There are salespeople who seem programmed to think if they can overcome, handle or minimize a customer’s negative points of view, the customer will drop their resistance and the salesperson’s goals will be achieved. In other words, the belief seems to be, “If I prove my point, you will you drop yours.” Source: Vet-Advantage Magazine, October 2019. Link. Start by thinking of … [Read more...]
Avoid these 7 social selling mistakes
Social media is the new global marketplace and an opportunity to find new clients and make new sales. However, companies often mistakenly focus on selling and promotions and not on developing relationships. If your social media strategy is failing, a new Forrest report suggests it may be for one or more of seven reasons. They include treating social networks as promotional … [Read more...]
Should influencers tell audiences they’re getting paid?
How times change! The whole point of influencer market has traditionally been based on the perceived neutrality of influencers. However, new research suggests that the likelihood of viewing a brand positively following an influencer’s recommendation was roughly the same whether or not a relationship between the brand and the influencer had been disclosed. Source: HBR Ascend, … [Read more...]
Younger pet owners’ pet food and care decisions don’t rely on tradition
Younger consumers are independent, do-it-yourselfers, and less reliant on traditional authority figures and similar experts, writes Debbie Phillips- Donaldson. She describes factors that may explain changing influences on pet owner decision making. In the old paradigm, consumers trusted veterinarians and major brands backed by vets, as well as large pet specialty … [Read more...]
Blue jackets descend on Indy
Nearly 70,000 FFA members, advisers and supporters will attend the 92nd National FFA Convention & Expo October 31 through November 2 in Indianapolis. FFA members will celebrate their accomplishments and find inspiration for their next steps. In addition to coverage on the FFA convention website < link >, RFD-TV will be providing coverage on RFD-TV, on Country Club, … [Read more...]
Caring for cold-stressed calves
Cold weather will add stress to newly born calves in both dairy and beef operations. Taylor Leach reminds us that the most critical, and most expensive, period of calf growth in raising dairy calves is the pre-weaning period. She offers some tips to address cold weather stress during the first weeks of a calf’s life. Source: Dairy Herd Management, October 28, 2019. Link. One … [Read more...]
Study demonstrates benefits of wintering dairy cows outdoors
Recent research from the Journal of Dairy Science < link > suggests that outdoor housing through the winter might be cleaner and healthier for the cows than indoor housing. The University of Minnesota study compared organic cows housed on an outdoor straw pack with wind protection to cows housed indoors on a compost-bedded pack barn. Source: Hoard’s Dairyman, October … [Read more...]
World Dairy Expo 2019, not all black and white (pictorial)
We often think of dairy cows as Holsteins, but this recap of the recent World Dairy Expo shows the variety of breeds that produce milk. Delilah became the second Brown Swiss ever to claim back-to-back World Dairy Expo Supreme Champion titles. Sixty-two thousand people from 94 countries attended the five-day event in Madison, Wisconsin. Visitors from Canada, Mexico, Italy, … [Read more...]
Identifying and treating gastric ulcers
There are many possible reasons why horses develop gastric ulcers, writes David Ramey, DVM. He says most of them are related to how people manage their horses. Diet, confinement and medication are three areas where horse management may induce ulcers. The most thoroughly tested ulcer treatment is omeprazole, which is absorbed into the small intestine and works systemically by … [Read more...]
Making an Easter surprise profitable
Four to six months after Easter, some rabbit owners are faced with choices. If Laverne and Shirley turned out to be Lenny and Shirley, there is likely an abundance of bunnies. One choice is to begin raising meat rabbits. Dennis Douthart offers a how-to in this updated article including: Production objectives Feeding Housing Breeding Health Meat processing … [Read more...]
Steve Dale on the ferret debate; domestic or wild?
It is illegal to own a ferret in California, writes Steve Dale. The debate over who has jurisdiction explodes from there. California legislators, who have little expertise or interest, could legalize ferrets but don’t, because the Fish and Game Commission continues to classify domestic ferrets as wild. Although Dale is impassioned, there are some interesting facts he … [Read more...]
Q&A with Alexandra Horowitz
Best-selling author, researcher and professor Alexandra Horowitz sees a lot of contradiction in how we live with dogs. She talks with Claudia Kawczynska following the publishing of her third book, Our Dogs, Ourselves < link >. Source: Bark, October 2019. Link. Humans who accompany dogs have never been my focus, but . . . I’ve studied whether our anthropomorphisms are … [Read more...]
Best Friends Roadhouse and Mercantile now open
Travelers and their pets have a new lodging option in Southern Utah. It also represents another reason to ensure pets are vaccinated. Best Friends Animal Society has opened Best Friends Roadhouse and Mercantile <link>. The 40-room property is designed to be pet friendly and focuses on pets. Furnishings are built 18 inches or higher to avoid entrapment. Nightstands have … [Read more...]
Cat virus could be linked to feline cancer
Domestic cat hepadnavirus (DCH) has been found in certain types of hepatitis and liver cancer in cats, suggesting it might be the cause of the diseases. DCH was identified last year by researchers at the University of Sydney < link >. The virus is similar to hepatitis B in humans. We don’t know what causes most types of cancer, but if we know it’s triggered by a virus, … [Read more...]
Turning the corner on FIP (podcast)
Niels Pedersen, BS, DVM, PhD, has made solving feline infectious peritonitis (FIP) a career goal. Steve Dale spoke with Pedersen recently on Dale's Pet World radio show. They discuss the latest about FIP. Source: Steve Dale Pet World, October 18, 2019. Link. Pedersen shares how departing from vaccine research to take advantage of anti-viral drugs has resulted in promising … [Read more...]
