Clients expect test results faster than ever before. Learn the benefits for the patient, client, practice and clinician of keeping testing in-house. Source: Vet Practice, September 12, 2019. Link. The animal diagnostic market is a major and flourishing sector; it accounts for 22 percent of the entire veterinary market and is worth US$4.2 billion globally. INSIGHTS: Newer … [Read more...]
More veterinary technicians = higher practice efficiency
Recent AVMA analytics reveals that veterinary hospitals with more technicians and other non-DVM staff are likely to operate more efficiently. The optimal mix of non-DVM and DVM staff depends on several factors, including: practice type and size the demand for veterinary services in an area the availability of qualified veterinary professionals: professional and … [Read more...]
The real meaning of customer-centricity and how to develop it (includes video)
Like a well-written elevator speech, Denise Lee Yohn discusses how to implement a customer-centric operating model. She promotes cultivating a culture that embraces a customer-focused mindset and values. Beyond “a customer is always right,” customer centricity is about identifying your most valuable customers and then organizing and operating around them. Source: SmartBrief, … [Read more...]
AAHA releases Implementing Preventive Care Protocols publication
AAHA’s newest publication will help more practices learn how they can increase benefits for clients, patients and themselves by implementing preventive care protocols, according to Janice Trumpeter, DVM and AAHA Deputy CEO. Developed with an educational grant from Idexx, the expanded set of preventive care protocols includes using routine diagnostic screenings. Expanding the … [Read more...]
Suicide prevention tips for employers
September is National Suicide Prevention Month. It is the perfect time to be proactive and learn more about supporting your employees who are struggling with depression and suicidal thoughts. Knowing the signs and offering immediate access to help are two keys to reducing the stigma surrounding mental health issues. Read on to discover how to provide training to the … [Read more...]
Pat Malone’s most favored 2019 posts
Posts that AHD’s contributor, Pat Malone, writes, are consistently opened at a high rate. He writes about leadership and productive communication. We thank him for sharing his expertise and translating his experiences to animal health. Most of all we appreciate his support and friendship. Source: Animal Health Digest. Link. We’ve featured five of the most-read posts … [Read more...]
VHMA to gather in Arizona (includes video)
Veterinary hospital managers will meet in Glendale, Arizona, for the 2019 VHMA Annual Meeting and Conference, September 26 through 28. The theme, Embracing the Future of Veterinary Management, will focus on education, innovation and technology. VHMA 2019...it's all about embracing the future of best practices to ensure that individuals and practices thrive. < video link … [Read more...]
Top 10 cities for heartworm disease; July results
Animal health pros will find a couple of unexpected cities in this the top 10 report. The evidence is clear. Heartworm is spreading. The top 10 list summarizes the metro areas across the United States that experienced the greatest percentage increase in positive parasitic disease tests during the month. They are: Moreno Valley, CA Washington, DC Newark, NJ … [Read more...]
Opinion – Pharmaceutical industry ranks poorly in Gallup poll
OUCH! . . . The pharmaceutical industry has hit a new low. It now ranks last of the 25 industry sectors Gallup tests annually. Source: Gallup, September 3, 2019. Link. Americans are more than twice as likely to rate the pharmaceutical industry negatively (58%) as positively (27%), giving pharma a net-positive score (-31). Joining it in the net-positive negative numbers are: … [Read more...]
Discussing what “ethical” and “unethical” look like
It’s a slippery slope when you begin to rationalize actions and tell yourself and others, “This is an exceptional situation,” or, “We have to bend the rules a little to get things done here,” writes Merete Wedell-Wedellsborg. No matter how principled you are, you must recognize that, over time, the bearings of your moral compass will shift toward the culture of your … [Read more...]
Pet owners still still clueless about heartworm prevention
A small, Florida-based questionnaire exposes the relatively poor understanding owners may have of the biology and risks for heartworm transmission. Claiming veterinarians as their primary source for information about heartworm, respondents did not realize that yard vessels capable of holding water also serve as mosquito-breeding sites. . . . only 61% of dog-owning and 18% of … [Read more...]
Keep success simple
One thing is true, regardless of how you choose to define success, it’s not for the weak-hearted! With some courage, a commitment to leadership and resilience, success is attainable and sustainable. Source: LinkedIn Pulse, August 14, 2019. Link As with many things in life, there's a little mind over matter involved. What we see as the final product (success) is actually made … [Read more...]
KC hosts a who’s who of animal health pros
More than 1,000 people networked and celebrated during the 14th annual 2019 KC Animal Health Corridor Homecoming last Monday. Animal health leaders were challenged to consider the importance of their companys’ corporate souls. Attendees recognized Linda Rhodes, VMD, PhD, with the Iron Paw Award < link > for her contributions to our industry. New Horizon Ranch < link … [Read more...]
Age not a factor with dog owners trying newer dog food brands
EVERYONE tries new pet food brands summarizes the findings presented in this article. Marketing towards a specific pet owner age group may reduce a campaign’s effectiveness, according to research published in the Journal of Retailing and Consumer Services. The key message is to not target narrowly and that brands should sell to all buyers of the category.” - Peilin … [Read more...]
E-Commerce Summit reconvenes in KC
Following the success of its 2018 inaugural gathering, NAVC Media will host the second annual E-Commerce Summit at The Westin Crown Center in Kansas City, Missouri, September 17-18, 2019. The dynamic two-day conference will focus on changing consumer dynamics, retail trends, blending channels, emerging care models and best practices affecting business strategy. Source: … [Read more...]
