Consumer preference continues to drive innovation and quality in all food protein markets. Three papers from Drover’s review changes in how consumers buy beef, the impact of the national beef quality audits (NBQA) and how stockmanship helps shape consumer perceptions.
Source: Drover’s.
INSIGHTS: With new traceability dictates in the works, knowing how the efforts of the NBQA have impacted beef’s marketability will provide evidence for discussions with producers young and old.