...]