The title was enough to catch my attention, especially considering the confusion of the last several months. As citizens of the world, we’re obsessed with lying and lies right now. What’s real, what’s fake, and what’s deliberate and deceitful manipulation?” Author Judi Ketteler proclaims everybody wants the truth, but nobody wants to be honest. She says we know about lying … [Read more...]
Does your practice have a pricing problem?
In the early 1990s, a wise distribution leader faced off with a veterinarian irate over 5¢ difference in a bottle of oxytocin. He asked the vet, “. . .would your customer notice a 10¢ increase in your price on oxytocin?” Floundering, the vet answered, “no. . . but that’s not the point!” This story is a backdrop to where Karen Felstad, CPA, MS, DVM, CVPM, starts the article … [Read more...]
Welcome Lucca Veterinary Data Services as Supporting Sponsor
Sponsorship Announcement Please welcome Lucca Veterinary Data Services as a Supporting Sponsor of Animal Health Digest. Lucca’s founder, Clint Latham, JD, helps uncover the mystery of data security for DVM’s across the country. His efforts support independent IT professionals while simultaneously providing security and data insights to veterinary practices and … [Read more...]
Top 5 consequences of brachycephaly
Cute or not, dogs that look like they ran headlong into a wall at 60 mph have problems. Anne Fawcett, BVSc, MVS, MANZCVS, DECAWBM, shares how brachycephalic conformation is associated with multiple health problems, some of which can be life-threatening and most of which are lifelong. Awareness of the consequences of brachycephaly is important when advising pet owners about … [Read more...]
Intervention® disinfectants receive approval against ASFv
Virox™ Animal Health has received EPA approval for the use of of Intervention® use against African Swine Fever virus (ASFv). The addition of the ASFv claim provides confidence that Intervention will be highly effective in the event of an outbreak in North America. When used as directed, Intervention is non-toxic, non-irritating, and readily biodegradable. Source: Virox™ … [Read more...]
Some perspective on drive-through or curbside services
COMMENTARY Louis Sullivan (1856-1924) helped pioneer and change the face of architecture. This quote is attributed to him, “form follows function.” In this context, writer Mark Wilson reviews fast food chains’ $290 billion race for the perfect drive-through. What does this have to do with animal health? Drive-throughs have been a staple of fast-food revenue for decades, … [Read more...]
Grief leadership needed during Covid-19
The coronavirus pandemic has put in perspective the need for leaders to prepare for disruption of work routines, anxiety within their communities and organizations, and even deaths of community members, friends and team members. Source: Uniformed Services University, May 2020. Link. During pandemics, leaders must attend to many responsibilities, including effective … [Read more...]
Normal is now. Live in it.
COMMENTARY Dr. Anthony Fauci, director of the National Institute of Allergy and Infectious Diseases, has said multiple times Covid-19 will be with us deep into 2021. While it would be great if we could fill football stadiums, participate in concerts and sit next to neighbors in our favorite church pews, it is unrealistic to safely do these things for the foreseeable future. … [Read more...]
Don’t wait! Fix by 5 Months reduces feline issues.
Performing a spay or neuter before a cat reaches maturity has benefits beyond preventing unwanted pregnancy. Reiterating the value of the Feline Fix by Five initiatives launched in 2016, the author reminds us of best practices to help manage the health and welfare of cats, plus curtail the ongoing overpopulation in our country and the world. Source: Veterinary Practice News, … [Read more...]
Ways to recognize feline OA
Complimentary Sponsored Content from Zoetis by way of Clinician’s Brief Veterinarians report they diagnose OA in cats less frequently than in dogs. Yet nearly 40 percent of all cats have clinical signs of OA, and 90 percent of cats over age 12 have radiographic evidence of osteoarthritis. If you’ve not taken time to review the information and resources available here from … [Read more...]
Practical preventive care profitability detailed in resource
A new AAHA resource explores how veterinarians can up their profits while also offering optimal care. It builds on two previous documents, Implementing Preventive Care Protocols, published in 2019, and Promoting Preventive Care Protocols: Evidence, Enactment, and Economics, released in 2018. Preventive Care Protocols and Practice Economics < link > explores potential … [Read more...]
Pet safety hurricane kit checklist available (infographic)
The 2020 Atlantic hurricane season runs from June 1 to November 30 and includes the Atlantic Ocean, Gulf of Mexico and the Caribbean Sea. Hurricane Sally reached the Gulf Coast early yesterday morning. With it come risks to not only humans, but equally to pets. PetMD has provided an infographic and a helpful pet safety hurricane checklist for what to do before the storm and … [Read more...]
AAHA/AAFP introduce new feline vaccination guidelines
Consensus is a challenging part of scientific work, let alone developing guidelines to cover all the possible needs of any animal. Working together, the AAHA and AAFP tackled the collective needs of felines by updating the feline vaccination guidelines to serve the cat population and account for individualized vaccination protocols. It’s no longer just indoor cats versus … [Read more...]
Rabies laws: What you need to know
September 28th is the 14th World Rabies Day < link >. Meanwhile, laws surrounding rabies vaccination and exposure vary across the United States. Kate Boatright, VMD, shares what animal health pros need to know about rabies laws. SAY WHAT? . . . only 39 states mandate rabies vaccination for dogs; 11 states have no statewide legal requirement for rabies vaccination of … [Read more...]
8 simple techniques for improving your posture
Slouching and leaning forward when walking and looking down at cellphones or tablets has many of us practicing poor posture habits these days. There are simple things we can do every day to improve posture and the messages it sends to our minds and spirits, writes Joel Harper. He shares ways to help develop good posture habits. Your posture is not only important for your … [Read more...]
