Early data from some sources indicated alcohol use was increasing during the work-from-home period brought on by the pandemic. Recent information shows it was skewed due to channel shifting and point of sale pricing variances. You’ll be interested in the Nielsen analysis, as well as HR management guidance to reduce potential WFH abuse. Source: HR Daily Advisor, June 1, … [Read more...]
Email marketing: what to do when reopening is on the horizon
Natasa Djukanovic shares perspectives on email messaging in preparation for the next normal stages. Intent, empathy and positivity are all foundational elements of her suggestions. Source: Marketing Profs, May 26, 2020. Link. INSIGHTS: This is good guidance for sales team members and marketers. We all can do a better job of writing a short email even though it takes a … [Read more...]
Storm clouds on the next pandemic horizon (video)
Scientists believe another pandemic will happen during our lifetime. A global team has developed a pattern-recognition system to identify diseases in wildlife with a high potential for zoonosis. . . . our behaviors on a global scale are facilitating the movement of a pathogen from an animal population into humans” Source: BBC, June 6, 2020. Link. The surveillance system scans … [Read more...]
Remain calm and ______________
It’s the perfect slogan on a tee-shirt. Easy to say. Hard to do. No question there is stress in the animal health industry. And, there’s no question Covid-19 has added to existing stress levels. So, how to the most successful industry professionals handle stress? Travis Bradberry’s 2014 article will give you some insight. Source: Forbes, February 6, 2014. Link. When things … [Read more...]
Moving generational labels aside to focus on perennials
Helping two college kids move into their new apartment last week, I caught myself labeling them as Zs. One expressed disgust at being labeled. After all, she had planned and orchestrated the lease, packing, move and transition beyond admirably. She was correct. She didn’t belong in a bucket with a label. I apologized and acknowledged her initiative and strategic skills. For … [Read more...]
At 10 years old, he knew he would be a vet
Sometimes we need to be reminded of how much potential we encounter on a daily basis. The challenge is to emulate stories like this in the midst of our own situations and chaos. Victor Lopez’s lifelong dream of becoming a veterinarian came true after a chance meeting, two decades of struggle, rejection and unrelenting determination.” Source: Innovetive Pet Care, June 8, … [Read more...]
VVCA to clarify virtual care, telemedicine, executive director
Mark Cushing, JD, explains how the Veterinary Virtual Care Association came to be and how it plans to bring clarity, definition and structure to the growing segments telehealth, telemedicine and virtual care. . . . what was a side feature. . . is now an expectation” Source: Todays’ Veterinary Business, June/July 2020. Link. Virtual care is a tool alongside in-person care and … [Read more...]
March 2020 – Top post review (3 of 3)
March 2020 – the month when the coronavirus feces hit the fan. Animal health pros faced the challenges and worked hard to mitigate risks while learning what changes the next day would bring. Defining essential versus non-essential was necessary to facilitate prevention of coronavirus transfer. Work-from-home mandates literally ground some businesses to a halt, forcing high … [Read more...]
May 2020 – Top post review (1 of 3)
The end of meteorological spring < link > has yielded to summer. Weather and the coronavirus pandemic have made it a memorable one. Animal health pros have quickly adopted digital communications, learned new methods of balancing home with work and found myriad ways to adapt to pandemic threats, tornadoes and flooding. Our Animal Health Digest weekly readership remains … [Read more...]
Raising Gallons video part of dairy month effort (video)
Dairy Management Inc. and state and regional checkoff teams around the country are showcasing dairy’s resilience and community impact during the Covid-19 pandemic in celebration of National Dairy Month. The efforts began on World Milk Day, June 1, with a Raising Gallons video < link > DMI created in partnership with state and regional checkoff organizations. The video … [Read more...]
Here’s the beef. . . well maybe
Darrell Peel, Oklahoma State University ag economist, says beef markets are moving past the worst of the disruptions that caused upheaval recently. Beef markets were thrown into turmoil in March as food service markets, such as restaurants, were sharply curtailed and beef demand suddenly rose in the retail grocery sector. He discusses the supply chain, price fluctuations and … [Read more...]
Rabbits, RHDV and what you need to know
The most recent report indicates that RHDV has spread over 1,000 miles in the last six weeks with no end in sight. Since people, insects, birds, and other animals, including pets, can spread the virus to a healthy rabbit, there are many safety precautions rabbit guardians should take to help protect their rabbit, including vaccination. Even if a rabbit is indoors-only, they … [Read more...]
1 in 10 veterinarians surveyed considered suicide due to student loans
Travis Hornsby shares information garnered from a survey of his community of borrowers. The group is much more likely to have six figures of debt and have graduate degrees. We asked him to give us a bit of comparative perspective against other professions. Source: Student Loan Planner, May 19, 2020. Link. Veterinarians also have one of the highest student debt burdens of … [Read more...]
3 keys to post pandemic retailing
Mark Kalaygian shares three factors for pet specialty retailers to consider when devising a strategy for doing business in a post-pandemic environment: Recession realities New weapons for brick and mortar locations Craving contact Source: Pet Business, May 26, 2020. Link. INSIGHTS: Stop, look and listen to Kalaygian’s assertions. Veterinary clinics that have … [Read more...]
What MAP means for veterinary clinics
Minimum advertised pricing is one of the positive outcomes of a more aggressive OTC retail environment. While veterinarians may dislike having to change their focus from cost-based margin, MAP offers a much improved and level playing field at the customer’s pocketbook. Source: Veterinary Advantage, March 2020. Link. In today’s world, vendors need to have their products … [Read more...]
