Veterinarians and veterinary technicians may find this case report informative and validating as they consider individual pet therapies. Source: JAAHA Nov/Dec 2015, page 419. Juvenile Diabetes Mellitus and Concurrent Exocrine Pancreatic Insufficiency in a Labrador Retriever: Long-Term Management. A three-month old, female, entire Labrador retriever presented with vomiting, … [Read more...]
Welcome to the experience economy. It’s everything!
Should customer experience management, chief experience officer and call centers be topics in veterinary practices? Yes. The November 2015 issue of AAHA Trends takes a close look at these emerging hot topics in veterinary practices that change client services approaches and outcomes. Source: AAHA Trends, November 2015, page 20. Trends took a multi-pronged approach to the … [Read more...]
Pet business gets even more personal!
This blog post from Packaging Digest exposes even more reasons to consider personalized resources and tools for clients of veterinary hospitals. While the article is about the Just Right brand from Purina there is context here for veterinarians, practice managers and vet teams to consider as they interact with clients. Using photos in web tools and in digital medical files … [Read more...]
Write ‘em, Cowboy: Celebrating Baxter Black
My father grew up on a traditional southern Iowa farm, moved to town and worked in the financial industry, but always followed Baxter Black. I still remember his laughter at the photocopies of Baxter Black articles he would send me. Speaking of Black, in an article in the September issue of Western Horseman, Red Steagall says, "Baxter looks out a window that is uniquely his … [Read more...]
Four top nutrients every animal needs
Learn what pet owners are reading about nutrition in the October/November issue of Animal Wellness. Jean Hofve, D.V.M. walks readers through the top nutrients needed by dogs/cats: Omega 3 Fatty Acids Digestive Enzymes Probiotics Antioxidants Other articles address liver, pH and supplementation. Source: Animal Wellness, Oct/Nov 2015 page 42. Many people, … [Read more...]
Hoard’s Dairyman on intranasal vaccines and colostrum
Two articles from the November 2015 issue of Hoard’s Dairyman are worthy of consideration when interacting with dairymen, herdsmen and/or their veterinarian. 1) Geof W. Smith, D.V.M., NC State Raleigh, NC, walks through the features, functions and benefits of intranasal vaccines and makes some general recommendations for when to use them. 2) Colostrum efficacy is discussed … [Read more...]
The Online Client Education Survival Guide
Google has made the client education process a bit more immediate, for which many veterinary hospital teams are unprepared (think client searching terms on an iPhone during a post exam consultation). This article discusses options for veterinary practice teams to proactively prepare for on-the-spot client education. Source: Veterinary Team Brief, September 2015 page … [Read more...]
Industry-wide standards approved for pet grooming
New standards for professional groomers and stylists will affect the grooming business in practices and private locations over time. First aid, housing, safety and emergency veterinary care top the list of standards. Source: Veterinary Practice News, November 2015 page 27. Professional groomers and stylists must keep a pet first aid kit nearby and know where to find an … [Read more...]
Feline Calicivirus + Cats, Cattle & M. Bovis
If it has been awhile since you refreshed your knowledge on calicivirus in cats, Dr. Lister’s peer-reviewed article contains a nice blend of science and situational factors worthy of reading. For this writer who grew up in a small southern Iowa farming town, the cats that “just did not seem right” were a near every week occurrence. Source: Clinician’s Brief September 2015, … [Read more...]
Overview of the Merck-Henry Schein National Equine Veterinary Economic Study
Special Feature – The fall 2015 Henry Schein Animal Health Equine Solution Veterinary Magazine contains an impactful overview of the National Equine Veterinary Economic Study completed in 2013. Veterinarians have responded positively to the data and results. Source: Henry Schein Animal Health Equine Solution Veterinary Magazine page 12. Merck Animal Health and Henry Schein … [Read more...]
The Education Center: Laser therapy nears a new horizon
Laser therapy is becoming one of the hot topics in the veterinary industry … the positive reports and clinical studies continue to grow while the applications of laser therapy are expanding. Source: Veterinary Practice News, October 2015 page 40. The science behind positive analgesic, inflammatory modulating and enhanced healing effects are well established and becoming … [Read more...]
Popular approaches to treating CHF in dogs
Congestive heart failure (CHF) in dogs is a growing category of pet care as the average age of pets increases. Better technologies and increased understanding of cardiac failure provides more opportunities for earlier diagnosis and preemptive care. Yet, the treatment options are varied by condition, by individual dog and by veterinarian experience. New options for treatment are … [Read more...]
ViewPoint: Better medicine, but we’re still inefficient
“The quality of medical care we practice has improved drastically. But we need to stop seeing our patients the same way we did in 1965”, says Dennis M. McCurnin, DVM, MS, Dipl. ACVS in his ViewPoint article for VPN. He references the progress and developments in human and dental medicine especially around staffing and cost of service differences. His article calls for better … [Read more...]
American Pharoah: Making history, what makes him run, ranking, personality
The latest issue of Equus is full of information about American Pharoah’s Triple Crown winner. He is the first horse in 37 years to win the Triple Crown (Kentucky Derby, Preakness Stakes and Belmont Stakes) since Affirmed in 1978. American Pharoah joins a very exclusive group of equine racing athletes. A deep bruise in his left front hoof might have kept him from racing had it … [Read more...]
ABM Agri Media Council’s research
For marketing managers and reps, Jack Semler provides a quick overview of past "Media Channel" study results examining media usage habits of farmers and ranchers in 2010, 2012 and 2014. The study shows that a general shift to digital preference is clear, while key decision makers are still reliant on people and printed materials. Source: Agrimarketing : July August 2015 page … [Read more...]