Opinion – Transforming business; what and why
Animal health businesses have traditionally grown with a more-better-faster mindset. We’ve integrated computer, telephone and internet advancements to extend existing brick and mortar platforms. Now, a new generation of boundary-breaking entrepreneurs are following disruptive models that turn the way we traditionally ran businesses on its head, writes Rebecca Livesey. They … [Read more...]
3 economic trends affecting veterinary clinics (video)
Matt Salois, AVMA chief economist, reviews economic issues that challenge the veterinary profession. He offers perspective on three trends for veterinary hospitals, teams and owners: • Increasing demand for veterinary services • More pets, higher prices, but fewer visits • Increases in debt to future income ratios for graduating veterinarians Source: NAVC SPARK, August … [Read more...]
From “suits” to Luddites – the demise of office attire
Most any attire goes in some offices. This author attributes this to the rise of young founders commandeering successful tech companies, an increase in both remote work and flexible hours and the freelance economy. A recent study found that nearly half of managers said they were concerned employees dressed too casually, while 32% of supervisors named “too much skin” as one of … [Read more...]
A step-by-step guide to pet CPR
Pet owners need to know how to perform pet CPR. Only a few of them have taken a pet first aid class, writes Allison Faulkner. Her guide to performing CPR includes a video link from Pets America < link >. Faulkner’s guide is one of many videos about pet CPR. Consider using these resources in social media, newsletters and clinic websites. . . . emergencies like natural … [Read more...]
Teach aseptic technique in the kitchen, reduce salmonellosis
“The most formidable challenges of my veterinary career in food safety can be boiled down to the two primary foodborne pathogens of poultry: Salmonella and Campylobacter. I consider them my professional nemeses,” writes Foster Farms’ Robert O’Connor, DVM, MAM. He explains his approach to avoiding these pathogens in the kitchen. O’Connor reminds us that while chicken and other … [Read more...]
Aging workforce seen as problematic by younger workers
Younger employees are far more likely than older workers to have a negative view of the aging American workforce. This is according to a poll, of 1,400 adult workers conducted by the Associated Press and NORC Center for Public Affairs Research. Respondents were asked whether they thought people staying in the workforce longer was mostly a good thing or a bad thing for … [Read more...]
Lead like Barry Manilow?
This sounded ridiculous to me the first time I saw the headline. Too many leadership experts want you to be someone you’re not. However, this article really hits home on five key attributes of many of the successful people I have known. Perhaps it can help you too. Source: Forbes, August 8, 2019. Link. Don't Take Yourself So Seriously. Disarm your critics by taking yourself … [Read more...]
Proper storage critical to vaccine efficacy
“Producers cannot afford to overlook the importance of how they store vaccine and handle it prior to injection,” says Glenn Selk. His article is a good reminder during hot summer months. It is important for producers to monitor storage temperatures. Veterinary clinic and retailer staffs need to be diligent in managing the cold chain for items that need refrigeration. If the … [Read more...]
How you say it matters more than what you say
Educating clients about programs, procedures and treatment is an important part of what animal health pros do. Helpful resources are available on the Partners for Healthy Pets website or veterinary teams < link >. For clinic teams, communication training is essential to alert individuals about verbal habits that may interfere with how their message is received. Source: … [Read more...]
Gen Z decoded
Leah Halverson, owner of Ten Acre Marketing, offers one of the more succinct descriptions of a Gen Zer in her latest blog entry. By living the power of her 14-year-old niece who DoorDashed a Wendy’s lemonade “because I wanted one,” Halverson’s astonishment and realization of the gutsiness of Gen Z offers a wakeup call to any of us serving this market segment. Source: 11th … [Read more...]
Teach new technology to older employees
Older workers shouldn’t be dismissed because they lack tech savvy. They need to be educated to become tech savvy which allows them to simultaneously exploit the knowledge of experiences and new skills. Baby boomers may be reluctant to dive into digital tools. But they should be encouraged, because they still have so much to offer.” Nick Candito Source: Entrepreneur, July 12, … [Read more...]
Rust, dust are not good retail looks
Brian Conrad, CVPM, does not advocate veterinary clinics try to copy or be like the box stores. Veterinary hospitals are about education and deliberate, methodical recommendations, while big box stores focus on product choices and other options. Conrad says it is important is to showcase what you have to offer regardless of how much space is dedicated to retail … [Read more...]
People will eat anything (almost) at work
Sales reps have understood for decades what Susan Albers-Bowling, Ph.D., calls mindless eating. “Once you eat unhealthy food in an environment, it can become routine,” says Luke Ayers, PhD. So the donuts, bagels, pizza, cookies and cupcakes just keep coming. We are motivated to try things that are free because it’s low risk. We also feel like we’re getting a deal.” Susan … [Read more...]
Infection control: watch those hands!
Jennifer R. Henderson provides us with simple, vivid reminders of the importance of hand sanitation in Never Touch These Parts of Your Body. In the few minutes it took to read this, I did three of the things she cautions against. Add a critter or four and the considerations expand exponentially. Too basic? Monitor yourself for five minutes! Source: Healthgradepro.com, March … [Read more...]
AVMA offers bee information to DVMs
Beekeepers have faced many challenges with disease pressure, habitat loss, and colony collapse. Veterinarians are needed to assist beekeepers with hive management, as well as disease identification, prevention, and treatment. The AVMA has provided information about the specifics < link > in the VFD and how it applies to veterinarians. The AVMA was involved in providing … [Read more...]