Subscription wellness plans: a long-term answer?
Bob Lester, DVM, shares his experiences and perspectives on subscription wellness plans. Subscription preventive care plans are not discount or loyalty programs. They are not pet insurance. Instead, they are a fundamental way of approaching veterinary practice. They empower clients and the veterinary team with a laser focus on delivering preventive care so that pets can live … [Read more...]
Renewal and recovery after Covid-19 (podcast)
Industry consultants Peter Weinstein, DVM, MBA, and Karen Felstad, DVM, CPA, MS, CVPM, CVA, discuss the tectonic shifts the veterinary profession is going through. They explore what the profession is learning, what habits should remain broken and which replacements should become entrenched in the daily routines of veterinary practices. They cover nine areas : … [Read more...]
Pooled global research confirms distancing and masks reduce Covid-19 risks
There has been plenty of confusion on Covid-19 prevention. Researcher have completed a massive review of 172 studies in 16 countries on coronavirus disease transmission. They concluded that keeping at least one meter apart plus wearing face masks and eye protection are the best ways to cut the risk of COVID-19 infection. They shared frequent handwashing and good hygiene are … [Read more...]
Time management or emotional management?
According to traditional thinking – still espoused by university counselling centers around the world, such as the University of Manchester in the United Kingdom and the University of Rochester in the U.S. – procrastinators have a time management problem. Source: BBC, May 14, 2020. Link. When someone finally recognizes that procrastination isn’t a time management problem but … [Read more...]
Doing the right thing, colorblind
As if the coronavirus pandemic wasn’t enough, the death of George Floyd in Minneapolis has thrown gas on societal fires. Today’s commentaries and media coverage of riots are too reminiscent of days past. Source: Purpose Unlimited: Link. In the days of segregation, my mother, my father, and a young baseball player named Billy, provided me with a lesson in race relations that … [Read more...]
They’re back and it’s gonna’ be loud!
In parts of southwestern Virginia, North Carolina and West Virginia, it's nearly time for a once-in-17-year emergence and mating season. As many as 1.5 million Brood IX cicadas could emerge per acre. Source: NPR, May 23, 2020. Link. Also see: Cicada Mania. Link. Also see: House Beautiful, May 21, 2020. Link. These periodic broods typically last four to six weeks before … [Read more...]
Cooperative care in cats (podcast)
Host Beckie Mossor, RVT, visits with Monique Feyrecilde, LVT, VTS, to discuss how—and why—to provide cooperative veterinary care. Podcasts are sometimes grueling. This one is not. In fact, I found myself replaying segments to review the thoughts and approaches being shared. It presents a lesson in leadership so important to veterinary engagement with animal owners. What is … [Read more...]
Expectations and cat behavior (video)
Catvocate Liz Bales, DVM, talks on WJLA’s The Pet Show with Dr. Katy about adjusting owner expectations to meet cat needs in homes. Cat owner dissatisfaction remains one of the primary reasons cats are relinquished for adoption. Being aware of Bales and her recommendations may make answering cat owner questions easier. The cat living outside is genetically identical to cats … [Read more...]
Plants that repel mosquitoes
You don’t have to be a homesteader to appreciate plants that can repel mosquitoes and can be eaten by humans or animals. Kenny Coogan reviews a dozen plants that fit this description. Source: Countryside, May 24, 2020. Link. Dual purpose plants provide us with the viable option of not using harmful chemicals to repel those bloodsuckers” – Kenny Coogan INSIGHTS: If you have … [Read more...]
Backyard chickens? Wash your hands. Don’t kiss chicks.
Scott Weese, DVM, like many of us, is anti-Salmonella and anti-Campylobacter. He references CDC’s investigation notice about Salmonella Hadar infections being linked to backyard chickens. It also notes the likelihood of underreporting. The CDC provides a good list of preventive measures < link >. kids less than 5 years of age (and elderly people, pregnant women and … [Read more...]
Reasons to go or not go to everyday places
If you wonder whether you should attend church, class or go shopping, here’s a handy reference supported by the most recent research of the coronavirus risk venues have in this next normal. Source: Salt Lake City Tribune, May 23, 2020. Link. “. . . now would be a good time to scour the research to note where these (superspreading) events have been documented and where they … [Read more...]
7 top ways to support employees during the pandemic
When you are an essential health care worker, the processes that work for other businesses don’t always apply to us. Still, there are universalities to managing and supporting people. Diane Adams, Sprinkler’s chief culture and talent officers, suggests that, among other activities, employer engage with employees with: Daily check-in calls Consistent communication … [Read more...]
A pandemic positive
The massive shift in people working remotely during the pandemic has not only made people reassess what is most important to them, but also demonstrated that a better work-life balance is within reach, through a flexible work schedule. Source: Forbes, May 19, 2020. Link. With flexible work being the default in a world that must adhere to social distancing, the argument that … [Read more...]
There go the bunnies! Literally.
In other, non-corona virus concerns, rabbit hemorrhagic disease Virus type (RHDV) reemerged in New Mexico in March and has spread to Texas, Arizona, Colorado, Nevada, California and Mexico. RHDV poses a fatal threat to pet rabbits, as well as wild animals. To be safe, rabbits, like people, need to be isolated. There are also other precautions to take because the virus can … [Read more...]
Help cat owners take care of their cats
There’s little doubt one of the big lessons of this pandemic has been the need to communicate more frequently with animal owners. Research has indicated this for some time. The rapid development of virtual care offerings underscores the importance of routine communication and interaction with pet owners. We collected articles below to share with cat owners on social media … [Read more...]