25-pound cat takes over internet (video)
Videos of Cinderblock, an 8-year-old gray domestic shorthair, has captured the attention of social media users. A Facebook video of Cinderblock meowing while lazily using a treadmill has been seen more than 2.2 million times. The cat was relinquished by its owner to Britta Kiffney, DVM, at Northshore Veterinary Hospital in Bellingham, Washington < link > who posted the … [Read more...]
Functional foods’ effects on dog, cat health summarized (slideshow)
Pet owners are often faced with new information about the best way to feed their dogs and cats. Following human trends, pet food offerings are diverse and confusing. We share this article series for perspectives on pet food inputs, reasoning and trends. Source: Pet Food Industry, October 27, 2019. Link. A meta-analysis of functional foods research summarized 17 peer-reviewed … [Read more...]
CVPM focuses on client experience, retention to compete (video)
Dana Short, MS, CVPM, discusses how focusing on the client experience works in the practice she manages. For some practices, geographic practice saturation is a relevant situation and a limiting factor to practice growth. Customer experience management is a strategy this practice deploys to retain clients and their pets. Source: VHMA Practice Tips, October 2019. … [Read more...]
We need less I and more WE
We have become fascinated with strong individuals: ninjas, rock stars and 30 under 30s. We hail unicorns and disruptors, and we mock those on the decline as dinosaurs or people who couldn’t see the writing on the wall. Celebrating individual achievements is fine, but not if we forget about the importance of community. Source: The Message, October 10, 2019. Link. Care more … [Read more...]
CWD, a lingering threat
Deer harvest season is underway across the country. Various methods of surveying deer health get implemented depending on state regulations and previous disease evidence. John Maday’s article updates our post, Group calls for national CWD strategy, July 30, 2019. Link. Source: Drovers, October 2019. Link. Science-based and enforced regulation of captive cervid facilities is … [Read more...]
Mastitis in the mist, parasites in the drizzle. Rethink garden hose use
Though dairy related, the details presented about aerosolization and droplet-mediated transmission of bacteria applies to all animal health environments. Consider how various cleaning methods might literally cause a germ tsunami in various these settings. In addition to mastitis-causing pathogens, there are many bacteria, viruses, and parasites found in manure. If aerosolized, … [Read more...]
PRRS season is here
Porcine Respiratory and Reproductive Syndrome (PRRS) virus has a reputation for infecting swine herds more frequently during the fall, winter and spring, writes Adam Schelkopf, DVM. He discusses two primary benefits of using a modified-live virus PRRS vaccine: Growing pig performance Controlling viral spread in a neighborhood Source: PORK, October 21, 2019. Link. … [Read more...]
A problem‐based approach to equine red eye
The Wiley Network < link > recently announced the publication of an online virtual issue of EVE that focuses on equine ophthalmology. It includes relevant ophthalmology articles that have been published in EVE over the past 10 years. It is key for the veterinary clinician to follow a logical approach to equine ophthalmic cases. Source: Equine Veterinary Education (EVE), … [Read more...]
Dog snoring: why and what is normal
Dog snoring is something that can be funny or annoying. It is often perfectly normal, even in healthy dogs. It can also be a symptom of a range of health issues, especially if a dog makes snoring sounds when awake. Source: The Labrador Site, May 6, 2019. Link. When something disrupts the normal flow of air along the dog’s airway, snoring occurs. Here the author shares some … [Read more...]
5 ways to handle the 5 main causes of seizures in dogs
Marcelle Chastain offers some coaching for pet owners when should their dogs experience seizures: Stay calm and do not panic Make a space by moving furniture, etc. that might injure the dog Remove other pets from the area Do not try to force it to open its mouth Call a veterinarian Source: Inside Pet’s World, October 4, 2019. Link. Detecting the root cause … [Read more...]
Spayed, neutered dogs more likely to become overweight or obese
New research published in PLOS ONE < link > found that de-sexing large-breed dogs increases their risk of becoming obese and/or suffering from non-traumatic orthopedic injuries. Using data from the Morris Animal Foundation’s Golden Retriever Lifetime Study, researchers found that spayed or neutered dogs were 50 to 100 percent more likely to become overweight or obese. The … [Read more...]
More vaccine options create more confusion
As we learn more about diseases, vaccine technology continues to evolve. Subunit vaccines, recombinant vectored vaccines and DNA vaccines are examples of new DIVA (differentiating infected from vaccinated animals) vaccines. JoAnna Pendergrass, DVM, shares an update on vaccinology from a presentation by Laurel Gershwin, DVM, PhD, DACVM. Gershwin covered the following topics: … [Read more...]
What to do when Fido gets high
Fido is finding the gummies and he likes them. So far this year, the ASPCA Animal Poison Control Center has observed a 765 percent rise in calls about animals ingesting marijuana than for the same time last year. The Pet Poison Helpline reports a 448 percent increase in calls over the past six years. Veterinary and animal health professionals share what to do when dogs eat … [Read more...]
Veterinary euthanasia: the last act of love
Mike Paul, DVM, has always viewed euthanasia as one of the greatest responsibilities entrusted to veterinary professionals and a gift some veterinarians take for granted. He shares his experiences and perspective about euthanasia and leading the decision process, accounting for all involved. Source: DVM 360, August 20, 2019. Link. For veterinarians, humane euthanasia is a … [Read more...]
Pet Leadership Council announces the launch of Be Dog Smart
Be Dog Smart is a new consumer education initiative designed to help people make informed decisions about getting a new dog, whether from a professional breeder, shelter or rescue, pet store, friend or family member. Proper education about pet acquisition was identified as an area of importance for consumers in Pet Leadership Council (PLC) research. Responsible dog acquisition … [Read more...]