Stop zoning out in Zoom meetings
It is possible animal health pros are feeling Zoom-call fatigue. Sarah Gershman reminds us that being a participant requires focusing skills that are as important as it for call leaders to keep things directed. She explains how the Ringelmann Effect <link> is magnified on conference calls. The bigger the group, the less responsibility each individual feels to ensure … [Read more...]
Data owners face liability for data breach losses in cloud environs
Clint Latham, JD, outlines data breach liability, security measures required by law and the real costs of a cyberattack. He addresses data when using cloud PIMS, as well as local servers. Having effective breach management processes in place is key to mitigating a serious intrusion and reassuring clients.” – Clint Latham, JD Source: LuccaVet Blog, September 15, 2020. Link. … [Read more...]
Dealing with skin issues
Cliff Faver, DVM, addresses how easily pet owners get led astray when it comes to skin issues. His discussion surrounds all the advice people readily espouse on Facebook without asking basic clarifying questions. <speaking to groomers> . . . the most important job we do is restore the skin back to normal. The issue here is that the body is fighting us. That is why it is … [Read more...]
LuccaVet helps understand the importance of securing data
Commentary Every communication with Clint Latham, JD, seems filled with new information about his perspectives about the legal side of data security. In a blog post, he outlined items practice owners should consider, including jurisprudence considerations. The law calls for companies to implement and maintain reasonable security procedures” – Clint Latham, JD Source: … [Read more...]
Differentiate your practice
One of the biggest challenges facing veterinary practices today is how to differentiate the practice from every other one in the marketplace. It is a challenge for everyone in the business-to-consumer category. Sometimes the answer lies in getting outside ourselves. Source: Vet-Advantage, August, 2020. Link I am going to suggest that you might further differentiate yourself … [Read more...]
The vet’s office; an economic bright spot in the U.S. health system
Animal hospitals appear to have pulled off something human hospitals have struggled to do: make patients feel comfortable seeking routine care, writes Sarah Kliff. Fueled by more comprehensive observation of pets while working from home and the massive wave of pet adoptions, volumes have taxed clinic teams nationwide. Source: New York Times, August 10, 2020. … [Read more...]
Habits of older persons that young people don’t understand
Prior to the pandemic, generational challenges in the workplace was a frequent topic. These authors describe some of the quirks of an older generation. We’re living in a societal time when four generations are working concurrently side by side. Accepting that 50 is the new 40, then those over 50 may not recognize their own quirks and those under 50 may simply shake their heads … [Read more...]
Traditional direct mail campaigns still effective
Kiely Kuligowski says direct mail marketing still works in the mix of marketing options. Physical marketing by mail gives customers a unique, personalized experience that can help your business stand out from the crowd. She shares rationales and best practices for using direct mail. Source: Business News Daily, August 21, 2020. Link. Kuligowski says there are several reasons … [Read more...]
Pet owners realizing cost of pet ownership
Commentary Read this article with a pet insurance or wellness program mindset. It’s past time for animal health pros to redouble our efforts to help pet owners understand the value of having a pet on an insurance plan. The amortization math is simple when put against normal costs of veterinary care before special needs. Thirty-three percent of Americans have or have … [Read more...]
Rising mobile use among women is a concern
Working parents have been some of the hardest hit by the Covid-19 pandemic. According to media reports, more than 50 percent of working parents are without childcare, and one in five said either they or their partner are considering leaving the workforce to care for their children. Women are reporting a 70 percent increase in mobile device usage compared to pre-pandemic and … [Read more...]
Self-care tips for coping with crisis fatigue (includes video)
Nicole Spector shares seven ways to cope with crisis fatigue, which is an effect of unrelenting stress. “Crisis fatigue is when a stressful incident becomes enduring or chronic,” Eric Zillmer, clinical psychologist, says. “The reason for this is that humans are not equipped to deal with extensive periods of stress over long periods of time. Our defensive systems are designed to … [Read more...]
Mayo Clinic leader speaks out on effect of Covid-19
Human medicine and animal medicine approaches have become more amalgamated than ever before. Covid-19 restrictions have similar effects on any business that historically required customers to enter a brick and mortar location to be provided services. Gianrico Farrugia, president and CEO of the Mayo Clinic, discusses how Covid-19 spurred rapid transformation there and issues … [Read more...]
Updated Veterinary COVID Guidelines
Canada’s Ontario province has been very proactive and successful in managing changes to the practice of veterinary medicine in the face of Covid-19 risks. The Ontario Veterinary Medical Association recently released its stage 3 set of recommendations for Ontario veterinary clinics. Scott Weese, DVM, says much of it applies more broadly as veterinary teams seek to balance the … [Read more...]
VVCA inaugural summit sets the stage for virtual care
Congratulations to the Veterinary Virtual Care Association team on their successful Virtual Care Summit, which took place August 18. Concurrent with the summit, the organization launched an updated website <link>. A substantial set of educational options were offered. They included compelling speakers and animal health pros experienced in hands-off virtual medical care … [Read more...]
Don’t skip that vacation
Rebecca Zucker reminds us of the reasons and benefits of taking time away from our daily work. The pandemic has changed many plans, but vacation benefits remain clear whatever you do: Improved productivity Lower Stress Better overall mental health Spurs greater creativity Source: Harvard Business Review, August 11, 2020. Link. Plans may look different than … [Read more...]