Pam Johnson-Bennett, CCBC, is a pioneer in cat behavior consulting and has shared her expertise in eight books. She says shy or timid cats need help feeling comfortable. She offers tips to help shy ones come out of their shells.
Source: Modern Cat, Link.
INSIGHTS: Timidity is a common problem, especially for newly adopted cats and kittens. Consider this article for social media and newsletters. It is also be a good resource to discuss as a team as virtual care interactions may uncover shyness behaviors and more team members are involved in first client interactions.